Ai+ Nova 2 Ultra goes on sale

Furthermore, the launch of Nova 2 Ultra builds on the strong momentum of Nova 2, which witnessed an exceptional Day 1 response with all units selling out within 15 minutes underscoring robust consumer demand and growing affinity for the Nova series.

Nova 2 Ultra will be available at the following pricing:

6GB + 128GB | Rs. 14,999* onwards
8GB + 128GB | Rs. 16,999* onwards

*Exchange any phone and get Rs. 2,000 additional off (working or damaged phone)

"With Nova 2 Ultra, we wanted to push what is possible at this price point — a Sony camera system, a flagship-grade display, and a design that actively responds to how you use your phone. This is for users who want everything, without having to choose between performance and personality," said Madhav Sheth, CEO, Ai+ Smartphone and Founder, NxtQuantum Shift Technologies.

Performance and Display Built for More
The Nova 2 Ultra is powered by the MediaTek Dimensity 7400 chipset with an octa-core CPU clocked at 2.6GHz and Mali-G615 MC2 GPU, paired with VC cooling for sustained performance through demanding tasks. It runs on Android 16 with NxtQuantum OS, delivering a smooth, optimised experience with real-time privacy transparency through the NxtPrivacy Dashboard. The 6.78-inch 1.5K punch-hole AMOLED display with a 120Hz refresh rate and 1800 nits HBM peak brightness delivers vivid, true-to-life visuals with fluid scrolling whether users are streaming content or navigating everyday tasks. Backing it all is a 6000mAh battery with 40W fast charging, ensuring the device keeps up through even the most demanding days.

A Camera and Design Built to Stand Out
The Nova 2 Ultra is equipped with a 50MP Sony Sensor IMX752 primary camera and an 8MP wide-angle lens, backed by Matrix AI Camera processing for detailed, accurate images across conditions. A 13MP front camera ensures sharp selfies and high-quality video calls. The IP68-rated build features dynamic, customizable lights in the back panel for calls & notification and more. It also has customizable action keys for gaming and storage expandable up to 1TB. Available in Blue, Green, Purple, Black, and Red, each finish is designed to make a statement.

What's in the Box
The Nova 2 Ultra comes with free earbuds inside the box with 18W charger, a USB Type-A to Type-C cable, a transparent TPU case, a screen protection film, and a SIM card tray ejector, user guide.

About Ai+ Smartphone

Ai+ Smartphone is a next-generation brand built in India, delivering reliable and high-performance mobile experiences. Powered by NxtQuantum OS, India’s first sovereign mobile operating system. The brand focuses on delivering a clean design, ensuring long battery life, and maintaining trusted software performance, all while keeping prices accessible without compromising the user experience.

From redefining smartphones to pioneering AIoT products as part of the company's Connected Ecosystem, Ai+ Smartphone is creating a new standard for trust, immersive experience, and accessibility. Rooted in a privacy-first architecture and a commitment to equitable access, Ai+ Smartphone stands for more than specs — it stands for India’s next era of user-owned, future-ready technology.

About NxtQuantum Shift Technologies
NxtQuantum Shift Technologies is a deep-tech Indian company building secure, sovereign digital platforms for a digital-first world. Founded by Madhav Sheth, the company develops NxtQuantum OS, India’s first sovereign operating system, and is committed to building technology that is authored in India and globally competitive.

MSI, a global leader in gaming, content creation, and business & productivity laptops, today announced its Back-to-School 2026 campaign, bringing a host of exclusive channel-led offers designed to make premium computing more accessible for students, gamers, and young professionals. Running from April 17th to April 28th, 2026, the campaign focuses on delivering enhanced value through extended warranty benefits, flexible financing options, and bundled accessory discounts across offline retail partners including Croma and Vijay Sales.

MSI Back to School Offers

As part of the campaign, customers purchasing select MSI laptops through offline channels will be eligible for a 1-year free warranty extension, applicable across both gaming and non-gaming models (excluding Titan, Raider, Vector, and Stealth series). This initiative reinforces MSI’s commitment to long-term reliability and customer assurance.

• No-Cost and Low-Cost EMI options via Bajaj Finserv (April 17–28, 2026)

• Extended EMI plans via PineLabs (up to 24 months) and ShopSe (up to 12 months), valid through April 2026

To further enhance value, MSI is also offering an instant INR 500 discount on its premium backpack, bringing the effective price down from INR 1,499 to INR 999—an ideal addition for students and on-the-go users.

Commenting on the campaign, Mr. James Sung, NB Sales Director, MSI said, “With our Back-to-School 2026 initiative, we are focused on enabling students and young consumers to access cutting-edge technology with greater affordability and peace of mind. By combining extended warranty support, easy financing options, and practical add-ons, we aim to deliver a well-rounded value proposition across our retail network.”

For More on the offers: msi.gm/SC7B2EB0

*Selected models are eligible for the extended warranty offer

Ai+ Nova 2 goes on sale

The Ai+ Nova 2 will be available at the following pricing:
4GB + 64GB | Rs. 8,999
6GB + 128GB | Rs. 10,999

"The Nova Series is our strongest expression yet of what Ai+ stands for, technology that is accessible, reliable, and built for real everyday use. With Nova 2, we wanted to make sure that users who are upgrading for the first time or switching to Ai+ find everything they need without compromise. We are excited to open sales on April 14 and bring more users into the Ai+ ecosystem," said Madhav Sheth, CEO, Ai+ Smartphone and Founder, NxtQuantum Shift Technologies.

Performance That Powers Your Day
The Nova 2 is equipped with a 6000mAh battery designed to keep up with a full day of streaming, browsing, gaming, and multitasking. It runs on Android 16 with NxtQuantum OS, delivering a smooth and optimised experience straight out of the box. Featuring a 6.745-inch HD+ display with a 120Hz adaptive refresh rate and HBM support, the Nova 2 delivers fluid visuals and seamless scrolling whether users are consuming content or navigating everyday tasks.

A Camera and Design Built for Everyday Life
The smartphone comes with a 50MP rear camera designed to capture sharp, natural images across lighting conditions, along with an 8MP front camera for clear selfies and video calls. The Nova 2 further features a refined build with IP64 resistance and a side-mounted fingerprint sensor, available in five distinct colours - Purple, Green, Pink, Blue, and Black - each designed to reflect a different personality.

About NxtQuantum Shift Technologies
NxtQuantum Shift Technologies is a deep-tech Indian company building secure, sovereign digital platforms for a digital-first world. Founded by Madhav Sheth, the company develops NxtQuantum OS, India’s first sovereign operating system, and is committed to building technology that is authored in India and globally competitive.

Get the upcoming Samsung Galaxy Z Fold 8 on Bajaj Finserv Easy EMI loan and enjoy hassle-free, budget-friendly payments

Once the phone is launched in India, you can get your hands on the Samsung Galaxy Z Fold 8 without stretching your finances by shopping from a Bajaj Finserv partner store. With more than 1.5 lakh partner stores located in 4,000+ cities, accessibility and affordability are two things you can expect. Easy EMI plans let you split the cost of the smartphone into affordable instalments, spread over 1 to 60 months.

Samsung Galaxy Z Fold 8 — The future of foldables

The Galaxy Z Fold 8 is expected to retain its predecessor’s display setup — an 8-inch main screen and 6.5-inch cover. It will also feature a larger 5,000 mAh battery, ensuring all-day power in a slim foldable design.

Expected specifications:

• Display: 6.5-inch Full HD+ Dynamic AMOLED 2X 120 Hz cover display; 8-inch QXGA+ Dynamic AMOLED 2X 120 Hz main display

• Processor: Qualcomm Snapdragon 8 Elite Gen 5

• RAM: 12GB/16GB LPDDR5X

• Storage: 256GB/512GB/1TB UFS 4.1

• Rear cameras: 200MP main (OIS) + 50MP ultrawide + 10MP telephoto

• Front camera: 10MP cover; 10MP main

• Battery: 5,000 mAh with 45W fast charging support

• OS: Android 16

• Build: IP68 dust and water resistance

Display — Same premium panels, upgraded experience

The Galaxy Z Fold 8 is expected to feature an 8-inch QXGA+ Dynamic AMOLED 2X 120 Hz main display and a 6.5-inch Full HD+ Dynamic AMOLED 2X 120 Hz cover display. Together, these panels deliver immersive visuals and excellent colour accuracy.

Display highlights:

• Up to 120 Hz refresh rate

• High peak brightness for outdoor readability

• Corning Gorilla Glass protection

Imaging system — A major ultrawide upgrade

The most significant camera upgrade on the Galaxy Z Fold 8 comes in the ultrawide department with a 50MP ultrawide lens. Combined with the 200MP main sensor with OIS and 4K video recording, this makes the Galaxy Z Fold 8 one of the most capable camera systems ever fitted into a foldable.

Camera highlights:

• 200MP main sensor with OIS for stable, detailed shots

• 50MP ultrawide — up from 12MP on the Galaxy Z Fold 7

• 10MP telephoto for versatile zoom

• 4K video recording support across all lenses

Performance — Cutting-edge chip built for the Fold

The Samsung Galaxy Z Fold 8 is rumoured to be powered by the Qualcomm Snapdragon 8 Elite Gen 5 chip, optimised specifically for the Galaxy Z Fold series. This translates to snappier performance, better power efficiency, and smoother multitasking across the large foldable canvas.

Performance highlights:

• Qualcomm Snapdragon 8 Elite Gen 5 chipset

• Up to 16GB LPDDR5X RAM

• Up to 1TB UFS 4.1 storage

• 5G connectivity support

Battery — Game-changing capacity in a slim body

The shift to a 5,000 mAh battery is one of the most talked-about upgrades of the Galaxy Z Fold 8. Samsung is expected to use silicon-carbon battery technology, which offers higher energy density than standard lithium-ion cells — enabling a larger battery without adding bulk.

Battery highlights:

• 5,000 mAh silicon-carbon battery

• 45W fast wired charging — up from 25W on the Galaxy Z Fold 7

• Wireless charging support

• Optimised battery management through One UI

Design — Slim, creaseless, and built to impress

The Galaxy Z Fold 8 is expected to measure just 4.5 mm when fully opened, with a creaseless display and a carbon-fibre back panel that keeps it lightweight without compromising durability. IP68 dust and water resistance is also expected to be retained.

Design highlights:

• Carbon-fibre back panel for a lightweight, durable build

• 4.5 mm slim profile when unfolded

• Creaseless main display for a better viewing experience

• IP68 dust and water resistance

Software — Long-term support remains a strong point

The Galaxy Z Fold 8 is expected to launch with Android 16 and Samsung's latest One UI, bringing multi-year OS upgrades and regular security patches. Galaxy AI features are also expected across productivity and camera tools, building on the innovations introduced with the Samsung Galaxy Z Fold 7.

Software highlights:

• Android 16 with the latest One UI

• Multi-year OS upgrade promise

• Regular security updates

• Galaxy AI features expected across productivity and camera tools

Samsung Galaxy Z Fold 8 — Pricing and options

The Samsung Galaxy Z Fold 8 is expected in three configurations:

• 12GB RAM + 256GB storage

• 12GB RAM + 512GB storage

• 16GB RAM + 1TB storage

The base variant is expected to launch in India in the range of Rs. 1,60,000 to Rs. 1,75,000, depending on storage options and retailer pricing.

Disclaimer: Prices are subject to change depending on future announcements. Please visit a Bajaj Finserv partner store for the latest pricing.

How to buy the Samsung Galaxy Z Fold 8 on Easy EMIs

Once the Samsung Galaxy Z Fold 8 becomes available, buyers can purchase it from Bajaj Finserv partner stores. Instead of paying the entire amount upfront, the cost can be converted into affordable monthly instalments. Here is how buyers can purchase the device after launch:

1. Visit the nearest Bajaj Finserv partner store.

2. Select the Galaxy Z Fold 8 variant of choice.

3. Check eligibility for Easy EMIs at checkout.

4. Choose a flexible tenure between 1 and 60 months.

5. Complete the purchase and take the new smartphone home.

Bajaj Finance Limited 

Bajaj Finance Ltd. (‘BFL’, ‘Bajaj Finance’, or ‘the Company’), a subsidiary of Bajaj Finserv Ltd., is a deposit taking Non-Banking Financial Company (NBFC-D) registered with the Reserve Bank of India (RBI) and is classified as an NBFC-Investment and Credit Company (NBFC-ICC). BFL is engaged in the business of lending and acceptance of deposits. It has a diversified lending portfolio across retail, SMEs, and commercial customers with significant presence in both urban and rural India. It accepts public and corporate deposits and offers a variety of financial services products to its customers. BFL, a thirty-five-year-old enterprise, has now become a leading player in the NBFC sector in India and on a consolidated basis, it has a franchise of 69.14 million customers. BFL has the highest domestic credit rating of AAA/Stable for long-term borrowing, A1+ for short-term borrowing, and CRISIL AAA/Stable & [ICRA]AAA(Stable) for its FD program. It has a long-term issuer credit rating of BB+/Positive and a short-term rating of B by S&P Global ratings. 

To know more, visit www.bajajfinserv.in.

Get the latest OPPO F33 5G on Bajaj Finserv Easy EMIs and enjoy a seamless upgrade
 

Users planning an upgrade can own OPPO’s latest smartphones without shouldering the entire expense upfront. With Bajaj Finserv Easy EMIs, users can split the cost into instalments and make payments over a 1 to 60 month tenure. Buyers can go to the nearest partner store, choose the Easy EMI option, and enjoy benefits like zero down payment offers on select models, flexible repayment tenures, and instant approvals.

OPPO F33 5G - A solid mid-range option

OPPO hasn’t revealed the full specifications list of the OPPO F33 5G. However, users can expect best-in-class features, including a premium rugged and trendy design. The smartphone is also likely to get the same IP69K dust and water resistance rating as the F33 Pro, making it an excellent everyday use option. Moreover, the F33 5G is tipped to house a massive 7,000 mAh cell that promises long hours of scrolling, binge-watching, and multitasking.

Expected specifications

• Display: 6.57-inch Full HD+ AMOLED screen, 120 Hz refresh rate

• Processor: MediaTek Dimensity 6360 Max

• RAM: 8GB LPDDR4X

• Storage: 128GB/256GB

• Rear cameras: 50MP main + 2MP depth

• Front camera: 16MP

• Battery: 7,000 mAh with 80W fast charging

• Operating system: ColorOS based on Android 16

• Protection/durability: IP69K dust and water resistance

Design - Slim and trendy

The OPPO F33 5G is expected to feature a slim body with a 6.57-inch flat display and an IP69K rating. Recent reports also point to a lighter build of around 194 grams, which should make the phone easier to carry and use for long periods.

Design highlights:

• 6.57-inch flat form factor

• IP69K dust and water resistance

• Slim and relatively lightweight build

Smooth 120 Hz AMOLED display

The F33 5G is tipped to use a 6.57-inch Full HD+ AMOLED screen with a 120 Hz refresh rate, which makes scrolling feel smoother and improves motion clarity while streaming or gaming. The AMOLED panel offers better contrast and deeper blacks, which can make videos and app visuals look more refined.

Display highlights:

• 6.57-inch Full HD+ AMOLED display

• 120 Hz refresh rate

• Smoother scrolling and animations
   

MediaTek Dimensity 6360 Max processor for streamlined performance

OPPO’s latest smartphone is expected to run on the MediaTek Dimensity 6360 Max chipset with 8GB LPDDR4X RAM and up to 256GB storage. Users can expect smooth, streamlined performance, with the company focusing on optimised hardware.
 

Performance highlights:

• MediaTek Dimensity 6360 Max chip

• 8GB LPDDR4X RAM

• Up to 256GB internal storage

Dual-rear camera setup for crisp shots

The OPPO F33 is rumoured to feature a 50MP main camera paired with a 2MP depth sensor, while the front may use a 16MP camera. OPPO is known for its finely-tuned cameras, and the rear imaging system promises stunning portraits with incredible clarity and detail.

Camera highlights:

• Rear: 50MP main + 2MP depth

• Front: 16MP

• Video recording: 4K @ 30 fps
   

7,000 mAh battery could be the biggest highlight

One of the key highlights of the handset is tipped to be its battery pack, with reports suggesting a 7,000 mAh battery with 80W fast charging support. This means uninterrupted gaming, streaming, and binge-watching sessions for long hours, while the fast-charging support reduces downtime.
 

Battery highlights:

• 7,000 mAh battery

• 80W fast charging support
   

OPPO F33 5G - Pricing and options

While OPPO hasn’t revealed the price range for the OPPO F33 5G, leaks suggest that the base variant (8GB RAM + 128GB ROM) can cost around Rs. 23,999. Moreover, OPPO’s latest smartphones (F33 5G and F33 Pro 5G) are likely to be offered in three colour options: Misty Forest, Passion Red, and Starry Blue.

*Disclaimer: The prices, specifications, and colours are based on recent reports and leaks. Please wait for official updates from OPPO for accurate specifications and pricing.

Best deals and offers on OPPO smartphones

If users wish to explore some other OPPO smartphone, Bajaj Finserv has launched a limited time zero downpayment offer for the following OPPO phones, that’s valid from 1^st April to 30^th April 2026.
 

• OPPO A6X – EMIs starting from Rs. 1,000/-, tenure up to 18 months + Save up to Rs. 5,000 OR get up to 30% off

• OPPO Reno 15 series – EMIs starting from Rs. 1,917/-, tenure up to 24 months + Save up to Rs. 5,000 OR get up to 30% off

*Disclaimer: EMIs may vary by location, partner store, and applicable offers. Please verify the latest pricing before purchase.

How to buy the OPPO F33 on Easy EMIs

After the OPPO F33 5G becomes available in India, user can own the device by opting for Easy EMI plans. Buying from a Bajaj Finserv partner store helps user manage the cost better while keeping the purchase process simple. Here is how buyers can purchase the device after launch:
 

1. Visit the nearest Bajaj Finserv partner store.

2. Select the Galaxy Z Fold 8 variant of choice.

3. Check eligibility for Easy EMIs at checkout.

4. Choose a flexible tenure between 1 and 60 months.

5. Complete the purchase and take the new smartphone home.

Bajaj Finance Limited
Bajaj Finance Ltd. (‘BFL’, ‘Bajaj Finance’, or ‘the Company’), a subsidiary of Bajaj Finserv Ltd., is a deposit taking Non-Banking Financial Company (NBFC-D) registered with the Reserve Bank of India (RBI) and is classified as an NBFC-Investment and Credit Company (NBFC-ICC). BFL is engaged in the business of lending and acceptance of deposits. It has a diversified lending portfolio across retail, SMEs, and commercial customers with significant presence in both urban and rural India. It accepts public and corporate deposits and offers a variety of financial services products to its customers. BFL, a thirty-five-year-old enterprise, has now become a leading player in the NBFC sector in India and on a consolidated basis, it has a franchise of 69.14 million customers. BFL has the highest domestic credit rating of AAA/Stable for long-term borrowing, A1+ for short-term borrowing, and CRISIL AAA/Stable & [ICRA]AAA(Stable) for its FD program. It has a long-term issuer credit rating of BB+/Positive and a short-term rating of B by S&P Global ratings. 
 

To know more, visit www.bajajfinserv.in.

Hisense Unveils Next-Generation Inverter Technology and Smart Connectivity Air Conditioner to Indian Homes
 

At the core of the Intelli Cool Pro Series is QSD Rapid Inverter Technology designed to enable the compressor to quickly start cooling. This ensures faster temperature pull-down, immediate comfort, and optimized performance from the moment the AC is switched on. The integrated AI Smart Mode intelligently adapts cooling output based on room conditions and user preferences, ensuring consistent comfort while minimizing energy consumption. Designed with consumer well-being in mind, the Intelli Cool Pro Series features a 4 in 1 healthy filter that helps capture fine particulate matter, contributing to cleaner and healthier indoor air. It further has the Self Clean function, that ensures improved hygiene inside the unit and better air quality for families, especially important in urban environments.
 

An interesting feature in the pro range is that it comes equipped with built-in Wi-Fi via Hisense ConnectLife, enabling users to control and monitor their AC anytime, anywhere through their smart devices. It also supports voice control in English and Hindi, along with personalized scheduling and temperature customization, allowing convenient remote operation from anywhere.
 

The Intelli Cool Pro Series adopts R32 refrigerant, which has a Global Warming Potential (GWP) approximately 65% lower than R410A. This makes the air conditioner significantly more environmentally responsible while delivering powerful performance, making the ACs more effective and power saving. With this feature, Hisense reinforces its commitment to sustainable innovation aligned with global environmental standards.
 

The pro range is engineered for powerful and uniform airflow across different room sizes.
 

Key performance features include:

• Quick Chill Technology with 3D Cool Air Flow Design

• 4-Way Auto Swing for uniform air distribution

• Long Distance Airflow for effective cooling in larger rooms

• Multiple Sleep Modes for personalized night comfort

• Super-Quiet Operation with dedicated Quiet Mode for uninterrupted rest

• Self Clean and Self Diagnose functions for hassle-free maintenance

• 100% In-Grooved Copper with Anti-Corrosion treatment

• Stabilizer free
   

Commenting on the launch, Pankaj Rana, CEO, Hisense India, said, “At Hisense, we believe air conditioning today must go beyond basic cooling. Consumers are seeking intelligent performance, energy efficiency, and healthier living environments. The Intelli Cool Pro Series reflects our commitment to bringing globally proven inverter expertise, AI-driven adaptability, and environmentally responsible technology to Indian homes. With QSD Rapid Inverter Technology, R32 refrigerant, smart Wi-Fi connectivity, and 4 in 1 filtration, we are delivering a solution that is faster, smarter, greener, and designed around the evolving lifestyle needs of modern India.”
 

Alongside the newly launched Intelli Cool Pro Series, Hisense is also introducing the Intelli Cool Series and the Eco Cool Series, all now available in India.
 

Price and Availability

The Intelli Perla Pro Series is currently available in the 3-Star 1.5 Ton variant across leading ecommerce platforms like Amazon and Flipkart, and retail outlets like Reliance, Satya, Nandilath, Great Eastern and Patra Electronics and authorized dealers nationwide.
 

Starting Price: INR 28,990 with 5 years comprehensive warranty.
 

About Hisense
Hisense India is a wholly owned subsidiary of Hisense Group, a global leader in consumer electronics and home appliances. The brand offers a wide range of products, including televisions, air conditioners, refrigerators, and washing machines. Present in over 160 countries, Hisense has maintained the No. 1 global position in the 100-inch-and-above TV segment for consecutive years (Omdia 2023–Q3 2025). As the Origin of RGB MiniLED, Hisense continues to lead next-generation RGB MiniLED innovation. As the official sponsor of the FIFA World Cup 2026™, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide. In February 2026, Hisense inaugurated its first manufacturing facility in India at Sri City, Andhra Pradesh, reinforcing its commitment to local manufacturing under the Make in India. The brand is rapidly expanding its offline presence in India through strong retail partnerships and customer-centric services.
 

Website: www.hisense-india.com.

EcoLink joins Sunrisers Hyderabad as the official partner for upcoming T20 season
 

Built on a strong consumer connect, EcoLink continues to grow as a brand focused on delivering reliable, value-driven solutions for Indian homes. The association leverages the scale of cricket to bring the brand closer to millions of fans nationwide, supported by on-ground visibility, headgear branding, and integrated campaign activations.

Sumit Joshi, CEO and MD, Signify, Greater India said, "At Signify, we are focused on driving innovation that creates meaningful value for our consumers. EcoLink plays an important role in this journey by offering reliable and accessible solutions for Indian homes. As we continue to expand the brand’s presence, the T20 season provides a powerful platform to connect with consumers at scale. Our partnership with Sunrisers Hyderabad allows us to engage with passionate fans while strengthening EcoLink’s connect across households in India.”

Nikhil Gupta, Head of Strategy and Marketing, Signify, Greater India added, “EcoLink has seen strong consumer traction, and this partnership is a strategic step towards amplifying that momentum at scale. With a growing footprint and a sharp focus on delivering reliable, high-performance solutions, EcoLink aligns closely with the spirit of Sunrisers Hyderabad backing potential, driving consistency, and building trust. Through high-impact visibility, integrated campaigns, and fan-first engagement, we aim to deepen consumer connect and further strengthen EcoLink’s position as a trusted and accessible brand for Indian households.”

Mr. K Shanmugam, CEO of Sunrisers Hyderabad stated, "We are pleased to associate with EcoLink for the upcoming T20 series. At Sunrisers Hyderabad, we are driven by a culture of innovation and deep engagement with our passionate fan base. We're confident that this partnership will enhance the fan experience and keep the energy high as we battle for the trophy."

Sunrise Hyderabad enters the season with strong squads, led by Interim captain Ishan Kishan and Head Coach Daniel Vettori. The team features a host of players, including Abhishek Sharma, Ishan Kishan, Pat Cummins, Travis Head, Heinrich Klaasen, Nitish Kumar Reddy, Harshal Patel, Jaidev Unadkat and Liam Livingstone delivering high performances and keep fans engaged throughout the season.

About Signify
Signify (Euronext: LIGHT) is the world leader in lighting for professionals and consumers. We proudly bring to market the world’s best lighting brands, from Signify, Philips, Philips Hue, Signify Interact, Philips Dynalite, Color Kinetics and many more. Our advanced products connected systems and services unlock the extraordinary potential of light for brighter lives and a better world. In 2025, we had sales of EUR 5.8 billion, approximately 27,000 employees, and a presence in over 70 markets. We are in the Dow Jones Sustainability World Index and hold the EcoVadis Platinum rating. News and updates from Signify can be found in the Newsroom, on LinkedIn and Instagram. Information for investors is located on the Investor Relations page.

Stone in Jalpadevi Mandir
 

Ayodhya, the birthplace of Lord Ram, continues to draw devotees from across India and around the world each year. As the city comes alive with spiritual celebrations, the newly illuminated landmarks by Signify will enhance the sacred atmosphere, making the pilgrimage experience more immersive and memorable for devotees.
 

The project covers several historically and spiritually significant locations central to Ayodhya’s landscape. Nageshwar Nath Temple, one of Ayodhya’s oldest shrines, stands as a symbol of deep-rooted faith and timeless devotion, has been illuminated to enhance the spiritual ambience for devotees. The initiative also includes the illumination of Dashrath Samadhi, the sacred memorial of Maharaj Dashrath, father of Shri Ram.
 

The lighting initiative further extends to Prachin Bharat Mandir in Nandigram, symbolizing Bharat’s devotion during Shri Ram’s exile, and Hanuman-Bharat Milap Mandir, commemorating the revered meeting between Hanuman and Bharat described in the Ramayana. Vandijalpa Devi Temple, an ancient Shakti Peeth and Kuldevi shrine of the Raghu Kul lineage and Ram Gulaila Mandir, part of the Ram Janmabhoomi darshan and parikrama circuit, have also been illuminated, enhancing the experience for pilgrims and visitors.
 

Nageshwar Nath Temple
 

Nikhil Gupta, Head of Strategy and Marketing, Signify, Greater India said, “Ayodhya stands as a timeless center of faith and cultural heritage, deeply admired by millions across India and the world. Through this initiative, we have leveraged lighting not just as infrastructure, but as a medium to highlight the divine and spiritual essence of some of its most significant sites, creating a more immersive experience after sunset. At Signify, we are committed to bringing the best of innovations to our customers and believe that lighting can play a meaningful role in celebrating our country’s heritage while transforming how people engage with culturally important spaces.”
 

Krishan Kumar Singh, I.A.S, Chief Development Officer of Ayodhya added, “Ayodhya is undergoing a transformative phase, with an enhanced focus on infrastructure and enriching the experience for devotees and visitors. The illumination of these sacred sites under Jagmag Ayodhya, is an important step in showcasing the city’s spiritual heritage while elevating its visual and cultural landscape. Signify’s continued efforts in Ayodhya have positively impacted millions of lives across healthcare and rural development, further strengthening the city’s overall ecosystem. Lighting up scared heritage site initiatives enhance the overall ambience positioning Ayodhya as a globally significant spiritual and cultural destination helping pilgrims experience the heritage in a new light."
 

With these landmarks illuminated around Ram Navami, Ayodhya’s sacred sites are set to welcome devotees in a vibrant and spiritually enriched setting, as the city prepares one of its most significant celebrations.
 

About Signify
Signify (Euronext: LIGHT) is the world leader in lighting for professionals and consumers. We proudly bring to market the world’s best lighting brands, from Signify, Philips, Philips Hue, Signify Interact, Philips Dynalite, Color Kinetics and many more. Our advanced products, connected systems and services unlock the extraordinary potential of light for brighter lives and a better world. In 2025, we had sales of EUR 5.8 billion, approximately 27,000 employees, and a presence in over 70 markets. We are in the Dow Jones Sustainability World Index and hold the EcoVadis Platinum rating. News and updates from Signify can be found in the Newsroom, on LinkedIn and Instagram. Information for investors is located on the Investor Relations page.

Ameo Fresh Cold Press Juicer

Built on Crompton’s legacy of reliability and thoughtful innovation, the Ameo Fresh Cold Press Juicer is crafted for consumers ready to take the first step towards a healthier, more balanced lifestyle. Powered by gentle cold press technology, the juicer ensures maximum juice extraction while preserving essential nutrients, vitamins, and antioxidants—turning every glass into a healthy habit.

Traditional juicing methods often compromise nutrition due to heat and high-speed processing. The Ameo Fresh Cold Press Juicer addresses this by using a slow, gentle cold press motor, delivering up to 90% nutrition and vitamin retention*, while extracting richer flavour and higher juice yield from fruits, vegetables, and even nuts. Whether it’s a refreshing fruit juice, a nutrient-rich vegetable blend, or creamy homemade nut milk, the Ameo Fresh makes wholesome nutrition effortlessly accessible, with easy assembly and a wide-mouth design for added convenience.

Key Features of the Crompton Ameo Fresh Cold Press Juicer

Designed to support modern, health-conscious lifestyles, the Ameo Fresh Cold Press Juicer comes equipped with advanced features that simplify everyday juicing:

• Nutri Fresh Technology: Pure Juice, Pure Nutrition: Features a unique dual-filter design and a 200W slow juicing motor to ensure maximum juice extraction with minimal nutrient loss.

• Upto 90% Nutrition & Vitamin Retention: *Gentle cold press motor preserves essential vitamins and antioxidants, supporting a healthier lifestyle.

• Reduced Preparation Time: Enables easy juicing of larger fruits and vegetables with minimal chopping, thanks to the 108 mm wide mouth.

• Versatile Juicing Performance: Efficiently extracts juice from hard fruits and vegetables, while also producing smooth, creamy nut milks.

• Easy to Use & Maintain: Comes with just three easy-to-assemble parts, an anti-drip spout, juice and pulp collectors, and a cleaning brush—making daily use and cleaning hassle-free.

The Crompton Ameo Fresh Cold Press Juicer is ideal for households looking to prioritise nutrition without complexity. Designed for working professionals, families, and young individuals, the appliance fits seamlessly into both nuclear and joint family kitchens—supporting the regular consumption of fresh juices as part of everyday routines.

Speaking about the launch, Ketan Chaudhari, Head – Small Domestic Appliances, Crompton Greaves Consumer Electricals Ltd., said, “At Crompton, we understand that consumers today aspire to lead healthier lives but often struggle to balance wellness with busy schedules. With the Ameo Fresh Cold Press Juicer, our aim is to remove that barrier and make nutrition simple, accessible, and consistent. Powered by Nutri Fresh Technology and thoughtful design, this product ensures that every sip delivers maximum goodness, helping consumers make healthier choices with ease and confidence. Our focus goes beyond functionality—we want to empower people to build long-term healthy habits. The Ameo Fresh Cold Press Juicer reflects Crompton’s commitment to innovation, performance, and wellness-led living, ensuring that healthy choices become a natural part of everyday life.”

The Crompton Ameo Fresh Cold Press Juicer will be available across major retail outlets and leading e-commerce platforms. With its blend of performance, ease of use, and trusted Crompton engineering, the juicer offers a reliable solution for anyone looking to embrace healthier living—one fresh glass at a time.

*Terms & Conditions Apply: Nutrient retention values are based on controlled laboratory tests and may vary across fruits, vegetables, produce quality, batches and actual user conditions.

About Crompton

With a brand legacy of over 85 years, Crompton Greaves Consumer Electricals Ltd. is India’s market leader in the category of fans and residential pumps. Over the years, the organization has continuously strived to produce a range of innovative products that cater to the modern consumer including superior quality and high-performance fans, pumps, lighting solutions, and a range of other categories like water heaters; air coolers; small kitchen appliances like mixer grinders, air fryers, OTG, electric kettles etc; other home appliances like irons & built-in kitchen appliances. The company has further invested in brand and innovation to not only better understand and meet consumer needs but to also help drive energy efficiency. The consumer business also has a well-established and organized distribution network driven by a strong dealer base across the country offering a wide service network and robust after-sales service to its customers. Beyond its consumer portfolio, Crompton also has a robust B2B presence in the Lighting segment, delivering advanced and energy-efficient solutions for commercial and industrial applications. In 2025, Crompton became the first lighting company to receive the GreenPro certification for its B2B lighting solution, reaffirming its commitment to sustainability and innovation. Strengthening its foothold in the renewable energy space, the company has forayed into solar rooftops—representing a significant step forward in its contribution to India’s evolving clean energy landscape. With solar solutions spanning lighting, pumps, and rooftops, Crompton continues to lead as a responsible and future-ready brand in sustainable energy.

The company's consistent dedication to developing energy-efficient products has led to significant recognition. It has been honored with three prestigious National Energy Consumer Awards (NECA) by BEE, Ministry of Power. The recent award was presented by the Hon’ble President of India, Smt. Droupadi Murmu for the company's storage water heater in 2025. In 2019, the brand won in two categories: Ceiling Fans and LED Bulbs. Additionally, it was recognized as one of India's Best Managed Companies 2022 by Deloitte Private and listed among ‘India’s Top 500 Companies 2022’ by Dun & Bradstreet India. The company has also been featured in Brand Top 75 most valuable Indian brands list for 2020 released by WPP and Kantar. Furthermore, Crompton was also recognized as the Brand of the Decade 2021 by Herald Global and BARC Asia in the Consumer Electrical category.

Ai+ Smartphone  Nova Series Set to Launch on April 9, 2026

At the center of the lineup is the Nova 2 Ultra - Customisable Technology that responds to you, the most expressive device Ai+ has ever built. Its customisable back-panel lighting responds to calls, messages, music, and notifications turning everyday interactions into something visual, personal, and immersive.

The Nova 2 is crafted for users who want a no-compromise flagship experience grounded in reliability and everyday performance. It focuses on delivering what matters most — seamless speed, dependable battery life, refined design, and a user experience that is intuitive and consistent.

“With the Nova Series, we are expanding what a smartphone can mean to people,” said Madhav Sheth, CEO, Ai+ Smartphone and Founder, NxtQuantum Shift Technologies. “For some, it is about reliability and performance. For others, it is about identity and expression. This lineup is built to deliver both without compromise, without complexity, and without creating barriers to access.”

Since its launch in July 2025, Ai+ Smartphone has consistently challenged the idea that premium technology must not come at a premium cost. With over one million devices sold in under a year, the brand has focused on building products that combine thoughtful design, strong performance, and honest pricing.

Kanchan Mishra, Vice President Mobiles, Flipkart, added, “India’s smartphone consumers today are more informed and aspirational than ever. Ai+ Smartphone focusses on providing modern technology at accessible price points. We are looking forward to bringing the Nova Series to millions of customers across the country through Flipkart.”

The Nova Series marks a defining step in Ai+ Smartphone’s journey from proving a point to building a complete, future-ready portfolio. With five distinct devices, a clear point of view on design and camera, and a continued commitment to making great technology accessible, this series sets the blueprint for what comes next.

Nova 2 and Nova 2 Ultra launch on April 9, 2026, on Flipkart and across select retail outlets.

About Ai+ Smartphone

Ai+ Smartphone is a next-generation brand built in India, delivering reliable and high-performance mobile experiences. Powered by NxtQuantum OS, India’s first sovereign mobile operating system. The brand focuses on delivering a clean design, ensuring long battery life, and maintaining trusted software performance, all while keeping prices accessible without compromising the user experience.

From redefining smartphones to pioneering AIoT products as part of the company's Connected Ecosystem, Ai+ Smartphone is creating a new standard for trust, immersive experience, and accessibility. Rooted in a privacy-first architecture and a commitment to equitable access, Ai+ Smartphone stands for more than specs — it stands for India’s next era of user-owned, future-ready technology.

About NxtQuantum Shift Technologies
NxtQuantum Shift Technologies is a deep-tech Indian company building secure, sovereign digital platforms for a digital-first world. Founded by Madhav Sheth, the company develops NxtQuantum OS, India’s first sovereign operating system, and is committed to building technology that is authored in India and globally competitive. 

OneChef

The unveiling took place in Mumbai, at an experiential “Chef’s Tasting Table” event curated by Ranveer Brar, where guests were invited to explore India’s diverse culinary flavours through live tastings and interactive food stations. During the event, Brar along with Mr. Gulbahar Taurani, MD & CEO, Versuni India, demonstrated how modern kitchen technology can simplify complex recipes while preserving the authenticity of Indian cooking.

The launch marks Philips’ latest step in reimagining the modern Indian kitchen, with OneChef combining 33 smart cooking functions in a single appliance. Powered by advanced AmbiHeat™ technology, the appliance uses intelligent temperature sensing and uniform heating to adapt to different dishes and cooking stages, delivering consistent taste and texture across a wide range of recipes, from everyday comfort meals to indulgent festive dishes.

Speaking at the launch, Gulbahar Taurani said, “At Versuni, our focus has always been on understanding how Indian households actually cook and designing appliances that fit naturally into those routines. Indian cooking is incredibly diverse and often time-intensive, which is why solutions that simplify processes without compromising flavour are becoming increasingly important. With OneChef, we wanted to bring multiple cooking techniques into a single intelligent platform that makes everyday cooking more intuitive and efficient. It reflects our broader commitment to reimagining the modern Indian kitchen through innovation that is both practical and purposeful.” 

"Indian cooking is incredibly diverse and layered, and technology can play a powerful role in making it more accessible without compromising flavour. OneChef is designed to bring that balance, helping home cooks explore a wide range of dishes with greater ease and confidence,” said chef Ranveer Brar.

With OneChef, Philips aims to address evolving consumer needs by combining multiple cooking techniques such as air frying, stir frying, steaming, and boiling, within a single compact appliance. This approach helps simplify kitchen workflows while enabling home cooks to prepare a wide variety of dishes without juggling multiple appliances. Designed with Indian households in mind, OneChef’s intuitive controls and guided cooking programs help users recreate chef-inspired recipes with ease.

The event also featured a panel conversation on the future of home cooking and kitchen innovation, with Ranveer Brar, Gulbahar Taurani, along with director Farah Khan, and tech expert Rajiv Makhni, exploring how intelligent appliances are reshaping everyday cooking experiences for modern households.

Pricing and Availability
Philips OneChef will be available from 19th March onwards across leading retail stores and e-commerce platforms, including Croma, Reliance Digital, Vijay Sales, Amazon and Flipkart. 

About Versuni
Versuni’s purpose is turning houses into homes. As a house of home appliances brands, Versuni markets: Philips, Philips Baristina, Philips Walita, Preethi, Senseo, L’OR Barista, Saeco, and Gaggia. With more than 900 patents to its name, Versuni’s portfolio spans coffee and kitchen appliances, garment care, climate care, and floor care. Philips, Saeco and Gaggia products are sold under trademark license from Koninklijke Philips N.V. Products under the Philips brand include the Airfryer, Espresso Machine with LatteGo, Handheld Steamer, Air Purifier and AquaTrio Cordless Vacuum. Versuni is headquartered in Amsterdam, the Netherlands, with innovation, manufacturing, and commercial centers across the globe and a footprint in over 100 countries.

Ai+ Smartphone Partners with Mumbai Indians and Kolkata Knight Riders as Official Smartphone Partner

The partnership places Ai+ Smartphone at the centre of one of India’s most powerful and biggest cultural platforms connecting the brand directly with millions of passionate cricket fans across the country offering exclusive fan experiences including player meet and greet, match tickets, and signed merchandise and access to exclusive player content shot on Ai+ Smartphone.

Commenting on the partnership, Madhav Sheth, CEO of Ai+ Smartphone and Founder of NxtQuantum Shift Technologies, said, “Sport has a unique ability to bring people together in moments of shared excitement and aspiration. Our partnership with Mumbai Indians and Kolkata Knight Riders allows Ai+ Smartphone to connect with millions of fans where India’s energy is most visible and alive. It reflects our belief that technology should move at the same pace as the ambition and passion of the people who use it.”

A Mumbai Indians spokesperson said, “Ai+ Smartphone’s focus on delivering accessible, high-performance technology aligns well with the evolving expectations of today’s fans. We look forward to collaborating on initiatives that enhance how fans engage with the game.”

Binda Dey, CMO, Knight Riders Sports, said, “Cricket in India brings together fans, communities, and shared moments at an unmatched scale. Our approach to partnerships is focused on creating meaningful engagement and delivering experiences that feel relevant and accessible to fans. With Ai+ Smartphone, we look forward to building initiatives that deepen this connection and add value to the overall fan journey.”

For Ai+, the partnership represents more than brand visibility, its when India comes together across cities, communities, and generations. By aligning with two of the league’s most iconic franchises, Ai+ Smartphone aims to become part of those moments where competition, celebration, and collective excitement define the national conversation.

The collaboration will see Ai+ Smartphone integrated across team platforms, fan experiences, and digital activations throughout the season, creating new opportunities for fans to interact with the teams and the brand.

With this partnership, Ai+ Smartphone strengthens its presence at the intersection of technology, culture, and sport, positioning the brand within the moments that shape modern India.

About Ai+ Smartphone

Ai+ Smartphone is a next-generation brand built in India, delivering reliable and high-performance mobile experiences. Powered by NxtQuantum OS, India’s first sovereign mobile operating system. The brand focuses on delivering a clean design, ensuring long battery life, and maintaining trusted software performance, all while keeping prices accessible without compromising the user experience.

From redefining smartphones to pioneering AIoT products as part of the company's Connected Ecosystem, Ai+ Smartphone is creating a new standard for trust, immersive experience, and accessibility. Rooted in a privacy-first architecture and a commitment to equitable access, Ai+ Smartphone stands for more than specs — it stands for India’s next era of user-owned, future-ready technology.

About NxtQuantum Shift Technologies
NxtQuantum Shift Technologies is a deep-tech Indian company building secure, sovereign digital platforms for a digital-first world. Founded by Madhav Sheth, the company develops NxtQuantum OS, India’s first sovereign operating system, and is committed to building technology that is authored in India and globally competitive.

Bajaj Finserv Easy EMI Loan

The good news is that upgrading does not have to mean paying for it all at once. Customers can visit the Easy EMI Loan page on the Bajaj Finserv website, browse refrigerators that suit their home, and get a loan approved online — all before they even step into a store. They can then head to the nearest partner store to complete the purchase and split the total cost into Easy EMIs that fit their monthly budget. Select models come with zero down payment — meaning the new refrigerator comes home today, with payments starting only next month.

Why Frost-Free Inverter Tech is a must-have

Frost-free technology uses fans to circulate cool air evenly, preventing ice buildup in the freezer. Paired with an inverter compressor that runs at variable speeds based on cooling demand, this results in:

• Lower electricity bills: Up to 30–50% energy savings compared to non-inverter models.

• Reduced noise: Quiet operation that does not disturb the home environment.

• Longer freshness: Precise temperature control keeps perishable items fresh for days.

Best Frost-Free Inverter refrigerators to buy this Gudi Padwa

From compact double-door models to AI-powered options, here are five of the best frost-free inverter refrigerators available right now — with EMI prices to match every budget.

1. Godrej 272L 2-Star Inverter Double Door Refrigerator 

• Price: Rs. 26,490 | EMI from: Rs. 1,247/month

• Why it works: Nano Shield Technology provides over 95% disinfection on food surfaces, while Cool Balance Technology keeps vegetables farm fresh for up to 30 days. 

2. LG 308L 2-Star Frost Free Double Door Refrigerator

• Price: Rs. 31,039 | EMI from: Rs. 2,378/month

• Why it works: DoorCooling+™ cools food 35% faster than conventional systems, and Auto Smart Connect lets it run on a home inverter during power cuts.

3. Whirlpool 308L 3-Star Convertible Refrigerator

• Price: Rs. 33,490 | EMI from: Rs. 1,020/month

• Why it works: Features the industry's fastest freezer-to-fridge conversion in just 10 minutes, and 6th Sense Nutrilock technology preserves vitamins in fruits and vegetables up to 2x longer.

4. Samsung 350L Bespoke AI Double Door Refrigerator

• Price: Rs. 41,490 | EMI from: Rs. 1,290/month

• Why it works: Bespoke AI Energy Mode optimises compressor speed to save up to 10% more energy, with a 5-in-1 convertible setup for maximum storage flexibility.

5. Haier 358L 3-Star Frost Free Double Door Refrigerator

• Price: Rs. 42,600 | EMI from: Rs. 2,169/month

• Why it works: Triple Inverter and Dual Fan Technology offer superior temperature control, and 1-hour icing technology ensures you never run out of ice.

*Disclaimer: Prices and EMIs may vary by location, partner store, and applicable offers. Please verify the latest pricing before purchase.

Limited-time offers on electronics and appliances

• Flat Rs. 1,500 cashback on select purchases.

With EMIs starting as low as Rs. 1,020 per month, bringing home the preferred frost-free inverter refrigerator this Gudi Padwa has never been easier or more affordable.

*Terms and conditions apply. Check with your store for details.

How to buy a new refrigerator with Bajaj Finserv Easy EMI Loan

Upgrading a refrigerator this Gudi Padwa does not have to mean a large one-time payment. The Bajaj Finserv Easy EMI Loan lets customers split the cost into pocket-friendly monthly instalments, while the Maha Bachat Savings Calculator helps add brand discounts and dealer offers on top — ensuring they always get the best deal.

Here is how it works:

1. Select the refrigerator online: Customers can browse models by capacity, star rating, and brand to pick the one that suits their kitchen and budget.

2. Check eligibility: Then head to the Easy EMI Loan page and complete a quick KYC process using a mobile number and PAN card.

3. View the limit instantly: The approved loan amount is displayed immediately once verified.

4. Visit a partner store: Customers can walk into the nearest Bajaj Finserv partner store and get guidance from an in-store representative.

5. Finalise the EMI plan: Pick a repayment tenure, complete minimal paperwork, and the purchase is confirmed on the spot.

This Gudi Padwa, the right refrigerator for a home is just a few easy steps away. With the Bajaj Finserv Easy EMI Loan, buying a refrigerator on EMI has never been simpler — the cost is one thing customers do not have to worry about.

Bajaj Finance Limited

Bajaj Finance Ltd. (‘BFL’, ‘Bajaj Finance’, or ‘the Company’), a subsidiary of Bajaj Finserv Ltd., is a deposit taking Non-Banking Financial Company (NBFC-D) registered with the Reserve Bank of India (RBI) and is classified as an NBFC-Investment and Credit Company (NBFC-ICC). BFL is engaged in the business of lending and acceptance of deposits. It has a diversified lending portfolio across retail, SMEs, and commercial customers with significant presence in both urban and rural India. It accepts public and corporate deposits and offers a variety of financial services products to its customers. BFL, a thirty-five-year-old enterprise, has now become a leading player in the NBFC sector in India and on a consolidated basis, it has a franchise of 69.14 million customers. BFL has the highest domestic credit rating of AAA/Stable for long-term borrowing, A1+ for short-term borrowing, and CRISIL AAA/Stable & [ICRA]AAA(Stable) for its FD program. It has a long-term issuer credit rating of BB+/Positive and a short-term rating of B by S&P Global ratings. 

To know more, visit www.bajajfinserv.in

Ishan Kishan X Ai+ Smartphone

The association reflects a shared belief between the brand and the cricketer: that ambition should never be restricted by access. Ai+ Smartphone has built its identity around delivering modern technology with unbeatable performance and thoughtful design, without placing it behind a premium price barrier.

Commenting on the collaboration, Madhav Sheth, CEO of Ai+ Smartphone and Founder of NxtQuantum Shift Technologies, said, "Ishan Kishan represents something that resonates deeply with what Ai+ Smartphone stands for. He didn’t wait for permission to back himself. He showed up, played his game, and earned his place on his own terms. That is the spirit we build for — people moving forward with purpose and expecting the technology in their hands to keep up. Bringing Ishan on board reflects the kind of brand we are becoming as we prepare for the next phase of our journey with the Nova Series launching soon."
 

Through the collaboration, Ishan Kishan will feature across Ai+ Smartphone’s campaigns and brand initiatives in the coming months. Fans can also expect exclusive behind-the-scenes cricket content and brand moments created using Ai+ Smartphone devices, as the company prepares to introduce its upcoming Nova Series, the next step in its product journey.

The alliance brings together a brand and a cricketer connected by the same idea — that ambition should never have to compromise.

About Ai+ Smartphone

Ai+ Smartphone is a next-generation brand built in India, delivering reliable and high-performance mobile experiences. Powered by NxtQuantum OS, India’s first sovereign mobile operating system. The brand focuses on delivering a clean design, ensuring long battery life, and maintaining trusted software performance, all while keeping prices accessible without compromising the user experience.

From redefining smartphones to pioneering AIoT products as part of the company's Connected Ecosystem, Ai+ Smartphone is creating a new standard for trust, immersive experience, and accessibility. Rooted in a privacy-first architecture and a commitment to equitable access, Ai+ Smartphone stands for more than specs — it stands for India’s next era of user-owned, future-ready technology.

About NxtQuantum Shift Technologies
NxtQuantum Shift Technologies is a deep-tech Indian company building secure, sovereign digital platforms for a digital-first world. Founded by Madhav Sheth, the company develops NxtQuantum OS, India’s first sovereign operating system, and is committed to building technology that is authored in India and globally competitive.

Left to Right - Madhav Sheth, CEO, Ai+ Smartphone and Founder, NxtQuantum Shift Technologies with Ashok Gupta, Director, Optiemus Electronics Limited

OEL will manufacture approximately 3 million Ai+ Smartphone mobile devices under this agreement. The scope of manufacturing will also extend to tablets, IoT products, and advanced wearable devices, providing Ai+ Smartphone with a scalable India-based production backbone for its broader smart device portfolio. Production will take place at OEL’s facility in Noida, with ramp-up targeted from April 2026.

Ai+ Smartphone devices run on NxtQuantum OS, India’s sovereign mobile operating system built on Android and designed for transparency, security, and compliance with Indian data laws.

“In a market where most smart devices still come from Chinese and other global brands, there is clear headroom for an Indian brand that treats both quality and sovereignty as non-negotiable. This manufacturing agreement with OEL is a concrete step in that direction. OEL brings proven EMS capability in India. Ai+ Smartphone brings an India-authored software stack and a roadmap spanning phones, tablets, AIoT, and wearables. Together, we are committing capital, creating jobs, and building under the Government of India’s Make in India vision, so that more of the value in this industry is created here, not just assembled here,” said Madhav Sheth, CEO, Ai+ Smartphone and Founder, NxtQuantum Shift Technologies on the agreement.

The association reinforces Ai+ Smartphone’s broader roadmap to scale an India-first portfolio across smartphones, tablets, and connected devices, with manufacturing depth that can keep pace with demand. It also strengthens the company’s ability to expand into new categories while keeping supply chains closer to home and quality more tightly controlled. Together, Ai+ Smartphone and OEL aim to build a production backbone that supports both domestic growth and long-term export readiness.

Ashok Gupta, Director, Optiemus Electronics Limited, said, “We are very excited to work with Ai+ Smartphone, a dedicated Indian brand that is clear about scale, security, and long-term commitment to the market. With our facilities and experience in electronics manufacturing, we will support Ai+ Smartphone as it ramps production of smartphones and new device categories from India, strengthening domestic manufacturing and creating room for future export-led growth.”

This agreement is expected to strengthen domestic manufacturing capabilities and support Ai+ Smartphone’s goal of building a scalable, India-focused technology brand across smartphones, tablets, IoT devices, and advanced wearables. As Ai+ Smartphone broadens its portfolio, the Optiemus partnership will allow it to ramp volumes efficiently while keeping core technology and OS control anchored in India.

About Ai+ Smartphone

Ai+ Smartphone is a next-generation brand built in India, delivering reliable and high-performance mobile experiences, powered by NxtQuantum OS, India’s first sovereign mobile operating system. The brand focuses on providing clean design, ensuring long battery life, and maintaining trusted software performance, all while offering accessible price points without compromising on user experience.

For more information, visit www.aiplusstore.com

About NxtQuantum Shift Technologies

NxtQuantum Shift Technologies is a deep-tech Indian company building secure, sovereign digital platforms for a digital-first world. Founded by Madhav Sheth, the company develops NxtQuantum OS, India’s first sovereign operating system, and is committed to building technology that is authored in India and globally competitive.

About Optiemus Electronics Limited (OEL)

Optiemus, engaged in the business of electronics manufacturing in India, provides end-to-end solutions to global and Indian brands encompassing world-class manufacturing, supply chain management, and repair/refurbishment. It has three state-of-the-art manufacturing units across India with a highly experienced team and has won the trust of many local as well as global brands, maintaining its commitment to quality, timely delivery, flexibility, and customer satisfaction.

For more information, visit www.oel.in

WH-1000XM6 New Sand Pink Colour Variant

The WH-1000X6 headphones allow you to hear your music as it was meant to be. Developed in collaboration with world-renowned mastering engineers at three of the industry top recording studios, Sterling Sound, Battery Studios and Coast Mastering the WH-1000XM6 refines every note for studio-level accuracy, delivering a superior music experience. 

The WH-1000XM6 are engineered to perfection with the specially designed driver unit delivering clarity that feels almost tangible, and every detail comes through with precision. 

The next evolution in noise cancellation​

Powered by advanced processor and an adaptive microphone system, noise cancelling is optimised in real time on the WH-1000XM6, so your world stays undisturbed, and your sound stays pure. With processor speeds seven times faster than its predecessor, the HD Noise Cancelling Processor QN3 fine-tunes 12 microphones, which is 1.5 times more than its precursor the WH-1000XM5, in real time, delivering a dramatic leap in noise cancelling and sound quality. The precise detection of the twelve optimally places microphones allow the noise cancellation to adapt more precisely to fit you and your environment. Whether you are looking to block out noise on a busy commute or stay focused in the office, your sound experience will be seamless and powerful. 

Additionally, the WH-1000XM6 features Sony’s most advanced noise cancelling yet, powered by a next-generation chip and intelligent algorithms that block distractions before they reach you. Co-created with world-renowned mastering engineers, the headphones deliver studio-level sound precision, while 360 Reality Audio Upmix for Cinema brings immersive, theatre-like audio to life. Designed for everyday use, the WH-1000XM6 also ensures ultra-clear call quality, so you are always heard on every call, in any environment. 

With this launch, Sony is broadening its appeal among younger audiences and consumers seeking a blend of high-performance technology and expressive design. The new Sand Pink colour, in essence, offers a playful yet sophisticated alternative to more classic shades. 
 

Pricing and Availability

The WH-1000XM6 Sand Pink is available now. It will be available on Select Sony Center, Croma and Reliance outlets, www.ShopatSC.com portal and Amazon.

About Sony India Pvt. Ltd.

Sony India Private Limited (Sony India), a private limited company with its ultimate holding company as Sony Group Corporation, Japan, has established itself as a premium brand in various product categories including television, digital imaging, personal audio, home entertainment, gaming, car audio, and professional solutions. The company places a strong emphasis on customer satisfaction and maintains high standards in sales and services. Sony also prioritizes environmental sustainability, aiming to achieve a zero environmental footprint throughout the lifecycle of its products and business activities to contribute to a healthier and enriched life for all of humanity and future generations.

The expanded facilities will enhance Versuni’s production capacity for key categories including Airfryers, Air Purifiers, and kitchen appliances, while supporting the company’s broader localisation strategy and improving supply chain efficiency for the Indian market.

The Chennai facility, which spans 12,000 square meters, will continue to serve as an integrated manufacturing hub for kitchen appliances. As part of the expansion, the new facility will include a new Airfryer motor manufacturing line, increasing the overall production capacity.

With the new plant, the Ahmedabad facility has now doubled in size to more than 15000 square meters of production space. The expansion supports the doubling of Airfryer production capacity per year, while also introducing a new Air Purifier assembly line. The facility also integrates automated and robotic coating lines, plastic injection moulding capabilities, and assembly lines for Airfryers, garment steamers, and air purifiers.

Commenting on the expansion, Gulbahar Taurani, Managing Director & CEO, Versuni India, said:, "India continues to be one of the most dynamic markets for home appliances globally. Expanding our manufacturing capabilities in Chennai and Ahmedabad allows us to strengthen localisation, scale production in high-growth categories, and respond faster to the evolving needs of Indian consumers. These investments reflect our long-term commitment to building manufacturing capability in India."

These strategic expansions will enable the company to achieve a complete portfolio of 100% Made in India products, further strengthening their commitment to local manufacturing. Both the facilities combined are expected to generate more than 1000 job opportunities alongside creating indirect employment through supplier and logistics networks over the next three years.

With this expansion across Chennai and Ahmedabad, Versuni continues to strengthen its manufacturing backbone in India while supporting the growing demand for innovative appliances across kitchen, garment care, and air treatment categories. Both manufacturing locations incorporate smart automation and digital manufacturing capabilities, including robotic production systems, automated testing machines, conveyor-based material handling systems, and IoT-enabled monitoring tools, helping improve operational efficiency, quality consistency, and productivity.

About Versuni
Versuni’s purpose is turning houses into homes. As a house of home appliances brands, Versuni markets: Philips, Philips Baristina, Philips Walita, Preethi, Senseo, L’OR Barista, Saeco, and Gaggia. With more than 900 patents to its name, Versuni’s portfolio spans coffee and kitchen appliances, garment care, climate care, and floor care. Philips, Saeco and Gaggia products are sold under trademark license from Koninklijke Philips N.V. Products under the Philips brand include the Airfryer, Espresso Machine with LatteGo, Handheld Steamer, Air Purifier and AquaTrio Cordless Vacuum. Versuni is headquartered in Amsterdam, the Netherlands, with innovation, manufacturing, and commercial centers across the globe and a footprint in over 100 countries.

Signify (Euronext: LIGHT), the world leader in lighting, today announced the launch of Philips UltraShine range, a next-generation downlight engineered to deliver an industry-leading 150 lumens per watt efficiency. With this introduction, Signify raises the bar for lighting performance, bringing a new level of brightness, efficiency, and technological advancement to modern spaces.
 

Philips UltraShine
 

As lighting expectations evolve across homes, retail, and commercial spaces, consumers are increasingly seeking brighter illumination without higher energy consumption. Philips UltraShine range addresses this need by combining powerful luminous performance with exceptional efficiency and brightness. This makes it an ideal solution for environments that demand both high-performance illumination and energy efficiency.
 

Commenting on the launch, C Arun Kumar, Head of Consumer Business, Signify, Greater India, said, “At Signify, we have always believed in bringing the best of innovations to our customers across the globe. Our Philips UltraShine range represents our continued commitment to pushing the boundaries of lighting performance. With an efficiency of 150 lumens per watt, this range establishes a new benchmark in brightness, significantly advancing what users can expect from modern downlighting. Building on our existing portfolio the range sets a new standard for efficiency, enabling consumers and businesses to experience exceptional illumination with smarter energy use.”
 

Engineered with advanced optical performance and external driver technology for improved heat management and longer product life, Philips UltraShine range delivers even and uniform illumination across wider areas. The range offers 150 lumens per watt across multiple wattages including 10W, 15W, and 22W, providing flexibility across diverse lighting requirements. There is also a 5W variant available which offers 120 lumens/watt.
 

Designed for seamless integration into modern interiors, Philips UltraShine range is available in round and square formats and in Warm White, Natural White, and Cool Day Light options. The range also comes with a 2-year standard warranty, along with 2-year additional warranty through Signify DigiShield app registration. 
 

With the launch of Philips UltraShine range, Signify reinforces its commitment to continuous technological advancement and deliver differentiated lighting solutions that elevate performance standards. By introducing a new level of efficiency and brightness, the range represents the next step in the evolution of high-performance downlighting.

About Signify
Signify (Euronext: LIGHT) is the world leader in lighting for professionals and consumers. We proudly bring to market the world’s best lighting brands, from Signify, Philips, Philips Hue, Signify Interact, Philips Dynalite, Color Kinetics and many more. Our advanced products, connected systems and services unlock the extraordinary potential of light for brighter lives and a better world. In 2025, we had sales of EUR 5.8 billion, approximately 27,000 employees, and a presence in over 70 markets. We are in the Dow Jones Sustainability World Index and hold the EcoVadis Platinum rating.
 

News and updates from Signify can be found in the Newsroom, on LinkedIn and Instagram. Information for investors is located on the Investor Relations page.

Crompton collaborated with Dinesh Karthik

The association comes alive through a digital film and a series of contextual Instagram reels rolled out during the tournament. Developed in collaboration with Aflog’s creative studio and supported by AI-driven visual storytelling, the campaign draws a parallel between the evolution of the game and the evolution of how homes are lit today. At its core lies a clear message — lighting should do more than brighten a room. It should brighten the moment.

Dinesh Karthik is one of the most respected voices in cricket today, known for his composure and sharp match awareness. Hailing from Tamil Nadu, he shares a deep connect with audiences across South India, where cricket is passionately followed. His instinct for making the right call aligns naturally with Crompton’s ‘Bright & Right’ philosophy — choosing lighting that fits the purpose of each space and moment.

Through the Instagram reel series, released around key match days, Dinesh Karthik shares insights from the tournament while drawing natural parallels to his bright & right spaces at home. Just as a well-timed move can influence momentum on the field, the right lighting can elevate the experience of a space — bringing focus to a living room, clarity to a kitchen, or warmth to an outdoor gathering. The series of sub-films feature Dinesh Karthik announcing the “Crompton Player of the Game” after every Indian match during the tournament. The initiative celebrates standout performances on the field while reinforcing Crompton Lighting’s association with moments that truly light up the game.

Speaking about the campaign, Tanmay Prusty, Chief Marketing Officer – Crompton Greaves Consumer Electricals Ltd., said, “At Crompton, we believe lighting plays a defining role in shaping how people experience their homes. With ‘Every Space Bright & Right’, we are encouraging consumers to move beyond a one-size-fits-all approach and think more deliberately about how each space is lit. Dinesh embodies that mindset naturally. He is known for his clarity of thought, composure under pressure, and ability to make the right call at the right moment. A connoisseur of good design and a seeker of authentic partnerships, Dinesh Karthik brings both taste and thoughtful curation to this collaboration. His strong connect across South India, especially during a cricketing event of this scale, makes him an authentic voice for this campaign. Together, we are bringing a simple but important idea into everyday conversations — that the right light can meaningfully enhance how a space feels.”

Speaking about this collaboration, Dinesh Karthik said, “In cricket, the difference often lies in small decisions made at the right time. That mindset applies at home too. Lighting plays a bigger role than we realise — it can change the energy of a room instantly. Whether you’re watching a match, spending time with family, or relaxing at home in the evening, the right light makes that experience better. That’s what I found compelling about this campaign.”

Shot at his home, this collaboration culminates in a digital film that captures this evolution. The film opens with Dinesh Karthik reflecting on how the game has evolved over the years from being part of India’s historic win at the inaugural ICC Men's T20 World Cup in 2007 to the fast, high-intensity format fans enjoy today. He recalls returning home after that tournament and realising that the lighting in his space didn’t quite match the energy and excitement of the game. That realisation led him to rethink the way his home was lit, eventually turning to Crompton lighting to create the right ambience. As he walks through his home, each space reflects a different rhythm of the day - warm lighting elevates the match-viewing experience, crisp illumination enhances kitchen clarity, and thoughtfully placed outdoor lights create a relaxed evening ambience. The message comes together simply: as the game evolves, so should the way we light our homes.

With this next phase of ‘Every Space Bright & Right’, Crompton reinforces its leadership in lighting - offering solutions designed not just to illuminate homes, but to enhance how modern India lives in them.

Link to the Social Media Video – www.instagram.com/reel/DVfWzPJkiHy

About Crompton

With a brand legacy of over 85 years, Crompton Greaves Consumer Electricals Ltd. is India’s market leader in the category of fans and residential pumps. Over the years, the organization has continuously strived to produce a range of innovative products that cater to the modern consumer including superior quality and high-performance fans, pumps, lighting solutions, and a range of other categories like water heaters; air coolers; small kitchen appliances like mixer grinders, air fryers, OTG, electric kettles etc; other home appliances like irons & built-in kitchen appliances. The company has further invested in brand and innovation to not only better understand and meet consumer needs but to also help drive energy efficiency. The consumer business also has a well-established and organized distribution network driven by a strong dealer base across the country offering a wide service network and robust after-sales service to its customers. Beyond its consumer portfolio, Crompton also has a robust B2B presence in the Lighting segment, delivering advanced and energy-efficient solutions for commercial and industrial applications. In 2025, Crompton became the first lighting company to receive the GreenPro certification for its B2B lighting solution, reaffirming its commitment to sustainability and innovation. Strengthening its foothold in the renewable energy space, the company has forayed into solar rooftops—representing a significant step forward in its contribution to India’s evolving clean energy landscape. With solar solutions spanning lighting, pumps, and rooftops, Crompton continues to lead as a responsible and future-ready brand in sustainable energy.

The company's consistent dedication to developing energy-efficient products has led to significant recognition. It has been honored with three prestigious National Energy Consumer Awards (NECA) by BEE, Ministry of Power. The recent award was presented by the Hon’ble President of India, Smt. Droupadi Murmu for the company's storage water heater in 2023. In 2019, the brand won in two categories: Ceiling Fans and LED Bulbs. Additionally, it was recognized as one of India's Best Managed Companies 2022 by Deloitte Private and listed among ‘India’s Top 500 Companies 2022’ by Dun & Bradstreet India. The company has also been featured in Brand Top 75 most valuable Indian brands list for 2020 released by WPP and Kantar. Furthermore, Crompton was also recognized as the Brand of the Decade 2021 by Herald Global and BARC Asia in the Consumer Electrical category.

Ai+ Pulse 2 launching on Flipkart on March 11 at 12 PM, with sale prices starting at Rs. 5,999

Pulse 2 will be available in 4GB + 64GB and 6GB + 128GB variants. As a special launch offer, the 4GB + 64GB variant will be available at a price of Rs. 5,999, and the 6GB + 128GB variant will be available at a price of Rs. 7,999 for the first 24 hours.
 

“Pulse 2 builds meaningfully on the foundation set by Pulse 1, delivering upgrades across the features users depend on most,” said Madhav Sheth, CEO, Ai+ Smartphone and Founder, NxtQuantum Shift Technologies. “We’ve focused on the essentials that build confidence: a capable camera, a battery you can trust, and a smooth software experience right out of the box, so more users can step up without stretching their budget.”
 

On the camera front, Pulse 2 retains the powerful 50MP Dual AI rear camera while upgrading the front camera from 5MP on Pulse 1 to an improved 8MP, resulting in clearer selfies and sharper detail across lighting conditions from bright outdoor scenes to indoor portraits, refining image balance and clarity for everyday photography.
 

Battery performance also sees a significant jump. While Pulse 1 featured a reliable 5000mAh battery, Pulse 2 moves to a slim 6000mAh battery, engineered to comfortably power longer, more demanding days without compromising on form factor. Whether it’s streaming, browsing, gaming, or multitasking, Pulse 2 is built to go further.
 

Display smoothness has been upgraded from a 90Hz refresh rate on Pulse 1 to 120Hz on Pulse 2, offering noticeably smoother scrolling, fluid animations, and a more responsive visual experience.
 

Durability has improved as well, with Pulse 2 advancing from an IP54 rating on Pulse 1 to IP64, providing stronger protection against dust and splashes in everyday conditions.
 

On the software side, Pulse 1 launched with Android 15 on NxtQuantum OS, while Pulse 2 comes with Android 16 on NxtQuantum OS out of the box, ensuring a more refined, stable, and optimised experience from day one. The updated platform enhances responsiveness, improves system efficiency, and delivers a cleaner, more consistent interface aligned with Pulse’s promise of reliability.
 

Pulse 2 also introduces a refreshed design language, featuring a cleaner aesthetic, improved in-hand comfort, and five vibrant colour options — Green, Blue, Pink, Purple, and Black, giving users greater personal expression while staying true to Pulse’s core philosophy of simple, dependable value.
 

Ai+ Smartphone debuted in July 2025 with Pulse and Nova 5G, two smartphones that built momentum by focusing on real-life usability at value-led price points. Pulse 2 continues that direction with a product experience engineered for daily reliability.
 

Detailed Specs for Pulse 2

Pulse 2 Available in

1. 4GB + 64GB | Price: Rs. 5999 for 24 Hrs

2. 6GB + 128GB | Price: Rs. 7999 for 24 Hrs
    

About Ai+ Smartphone

Ai+ Smartphone is a next-generation brand built in India, delivering reliable and high-performance mobile experiences. Powered by NxtQuantum OS, India’s first sovereign mobile operating system. The brand focuses on providing a clean design, ensuring long battery life, and maintaining trusted software performance, all while maintaining accessible price points without compromising on user experience.
 

From redefining smartphones to pioneering AIoT products as part of the company's Connected Ecosystem, Ai+ Smartphone is creating a new standard for trust, immersive experience, and accessibility. Rooted in a privacy-first architecture and a commitment to equitable access, Ai+ Smartphone stands for more than specs — it stands for India’s next era of user-owned, future-ready technology.
 

About NxtQuantum Shift Technologies
NxtQuantum Shift Technologies is a deep-tech Indian company building secure, sovereign digital platforms for a digital-first world. Founded by Madhav Sheth, the company develops NxtQuantum OS, India’s first sovereign operating system, and is committed to building technology that is authored in India and globally competitive.

Okaya’s complete solar ecosystem - high-efficiency panels, smart inverters, Solar PCUs, and advanced tubular batteries engineered for Indian conditions

With over 20 years of experience in power backup, battery innovation, and energy management, Okaya offers a comprehensive solar solutions range designed specifically for Indian conditions. Instead of focusing on standalone products, the company delivers complete solar power systems where every component is engineered to work together efficiently.

A Complete Solar Ecosystem

Okaya’s solar portfolio covers the entire energy cycle, from power generation to conversion, storage, and intelligent management. The range is built to meet the needs of residential homes as well as commercial establishments.

At the generation level, Okaya offers high-efficiency Mono PERC and advanced TOPCon solar panels. These panels are designed to deliver strong output even in low sunlight and partial shading conditions. Built to withstand high temperatures, heavy rains, and diverse rooftop environments, they are well suited for Indian weather conditions.

At the core of every system are Solar Off-grid PCUs and Grid-tied On-grid inverters. Okaya’s off-grid Solar PCUs are ideal for areas with unreliable grid supply. These systems intelligently prioritise solar energy while ensuring uninterrupted power backup during outages. MPPT-based models help maximise solar energy harvesting in real-world conditions, including cloudy weather and fluctuating sunlight. PWM variants provide dependable charging performance for varied household energy requirements.

For homes and commercial spaces with stable electricity supply, Okaya’s on-grid solar inverters convert DC power into usable AC electricity and support net metering. This enables users to export surplus energy back to the grid, helping reduce monthly electricity bills. Dual MPPT tracking and high conversion efficiency ensure optimal power generation throughout the day.

Completing the ecosystem are solar-specific tubular batteries built for deep cycling. Using advanced tubular technology and improved electrolyte management, these batteries are designed to handle frequent charge and discharge cycles common in solar applications. This ensures consistent backup and longer operational life.

For a detailed overview of the complete range, explore Okaya Solar Solutions.

Engineered for Indian Homes and Businesses

India presents unique energy challenges. High ambient temperatures, voltage fluctuations, seasonal weather shifts, and limited rooftop space demand strong and reliable engineering.

Okaya’s solar systems are developed keeping these ground realities in mind. Integrated system compatibility reduces installation complexity and improves long-term reliability. Remote monitoring allows users to track system performance digitally, while Okaya’s pan-India dealer and service network ensures support beyond installation.

The company also guides customers on rooftop solar subsidy schemes such as PM Surya Ghar, helping make solar adoption more accessible and financially viable. For more details on rooftop solar subsidy benefits and savings, explore PM Surya Ghar Solar Subsidy & Savings Explained.

Focus on 2026: Solar as a Growth Driver

As Okaya continues to expand its energy solutions portfolio, solar remains a key strategic focus.

“This is going to be a defining year for solar at Okaya,” said Saurabh Gupta, Director, Okaya. “With a strong solar portfolio already in place, we are preparing to introduce an exciting new range of solar solutions designed for the energy needs of tomorrow. Solar will be a key focus area for us in 2026 as we expand our capabilities and product offerings.”

Supporting this growth is the company’s upcoming electronics manufacturing plant in Neemrana, which is expected to become operational soon. The facility is aimed at strengthening in-house capabilities, improving quality standards, and accelerating innovation across both power backup and solar technologies.

Building on a Strong Energy Legacy

Okaya’s solar solutions are built on its deep expertise in energy storage and backup technologies. The company follows a system-driven approach where solar panels, inverters, and batteries are designed to work together seamlessly. This integrated model offers better energy output, dependable performance, and improved long-term value for consumers and businesses.

As India continues its renewable energy journey, Okaya remains focused on delivering reliable, future-ready solar solutions tailored to Indian needs.

About Okaya Power

Established in 2002, Okaya Power Group is one of India’s leading power solutions providers with over two decades of expertise in energy storage and power backup technologies. Over the years, the company has built a strong reputation for delivering reliable, high-performance energy solutions designed for real-world Indian conditions.

Okaya offers a diverse portfolio that includes inverter batteries, Home Inverters & Hi-Capacity UPS systems, solar panels, solar on-grid inverters, solar off-grid PCUs, and solar tubular batteries. Backed by in-house manufacturing capabilities, dedicated research and development infrastructure, and a wide pan-India dealer and service network, the company focuses on quality, innovation, and long-term customer trust.

With a growing emphasis on renewable energy and integrated solar solutions, Okaya continues to strengthen its position as a complete energy solutions brand, supporting India’s transition towards cleaner and smarter power.

For more information, please contact

Email: care@okaya.in

Call/WhatsApp: +91-9818909090

Electrolux Expands Retail Presence with Launch of Exclusive Brand Store in Dehradun
 

The Dehradun Brand Store offers an immersive experience of Electrolux’s signature Scandinavian design philosophy combined with sustainable, intuitive innovation. Built around the pillars of Taste, Care and Well-being, the store enables customers to explore a thoughtfully curated range of appliances designed to enhance modern lifestyles.

Over the past few years, Electrolux has steadily expanded its footprint in India, introducing products that blend aesthetic simplicity with intelligent functionality. The Dehradun launch reflects the brand’s focus on emerging growth markets and its commitment to delivering elevated home experiences to discerning consumers.

The store showcases a comprehensive range of appliances including refrigerators, washing machines, dryers, dishwashers, air conditioners, air purifiers and vacuum cleaners. It also highlights Electrolux’s Built-in kitchen range comprising ovens, hobs, cooker hoods, warming drawers and coffee machines - offering integrated solutions for contemporary homes.

Designed to provide an interactive retail journey, the store allows customers to engage directly with products in lifestyle-inspired settings. From exploring freshness-preserving refrigeration technologies to experiencing the versatility of steam-assisted ovens, visitors can better understand how Electrolux appliances are engineered to simplify daily routines while delivering superior performance and sustainability.

Speaking on the occasion, Mr. Sudhir Patil, Commercial Director, Electrolux India, said, “We are delighted to bring the Electrolux Brand Store experience to Dehradun. As we continue to expand our footprint in India, our focus remains on delivering intuitive, sustainable and premium appliances that meet the evolving needs of modern consumers. Through this partnership, we aim to offer customers in the region a holistic and immersive brand experience.”

Commenting on the association, Mr. Abhinav Sharma from A Star Enterprise said, “We are proud to partner with Electrolux to introduce this exclusive Brand Store in Dehradun. Electrolux is globally renowned for its design excellence and technological innovation, and we are confident that customers in the region will appreciate the premium experience and advanced solutions the brand offers. We look forward to building strong and lasting relationships with consumers here.”

The store will also host live demonstrations and interactive engagement activities, enabling customers to better understand product features and make informed purchase decisions. Supported by trained product specialists and service professionals, the outlet ensures personalized consultation and reliable after-sales support.

With the launch of the Dehradun Brand Store, Electrolux reinforces its commitment to bringing world-class design and innovation to homes across India. The new outlet reflects the brand’s vision of shaping living for the better - delivering appliances that seamlessly combine performance, sustainability and timeless Scandinavian aesthetics.

Ai+ expands into the AIoT ecosystem with NovaPods, NovaWatch, Wearbuds, and the upcoming Pulse 2 smartphone

Positioned as the next step in Ai+ smartphone’s mission to democratise technology in India, Pulse 2 is designed to feel simpler, smoother, and more confidence-building at accessible price points, and will offer a 50MP AI dual camera and 8MP front camera for photography across lighting conditions and the perfect selfie moment, the slimmest 6000mAh battery for all-day use, and Android 16 on NxtQuantum OS out of the box.

The leap into audio and wearables comes less than a year after Ai+ debuted in July 2025, in which time the brand has already built nearly one million users. NovaPods and NovaWatch go on sale on Flipkart from February 27, 12 PM.

The launch spans wireless audio, biometric earbuds, open-wear lifestyle formats, fitness wearables, and kids’ 4G smartwatches, with pricing ranging from Rs. 699 to Rs. 7,999. With all products, the brand extends its promise: to make everyday technology feel more seamless, more useful, and more within reach.

“In under a year, nearly one million users chose Ai+, and that trust is what we’re building on,” said Madhav Sheth, CEO, Ai+ Smartphone and Founder, NxtQuantum Shift Technologies. “This AIoT launch takes our ecosystem from phones to the moments around the phone: music, movement, health, and family safety. We’re entering multiple categories at once, disrupting across price segments from day one, with one clear focus: integration, accessibility, and scale.”

On the audio side, the NovaPods lineup includes Go, Pro, and Clips, engineered to meet distinct listening needs while maintaining consistent performance across daily essentials like endurance and call clarity. Devices offer up to 30 hours of playback (model-dependent), multi-mic ENC for clearer calls, and IPX4 protection across the range. The Clips, particularly, offer a Fashion Forward Tech approach, offering tech that can double as a fashion accessory.

In wearables, NovaWatch extends the same intent: useful features, clean design, and a product experience that fits real routines. The Ai+ Wearbuds introduce an innovative hybrid format that combines a smartwatch with detachable earbuds, giving users more capability without carrying more devices. NovaWatch Kids 4G brings family-first connectivity with geo-fencing, 4G calling, and SOS alerts, while NovaWatch Active features a first-ever squircle display, reminiscent of classic avant-garde designs.

Sujith Agashe, Vice President, Electronics at Flipkart, said, ”At Flipkart, our focus has always been on democratizing access to technology for customers across India. The expansion of Ai+ into the AIoT space is a pivotal step in that journey. With NovaPods and NovaWatch, Ai+ is delivering a connected ecosystem that brings together innovative features, modern design, and compelling price points. Leveraging Flipkart’s scale and wide reach, we are excited to bring the next-generation connected devices to millions of our consumers.”

Across audio and wearables, the portfolio also carries a strong design throughline: bold, expressive finishes spanning deep metallic blacks and forest tones, chrome accents, pastels, and sport-inspired hues, bringing a cohesive identity to the ecosystem.

AIoT Product Portfolio:

About Ai+

Ai+ is India’s fastest-growing technology brand, built from the ground up to serve a future shaped by applied intelligence and sovereign innovation. At its core is NxtQuantum OS, India’s first native mobile operating system, designed for performance, privacy, and purposeful simplicity. Every Ai+ device blends clean design, battery-optimised hardware, and applied intelligent software to elevate everyday experiences by Adding A Plus.

From redefining smartphones under the Ai+ Smartphone banner to pioneering the Laptab and now the NovaPods as part of the company's Connected Ecosystem, Ai+ is creating new product categories and a new standard for trust, immersive experience, and accessibility. Rooted in a privacy-first architecture and a commitment to equitable access, Ai+ stands for more than specs — it stands for India’s next era of user-owned, future-ready technology.

About NxtQuantum Shift Technologies
NxtQuantum Shift Technologies is a deep-tech Indian company building secure, sovereign digital platforms for a digital-first world. Founded by Madhav Sheth, the company develops NxtQuantum OS, India’s first sovereign operating system, and is committed to building technology that is authored in India and globally competitive.

Crompton - ‘Every Space Bright & Right With Crompton Lights’ Campaign

The campaign is rooted in a simple but often overlooked consumer truth — every space needs different kinds of lighting solutions. While many consumers continue to equate good lighting with brightness alone, the right lighting is about choosing illumination that fits the purpose of the space. With this campaign, Crompton encourages consumers to move beyond a one-size-fits-all approach and choose lighting that is truly Bright & Right.

To take this message to consumers at scale, Crompton is rolling out a high-impact campaign amplification plan across key consumer touchpoints including Digital, OOH, Print, Cinema, and influencer partnerships. This campaign will also feature large-format branding across key airports in South India. The campaign spotlights Crompton’s comprehensive lighting portfolio — covering both indoor and outdoor solutions — designed to meet diverse spaces and evolving lifestyle needs.

Speaking about the campaign, Tanmay Prusty, Chief Marketing Officer – Crompton Greaves Consumer Electricals Ltd., said, “At Crompton, we start with a clear understanding of how consumers live today. Homes are no longer static spaces — they have become workplaces, entertainment hubs, and places to unwind. Yet, lighting is still often chosen only on the basis of brightness. Through this campaign, we are encouraging consumers to think beyond brightness and choose lighting that is aligned to the purpose of every space. Our lighting portfolio reflects this focus, bringing together thoughtful design, advanced features, and intuitive functionality to enhance everyday comfort and experiences in modern Indian homes.”

This campaign also premieres a striking short film created with generative AI to amplify the message and further push the boundaries of lighting storytelling.

Set in familiar home environments, the film opens with everyday household moments — from family dinners and kitchen routines to entertainment and relaxation — highlighting how lighting often fails to match the purpose of each space. It then shifts outdoors to a dimly lit home façade and entrance, where the welcome feels incomplete. The film prompts viewers to reflect on what every space truly needs from its lighting.

As the story unfolds, the same settings are revisited — now transformed with lighting that is better balanced and purpose-driven — from warm decorative lighting in the living room to focused architectural track lights and softer ambient lighting in the bedroom. The film closes with outdoor illumination and product end frames, reinforcing Crompton’s campaign thought, ‘Every Space Bright & Right with Crompton Lights.’

AI Film Link: www.youtube.com/watch?si=jgIt84VzcbPx5yid&v=A7T_2SAbZTc&feature=youtu.be

About Crompton

With a brand legacy of over 85 years, Crompton Greaves Consumer Electricals Ltd. is India’s market leader in the category of fans and residential pumps. Over the years, the organization has continuously strived to produce a range of innovative products that cater to the modern consumer including superior quality and high-performance fans, pumps, lighting solutions, and a range of other categories like water heaters; air coolers; small kitchen appliances like mixer grinders, air fryers, OTG, electric kettles etc; other home appliances like irons & built-in kitchen appliances. The company has further invested in brand and innovation to not only better understand and meet consumer needs but to also help drive energy efficiency. The consumer business also has a well-established and organized distribution network driven by a strong dealer base across the country offering a wide service network and robust after-sales service to its customers. Beyond its consumer portfolio, Crompton also has a robust B2B presence in the Lighting segment, delivering advanced and energy-efficient solutions for commercial and industrial applications. In 2025, Crompton became the first lighting company to receive the GreenPro certification for its B2B lighting solution, reaffirming its commitment to sustainability and innovation. Strengthening its foothold in the renewable energy space, the company has forayed into solar rooftops—representing a significant step forward in its contribution to India’s evolving clean energy landscape. With solar solutions spanning lighting, pumps, and rooftops, Crompton continues to lead as a responsible and future-ready brand in sustainable energy.

The company's consistent dedication to developing energy-efficient products has led to significant recognition. It has been honored with three prestigious National Energy Consumer Awards (NECA) by BEE, Ministry of Power. The recent award was presented by the Hon’ble President of India, Smt. Droupadi Murmu for the company's storage water heater in 2023. In 2019, the brand won in two categories: Ceiling Fans and LED Bulbs. Additionally, it was recognized as one of India's Best Managed Companies 2022 by Deloitte Private and listed among ‘India’s Top 500 Companies 2022’ by Dun & Bradstreet India. The company has also been featured in Brand Top 75 most valuable Indian brands list for 2020 released by WPP and Kantar. Furthermore, Crompton was also recognized as the Brand of the Decade 2021 by Herald Global and BARC Asia in the Consumer Electrical category.

Make your air conditioner purchase more affordable with the Bajaj Finserv Easy EMI Loan

Buying a new air conditioner can feel like a big investment, but Bajaj Finserv makes it simple and affordable. With the Easy EMI Loan, customers can break down the cost into manageable monthly installments, choosing repayment tenures of up to 60 months. Many AC models are also available with zero down payment, making instant ownership possible. And with over 1.5 lakh partner stores across 4,000 cities, upgrading to a reliable cooling solution this season is both convenient and budget‑friendly.

What’s on offer this summer

Beat the heat without burning a hole in the pocket. Bajaj Finserv offers exclusive deals on premier AC brands tailored to different needs—whether prioritising eco‑friendly energy savings, cutting‑edge smart features, or powerful, consistent performance, there is an ideal cooling solution for every space.

Voltas ACs

• Discounts: Up to 52% off

• Deal offered: 1.5 Ton 5 Star Inverter Split AC at Rs. 37,490

• Models covered: 2024 and 2025 range

• Ideal for: Families seeking maximum savings with trusted performance

Daikin ACs

• Discounts: 36% – 41% off

• Deal offered: 1.5 Ton 3 Star models starting at Rs. 34,490

• Known for: Japanese precision and durability

• Ideal for: Homeowners who value long‑lasting quality and quiet cooling

LG ACs

• Discounts: Up to 30% off

• Special feature: AI convertible cooling adapts to room occupancy

• Ideal for: Tech savvy users who want smart, customised cooling with options like the LG 1.5‑ton air conditioner.

Who can avail these offers

These EMI plans are available to Bajaj Finserv EMI Network Card holders or those eligible for Easy EMI loan across India. Customers can check their pre‑approved loan eligibility by entering their mobile number online.

Disclaimer: The prices are subject to change and may vary by location or retailer. For the latest prices and offers, visit the nearest Bajaj Finserv partner store.

Why buy a new AC from Bajaj Finserv this summer

Upgrading to a high‑performance air conditioner has never been easier or more affordable. With Bajaj Finserv’s Summer Sale offers, customers can bring home the latest AC models through Easy EMIs, zero down payment schemes, and exclusive seasonal discounts designed to fit every budget.

To help buyers save even more, Bajaj Finserv offers the Maha Bachat Savings Calculator — a smart tool that combines brand discounts, dealer offers, and EMI benefits. It helps customers plan purchases efficiently while lowering the overall cost of ownership.

• Browse online: Explore a wide range of ACs from top brands like Voltas, Daikin, and LG on Bajaj Mall. Compare features such as inverter technology, star ratings, and cooling capacity.

• Visit partner stores: Experience models in person at any of the 1.5 lakh+ Bajaj Finserv partner stores across 4,000 cities, with expert guidance available.

• Opt for Easy EMI Loan: Finance up to Rs. 5 lakh with flexible tenures ranging from 3 to 60 months. Many AC models come with zero down payment for instant ownership.

• Check eligibility online: Quickly verify pre‑approved loan limits by entering a mobile number and OTP.

• Use Insta EMI Network Card: Existing cardholders can convert purchases into EMIs instantly with a paperless checkout process.

With trusted brands offering powerful, energy‑efficient ACs at exclusive prices — and Bajaj Finserv making ownership simple and budget‑friendly — this is the perfect time for families to upgrade their home cooling setup.

Bajaj Finance Limited

Bajaj Finance Ltd. (‘BFL’, ‘Bajaj Finance’, or ‘the Company’), a subsidiary of Bajaj Finserv Ltd., is a deposit taking Non-Banking Financial Company (NBFC-D) registered with the Reserve Bank of India (RBI) and is classified as an NBFC-Investment and Credit Company (NBFC-ICC). BFL is engaged in the business of lending and acceptance of deposits. It has a diversified lending portfolio across retail, SMEs, and commercial customers with significant presence in both urban and rural India. It accepts public and corporate deposits and offers a variety of financial services products to its customers. BFL, a thirty-five-year-old enterprise, has now become a leading player in the NBFC sector in India and on a consolidated basis, it has a franchise of 69.14 million customers. BFL has the highest domestic credit rating of AAA/Stable for long-term borrowing, A1+ for short-term borrowing, and CRISIL AAA/Stable & [ICRA]AAA(Stable) for its FD program. It has a long-term issuer credit rating of BB+/Positive and a short-term rating of B by S&P Global ratings. 

To know more, visit www.bajajfinserv.in.

450+ Tech brands will exhibit at Smart Home Expo 2026

Building on the strong momentum of the previous edition, Smart Home Expo 2026 is set to bring the smart living and intelligent buildings ecosystem under one roof, with a 15,000 sqm gross exhibition area and 450+ exhibitors, in a format designed specifically for trade visitors.

The three-day show brings together 450+ leading brands showcasing solutions across smart home technology, home automation, lighting technologies, audio-video solutions, smart security systems, smart building solutions, and consumer electronics, creating a focused platform for decision-makers to explore what’s next and build business across the channel.

Smart Home Expo 2026 is supported by a strong lineup of partners across key categories. The show features Havells Crabtree as the Title Partner, Electronics Mart India Limited as the Powered By Partner, and KNX Association as the Technology Partner.

The Platinum Partners include Sonos, Cinebels, ProFX, Miantic AV, Vinshek, Smato, CP Plus, Cavitak, and  KEI, while the Premium Partners lineup includes Aero Digital, RTI, Marantz, Basalte, GM Modular, BenQ, Epson, Optoma, Focal Powered by Naim, ViewSonic, Raylogic Control Systems Pvt. Ltd., Klipsch, Theory, Loewe, Smart Node Automation, James Loudspeaker,  Dorset, LG, CasaDigi, B.E.G., Origin Acoustics, Gallo Acoustics, Crestron, Rako Controls, Sonus Faber, JBL, Digilux AI, Krix, L-Acoustics, Sound & Vision, MDT Technologies, Moorgen, Lafit, EverGlow, JR Automation Technology, Nice Group, Quba Architectural Products, and Modo.

Smart Home Expo 2026 is also backed by key industry organisations, like the Connectivity Standards Alliance (CSA) and the Z-Wave Alliance, supporting the show as Supporting Partners, and the Council of Architecture coming on board as a Knowledge Partner.

A key highlight for 2026 is the return of the AV Demo Rooms, created as purpose-built, acoustically treated environments where professionals can experience high-end home cinema and audio performance exactly as intended, across reference-grade speakers, immersive formats, premium projection, and integrated AV control.

Curated with leading global and Indian brands, the AV Demo Rooms are designed to support serious evaluation, deeper product understanding, and high-quality conversations for the audio-video and custom integration community.

Smart Home Expo 2026 will also feature the dedicated KNX Pavilion, returning as a focused showcase for KNX manufacturers, with the pavilion expected to host leading KNX brands as part of the show’s core automation ecosystem.

Beyond the exhibition floor, Smart Home Expo continues to expand its experience-led and knowledge-led formats through Lighting Connect, Smart Space Awards, and the Smart Building Summit, giving visitors multiple ways to engage with design, technology, and real project thinking across the built environment.

Lighting Connect brings the lighting design and technology community together to explore smart lighting, lighting controls, and human-centric design through focused conversations and practical insights.

The Smart Space Awards continue to recognise excellence where design and technology come together across residential and commercial projects, celebrating the teams shaping modern smart spaces.

The Smart Building Summit is positioned as a dedicated forum exploring the future of intelligent buildings and connected spaces, bringing together perspectives on how innovation, strategy, and design are redefining the built environment.

Entry is free for trade visitors, and visitor registration for Smart Home Expo 2026 is live: smarthomeexpo.short.gy/AsZ2cR

Located within EDL’s industrial park at Sri City, the newly built and commissioned Hisense (EMTPL) manufacturing facility spans a 10-acre campus and is situated alongside EDL’s existing ODM manufacturing plant. Developed with an investment exceeding USD 30 million, the state-of-the-art facility represents a major step in Hisense’s localisation strategy for India and will commence commercial production from February 2026 onwards. Once fully operational, the plant will exclusively manufacture Room Air Conditioners for Hisense India, accounting for 100% of the brand’s RAC output in the country and significantly enhancing Hisense’s local manufacturing and supply chain capabilities.

Leaders at the inauguration (L to R): Mr. Pankaj Rana; Dr. Ravindra Reddy; Mr. Ismail Al Hurani; Mr. Bajrang Bothra; and Mr. Hanson Wu

With pilot production already underway, the Sri City facility is being developed in a phased manner. Phase 1 is dedicated to Room Air Conditioners and will manufacture Hisense’s flagship and global AC portfolio, including the F-Series, Eco Series, Intelli Perla Series, and the upcoming Intelli Pro Series. The initial installed capacity for Phase 1 stands at 0.75 million RAC units annually.

Phase 2, scheduled to commence in Q2 FY27, will expand the plant’s manufacturing capabilities to include washing machines across top-load and front-load categories. Phase 3, planned for Q3 FY27, will further extend production to LED televisions.

Currently employing around 500 people, the plant is expected to generate employment for nearly 1,500 professionals over the next 12–24 months, with immediate recruitment underway across functions such as supply chain, finance, administration, technicians, and skilled manufacturing roles.

The facility will cater to both domestic and export markets, enabling faster distribution, improved supply-chain responsiveness, and reduced dependence on imports. Sri City has emerged as one of India’s leading integrated manufacturing SEZs, hosting several global and domestic companies across electronics, automotive, and industrial sectors, making it a key hub for large-scale manufacturing and exports. Local manufacturing at the facility will also enhance cost efficiency and support more competitive pricing in India’s fast-growing consumer durables market.

Commenting on the inauguration, Pankaj Rana, CEO, Hisense India, said “The new facility represents a pivotal step in Hisense’s evolution in India. Sri City allows us to strengthen our local production capabilities while aligning closely with the Make in India mission. This plant enables us to deepen control over quality, cost, and supply chains, while creating a strong platform to scale operations and customize products for Indian consumers. It reinforces our intent to build a locally rooted, manufacturing-led organisation in India.” 

Congratulating Hisense India, Ajay Singhania, Managing Director & CEO at Epack Durable, said “We at Epack Durable are proud to have partnered with Hisense India on its first manufacturing venture in India.  This facility is a strong embodiment of the collaboration between Hisense’s technology and Epack Durable’s technical expertise in consumer durables.  Adhering to global manufacturing standards, this facility will showcase India’s production capabilities and strengthen the country’s position as a preferred partner for global cos planning long-term expansion.”

Prior to this investment, Hisense India operated through an import-led and partner-supported manufacturing model. The Sri City facility marks the company’s transition towards a fully integrated local manufacturing presence, laying a strong foundation for future expansion, subject to market demand and business performance.

About Hisense
Hisense India is a wholly owned subsidiary of Hisense Group, a global leader in consumer electronics and home appliances. The brand offers a wide range of products, including televisions, air conditioners, refrigerators, and washing machines. Present in over 160 countries, Hisense has maintained the No. 1 global position in the 100-inch-and-above TV segment for consecutive years (Omdia 2023–Q3 2025). As the Origin of RGB MiniLED, Hisense continues to lead next-generation RGB MiniLED innovation. As the official sponsor of the FIFA World Cup 2026™, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide. In February 2026, Hisense inaugurated its first manufacturing facility in India at Sri City, Andhra Pradesh, reinforcing its commitment to local manufacturing under the Make in India. The brand is rapidly expanding its offline presence in India through strong retail partnerships and customer-centric services.

Website: www.hisense-india.com.

AIoT Products with Specs

“People don’t want more devices. They want fewer frictions,” said Madhav Sheth, Founder & CEO, Ai+ Smartphone. “NovaPods and NovaWatch are built to fit naturally into real routines: calls, music, wellness, family safety, without adding complexity. This is Ai+ expanding with intent, and doing it with quiet confidence.”

The NovaPods lineup brings three distinct listening styles, all designed around Fashion Forward Tech, and comfort and value to the consumer.

Go is tuned for everyday value, delivering up to 24 hours total playback, IPX4 water resistance, a 10mm driver, and ultra-low 60ms latency, with colour options that land like a fashion choice: Forest Green, Midnight Black, and Ice Blue White.

Pro delivers work and focus, pairing Hesa™ Mic Technology with up to 30 hours of total playback, Hybrid ANC (Active Noise Cancellation) and ENC (Environmental Noise Cancellation), and Dual Pairing Mode for seamless switching across devices.

Clips brings style, comfort, and a low risk of ear infection to the forefront with a clip-style approach, designed around zero pressure on the ear canal, with benefits engineered to support longer listening and aligned with Ai+’s #BuiltForYourHealth philosophy.

On the wrist, NovaWatch extends the same thinking: purposeful, connected, and made for everyday India.

Active is built for daily wellness with a 1.73” AMOLED squircle display - a blend of a square and circle shape, and reminiscent of avant-garde, classical watch designs - a smart functional crown, advanced health tracking, and an always-on display. With an IP68 rating, premium essentials are kept clean and uncomplicated.

Kids 4G brings smart safety with two-way video calling, 4G GPS with geo-fencing, a one-click SOS emergency alert, and Class Mode and Parental Control, all anchored by a 1.69” HD display.

For users who want more capability without carrying more, Wearbuds spotlights the brand's innovation promise by blending two categories, featuring built-in earbuds, a 1.43” AMOLED display, up to 2GB music storage, real-time health tracking, built-in ChatGPT, and AI live translation.

Across NovaPods and NovaWatch, the intent remains simple: a connected lineup that feels cohesive, pairs fast and switches easily, and shows up in the moments people actually live in. This intent is born out of Ai+’s Add A Plus philosophy, which aims to elevate customers’ lives daily, with more utility, more control, and more delight, quietly delivered.

“AddAPlus isn’t a tagline for us, it’s a brand promise,” added Sheth. “If a device doesn’t make life simpler, clearer, or more in control, it doesn’t belong in our ecosystem. NovaPods and NovaWatch are built to do exactly that, bring everyday usefulness, connectedness, and design into one experience, without the noise.”

NovaPods and NovaWatch will be exclusively available on Flipkart.

About Ai+

Ai+ is India’s fastest-growing technology brand, built from the ground up to serve a future shaped by applied intelligence and sovereign innovation. At its core is NxtQuantum OS, India’s first native mobile operating system, designed for performance, privacy, and purposeful simplicity. Every Ai+ device blends clean design, battery-optimised hardware, and applied intelligent software to elevate everyday experiences by Adding A Plus.

From redefining smartphones under the Ai+ Smartphone banner to pioneering the Laptab and now the NovaPods as part of the company's Connected Ecosystem, Ai+ is creating new product categories and a new standard for trust, immersive experience, and accessibility. Rooted in a privacy-first architecture and a commitment to equitable access, Ai+ stands for more than specs — it stands for India’s next era of user-owned, future-ready technology.

About NxtQuantum Shift Technologies
NxtQuantum Shift Technologies is a deep-tech Indian company building secure, sovereign digital platforms for a digital-first world. Founded by Madhav Sheth, the company develops NxtQuantum OS, India’s first sovereign operating system, and is committed to building technology that is authored in India and globally competitive.

What sets ‘Think Wildlife, Think Sony’ apart is its distinctive sonic identity. Moving beyond conventional background scores, the campaign introduces a bold, anthem-led approach designed to make the idea memorable and participative. Conceived as a high-energy track the TWTS anthem translates Sony storytelling philosophy into music, encouraging audiences not just to hear the message, but to sing it, remix it and make it their own across social platforms.

Through this campaign, Sony shifts the focus from selling individual products to fostering a creative community where images move beyond personal galleries to reach a wider audience. With a comprehensive range of cameras, lenses and accessories, Sony continues to build an inclusive digital imaging ecosystem that supports creators across skill levels and genres, while further strengthening its presence in the wildlife imaging space.

Speaking about the campaign, Mr. Mukesh Srivastava, Head of Imaging Business, Sony India, said, “With Think Wildlife, Think Sony, we want people to feel the heartbeat of the wild. In the rush of our everyday lives, wildlife gives us space to breathe, a moment of calm, a sense of meditation. And when that split-second action unfolds in front of you, we want every enthusiast to feel ready, confident, and supported to capture it without a second thought. That’s the ecosystem Sony continues to build where passion meets purpose, and every enthusiast has the freedom to tell their story their way.”

The brand campaign, ‘Think Wildlife, Think Sony’ aims to bring every idea to life. The film showcases moments of wildlife observation and storytelling, highlighting the curiosity, patience and learning that define the genre. Featuring Indian actress and wildlife enthusiast Malavika Mohanan, the film presents an immersive perspective on engaging with the natural world, encouraging viewers to see wildlife photography and filmmaking as an accessible and creative journey. The campaign film is currently live across Sony India’s digital and social media platforms, including Instagram, Facebook, X (Twitter), LinkedIn, WhatsApp and YouTube.

With this campaign, Sony re-positions itself as a partner in creative journeys with supporting individuals as they move from curiosity to commitment, from amateur exploration to confident storytelling.

Sony offers a comprehensive portfolio tailored for wildlife photography, featuring high-performance cameras such as the ILCE-1 II, ILCE-9 III, and ILCE-7R V, known for their exceptional speed, resolution and autofocus accuracy. These bodies pair seamlessly with Sony’s extensive range of telephoto and super-telephoto lenses including the SEL100-400GM, SEL200-600G, SEL300F28GM, SEL400F28GM, SEL400-800G, SEL600F40GM, SEL70-200GM2, and SEL70-200G2 providing enthusiasts with superior reach, clarity, and reliability. This ecosystem is engineered to ensure that wildlife photographers can confidently capture fast action, distant subjects and unpredictable moments with precision.

Here is the link to the Campaign film: Link here

About Sony Alpha Community
In an effort to build a robust Alpha community with a strong network of amateur and professional photographers on one platform, a special initiative has been undertaken by Sony India where users can now avail several benefits by simply registering their Alpha cameras, lenses and accessories on the Alpha Community. Some of the benefits of registration include an extended warranty of 3 years (2-year standard warranty + 1 Year extended warranty) and free exclusive workshops by Sony experts and Artisans. Customers can also avail attractive discounts on photo tours (50% discount on photo tours for their first trip and 25% discount for the consecutive trips) and a chance to participate in photography/videography contests to win exciting prizes like cameras, lens and professional camcorders and a lot more. The platform will be a one-stop destination to get all latest updates, firmware updates, free service camps, workshops and new launches for Sony Alpha. For more information, visit Alpha Community.

Explore the new Sony Alpha Community App. We invite you to download, experience, and share feedback on the app.

• Register your Sony products with ease

• Join expert-led Alpha Classroom sessions

• Stay informed about upcoming workshops near you

Download Now:
Android: www.shorturl.at/2xvWn
iOS: www.apple.co/43EydLs

Alpha Classroom: Alpha Classroom is a series of tutorials where experts will take you through the nuances of photography & Videography, advise you on the right gear and help you explore your creative potential to reach its fullest expression. Come, learn with us and together, we will conquer the world of your dreams.www.alphacommunity.in/alpha-classroom/courses.

Ask an Expert: Ask an Expert is a one-stop platform to get all your questions related to cameras, lenses, gear and more answered by a Sony Alpha Expert. It’s easy, convenient and absolutely free! Yup! You heard it right. Choose your slot and book an appointment with an expert today! www.alphacommunity.in/ask-an-expert.

About Sony India Pvt Ltd
Sony India Private Limited (Sony India), a private limited company with its ultimate holding company as Sony Group Corporation, Japan, has established itself as a premium brand in various product categories including television, digital imaging, personal audio, home entertainment, gaming, car audio, and professional solutions. The company places a strong emphasis on customer satisfaction and maintains high standards in sales and services. Sony also prioritizes environmental sustainability, aiming to achieve a zero environmental footprint throughout the lifecycle of its products and business activities to contribute to a healthier and enriched life for all of humanity and future generations.

Sony India Pvt. Ltd.
A-18, Mohan Co-operative Industrial Estate, New Delhi - 44 | www.sony.co.in
New Toll-Paid customer care no. - 080 6500 6500

VENICE Extension System Mini

The new VENICE Extension System Mini comes equipped with the VENICE 2 8K sensor at a substantially reduced size than the existing VENICE Extension System 2. With a footprint the size of an average smartphone and approximately 70% smaller than the current system¹, the VENICE Extension System Mini is designed to provide additional creative freedom for filmmakers. The ultra-compact yet durable design has made the VENICE Extension System Mini perfect for handheld shots and extreme action. 

“The VENICE Extension System Mini represents Sony’s continued commitment to empowering filmmakers with tools that combine cutting-edge technology and creative flexibility. By bringing the power of the VENICE 2 8K sensor into an ultra-compact form factor, we are enabling creators to capture cinematic imagery in environments and scenarios that were previously challenging or impossible.” said Mukesh Srivastava, Head of Imaging Business, Sony India.

Building on the success of the current Extension System², the new VENICE Extension System Mini allows greater flexibility with no compromise on image quality. The Extension System Mini features a custom drop-in ND cartridge system with nine (9) glass Neutral Density (ND) filters, including a clear ND specially developed to perfectly match the Sony VENICE 2 systems while maintaining a compact size.

The VENICE Extension Systemv Mini also offers design improvements for easy mounting and rigging. For example, the connection cable between the VENICE Extension System Mini and the VENICE 2 camera body features a thinner, flexible cable that can be detached when rigging. It also features mounting points to attach accessories easily.

For example, multiple units of the new VENICE Extension System Mini can be used side by side for Stereoscopic imaging that recreates the way the human eye sees with a 64mm inter-axial distance which matches the distance between eyes (average human interpupillary distance). The VENICE Extension System Mini can also be used to create VR content and VFX plates in arrays.

Since its release, the VENICE, Sony's flagship digital cinema camera series, has been widely adopted by filmmakers around the world, including blockbusters Top Gun: Maverick, Avatar: The Way of Water, Formula 1 and more recently, Nickel Boys, The Fire Inside, and A Complete Unknown, Avatar: Fire & Ash. 

Pricing and Availability

The VENICE Extension System Mini (CBK-3621XS) comes with 4.5m Cable and ND Filter Kit (CBK-ND1K). The VENICE Extension System Mini (CBK-3621XS), 12m Cable for VENICE Extension System Mini (CBK-12C3621) and ND Filter Kit (CBK-ND1K) is now available.

VENICE Extension System Mini (CBK-3621XS) Features

High-quality imaging with built-in 8.6K Full-Frame CMOS sensor and drop-in ND filter

• Same 8.6K full-frame CMOS sensor as VENICE 2 8K is already inside eliminating the need to swap sensor blocks.

• Compatible with both VENICE 2 6K and 8K models.

• VENICE 2 6K users can capture in 8K resolution with this system³ .

• Includes 9 drop-in ND filters, including a clear ND, with individual density recognized automatically by the VENICE 2 camera.

Enhanced Mobility with Compact, Lightweight Camera Head Block and Flexible Detachable Cable

• A compact design with approximately 70 % less volume than existing models⁴ .

• Head unit dimensions: 63.9 mm × 103.2 mm × 60.2 mm (W × H × D).

• Weight: Approximately. 0.54 kg with E-mount5, 1.05 kg with PL mount adapter⁵.

• When two units are placed side by side, the distance between 2 sensors is approximately 64mm , matching average human interpupillary distance.

• New 4.5m cable with 7.6mm⁶ diameter (3.3mm thinner than existing model's 10.9mm cable).

• Optional 12m cable "CBK-12C3621" for further distance between VENICE 2 and Head Unit available.

• Detachable cable design for easier installation of camera head in confined spaces.

Expandability through interchangeable lens mounts, mounting points, and assignable buttons

• The new system is compatible with E-mount lenses and PL mount lenses via included adapter. This adapter includes also a Lens Metadata Input port.

• 15 mounting points strategically placed.

• Two assignable buttons for customizable functions such as recording start and False Color display toggle.

• The system will come with a 3pin Fischer Output for easy connection to accessories.

Optional Accessories:

• Camera Extension System ND Filter Kit "CBK-ND1K"

  • Set of 9 drop-in ND filters, including a clear ND, identical to those included with the system.

  • Individual filters not available for separate purchase.

• Camera Extension System Cable 12m " CBK-12C3621"

  • Extended-length option to replace the included 4.5m cable.

  • Enables greater distance between head unit and VENICE 2 body.

  • Expands shooting possibilities in various scenarios

About Sony Alpha Community

In an effort to build a robust Alpha community with a strong network of amateur and professional photographers on one platform, a special initiative has been undertaken by Sony India where users can now avail several benefits by simply registering their Alpha cameras, lenses and accessories on the Alpha Community. Some of the benefits of registration include an extended warranty of 3 years (2-year standard warranty + 1 Year extended warranty) and free exclusive workshops by Sony experts and Artisans. Customers can also avail attractive discounts on photo tours (50% discount on photo tours for their first trip and 25% discount for the consecutive trips) and a chance to participate in photography/videography contests to win exciting prizes like cameras, lens and professional camcorders and a lot more. The platform will be a one-stop destination to get all latest updates, firmware updates, free service camps, workshops and new launches for Sony Alpha. For more information, visit Alpha Community.

Explore the new Sony Alpha Community App. We invite you to download, experience, and share feedback on the app.

• Register your Sony products with ease

• Join expert-led Alpha Classroom sessions

• Stay informed about upcoming workshops near you

Download Now

Android: www.shorturl.at/2xvWn

iOS: www.apple.co/43EydLs

About Sony India Pvt. Ltd.

Sony India Private Limited (Sony India), a private limited company with its ultimate holding company as Sony Group Corporation, Japan, has established itself as a premium brand in various product categories including television, digital imaging, personal audio, home entertainment, gaming, car audio, and professional solutions. The company places a strong emphasis on customer satisfaction and maintains high standards in sales and services. Sony also prioritizes environmental sustainability, aiming to achieve a zero environmental footprint throughout the lifecycle of its products and business activities to contribute to a healthier and enriched life for all of humanity and future generations.

Sony India Pvt. Ltd.

A-18, Mohan Co-operative Industrial Estate, New Delhi - 44 | www.sony.co.in

New Toll Paid customer care no: 08065006500

¹VENICE Extension System Mini is approximately 64mm x 60mm x 103mm
²VENICE Extension System 2 "CBK-3620XS"
³Requires VENICE 2 system software update (free of charge)
⁴VENICE Extension System 2 "CBK-3620XS"
⁵Excluding cable section
⁶E-mount configuration only

Crompton earns global recognition as the World’s No. 1 Ceiling Fan Brand, as ranked by Euromonitor International

With a proud legacy of 85+ years, Crompton’s journey mirrors the evolution of Indian innovation, from earning trust in millions of homes to setting global benchmarks in performance, efficiency and design. Crompton’s growth and global popularity is anchored in Indian engineering excellence, strong manufacturing capabilities, and a deep understanding of everyday consumer needs. This milestone goes beyond category leadership; it showcases India’s rising influence on the global stage through brands that combine scale, technology, consumer insights and purpose.

Commenting on the achievement, Promeet Ghosh, Managing Director & CEO, Crompton, said, “I am immensely proud that Crompton, a brand trusted by generations of Indian consumers, is today recognised as the world’s No.1 ceiling fan brand. This milestone is not just a reflection of our past, but of the transformation we are driving through Crompton 2.0 — a future-focused journey built on deep investments in R&D, advanced manufacturing and next-generation technologies. Very few Indian brands have achieved this level of global leadership, and we remain committed to strengthening our ‘Made in India’ foundation while continuing to expand our global footprint.”

He further stated, “Our innovation platforms X-Tech and Nucleus represent the next chapter of this journey, enabling next-generation fan technologies that stay ahead of evolving expectations. Our focus is on building platforms that are future-ready by design — adaptable, scalable and globally competitive. At Crompton, we are not just responding to change — we are engineering the future of the category.”

Crompton’s leadership is anchored in deep consumer understanding & insights, technology excellence with sustained investments in innovation. With over two crore fans sold annually and one Crompton fan purchased every two seconds, the brand’s scale is matched by strong consumer trust. With a dedicated R&D ecosystem of 200+ experts and annual investments exceeding Rs. 100 crore, Crompton has delivered category-defining innovations in fans such as Anti-Dust technology, Air 360° airflow, and SilentPro technology for quieter, high-performance operation. These investments are reflected in Crompton’s advanced technology platforms, X-Tech and Nucleus, which are shaping the next generation of Induction and BLDC motor technologies. The company is now preparing to introduce the next generation of fans — designed not only for BEE 2.0, but also for subsequent technology transitions anticipated over the next three to four years.

The brand’s commitment to design and performance excellence has also earned additional prestigious global recognitions, including the Good Design Award Japan 2024 for the SilentPro Blossom Smart Fan, the Red Dot Design Award 2025, and the German Design Award 2026 for the SilentPro Fluido Wave. 

As Crompton looks ahead, it remains anchored in its purpose — to build meaningful innovations that enhance everyday life, while proudly representing India on the global stage as an innovative leader brand that leverages technology, trust and vision to build products that truly delight consumers.

The Euromonitor International certification is based on comprehensive custom research. The study evaluated global ceiling fan brands through a robust methodology that combined Euromonitor’s proprietary Passport database, extensive desk research, company disclosures, and in-depth expert interviews across the value chain. Brands were ranked based on global retail unit sales for calendar year 2024, using consistent category and channel definitions worldwide.

About Crompton
With a brand legacy of over 85 years, Crompton Greaves Consumer Electricals Ltd. is India’s market leader in the category of fans and residential pumps. Over the years, the organization has continuously strived to produce a range of innovative products that cater to the modern consumer including superior quality and high-performance fans, pumps, lighting solutions, and a range of other categories like water heaters; air coolers; small kitchen appliances like mixer grinders, air fryers, OTG, electric kettles etc; other home appliances like irons & built-in kitchen appliances. The company has further invested in brand and innovation to not only better understand and meet consumer needs but to also help drive energy efficiency. The consumer business also has a well-established and organized distribution network driven by a strong dealer base across the country offering a wide service network and robust after-sales service to its customers. Beyond its consumer portfolio, Crompton also has a robust B2B presence in the Lighting segment, delivering advanced and energy-efficient solutions for commercial and industrial applications. In 2025, Crompton became the first lighting company to receive the GreenPro certification for its B2B lighting solution, reaffirming its commitment to sustainability and innovation. Strengthening its foothold in the renewable energy space, the company has forayed into solar rooftops—representing a significant step forward in its contribution to India’s evolving clean energy landscape. With solar solutions spanning lighting, pumps, and rooftops, Crompton continues to lead as a responsible and future-ready brand in sustainable energy.

The company's consistent dedication to developing energy-efficient products has led to significant recognition. It has been honored with prestigious National Energy Consumer Awards (NECA) by BEE, Ministry of Power. The recent award was presented by the Hon’ble President of India, Smt. Droupadi Murmu for the company's storage water heater in 2025. In 2023 it won the award for the same category and in 2019, the brand won in two categories: Ceiling Fans and LED Bulbs. Additionally, it was recognized as one of India's Best Managed Companies 2022 by Deloitte Private and listed among ‘India’s Top 500 Companies 2022’ by Dun & Bradstreet India. The company has also been featured in Brand Top 75 most valuable Indian brands list for 2020 released by WPP and Kantar. Furthermore, Crompton was also recognized as the Brand of the Decade 2021 by Herald Global and BARC Asia in the Consumer Electrical category.

NovaPods lineup with a dual-tone, Pantone-inspired colour story

The reveal marks another step toward making Ai+ wearables not just heard, but seen. From campus corners to creator studios, NovaPods are aimed at those who want their tech to match their vibe. Designed for all-day wear, aesthetic edge, and uncompromised performance, the NovaPods are set to launch in Q1 2026.

• NovaPods Go: To be available in Teal Black, Ice Blue White, and Forest Green, these bright and high-contrast options cater to active users on the move.

• NovaPods Air: Featuring Aqua Blue, Espresso Brown, and Moss Green, Air offers softer tones and is designed to bring a sophisticated look suitable for all-day wear.

• NovaPods Pro: Offered in Midnight Blue, Cloud White, and Stone Grey, this range embodies a premium aesthetic, perfect for immersive listening experiences. 

• NovaPod Beats: With finishes in Pearl White and Black Chrome, the Beats series combines bold design with a performance-centric attitude.

• NovaPod Clips: To launch in Rose Gold and Gold Chrome, this collection positions itself as a trendy audio accessory, merging style with comfort and visibility.

Each colour choice has been thoughtfully curated to enhance the NovaPods’ design, while maintaining a coherent visual language across Ai+ products. 

NovaPods will launch nationwide with all colour variants in Q1 2026 through Flipkart & selected offline partners. Details on pricing, specifications, and availability will be announced as the launch date approaches.

About Ai+
Ai+ is India’s fastest-growing technology brand, built from the ground up to serve a future shaped by applied intelligence and sovereign innovation. At its core is NxtQuantum OS, India’s first native mobile operating system, designed for performance, privacy, and purposeful simplicity. Every Ai+ device blends clean design, battery-optimised hardware, and applied intelligent software to elevate everyday experiences by Adding A Plus. 

From redefining smartphones under the Ai+ Smartphone banner to pioneering the Laptab and now the NovaPods as part of the company's Connected Ecosystem, Ai+ is creating new product categories and a new standard for trust, immersive experience, and accessibility. Rooted in a privacy-first architecture and a commitment to equitable access, Ai+ stands for more than specs — it stands for India’s next era of user-owned, future-ready technology.

About NxtQuantum Shift Technologies
NxtQuantum Shift Technologies is a deep-tech Indian company building secure, sovereign digital platforms for a digital-first world. Founded by Madhav Sheth, the company develops NxtQuantum OS, India’s first sovereign operating system, and is committed to building technology that is authored in India and globally competitive. 

ILCE-7V: Delivers Dramatic Evolution in AI Subject Recognition Capabilities and High-Speed Performance for Stills and Video
 

Additionally, Sony launches the FE 28-70mm F3.5-5.6 OSS II, a full-frame compatible, compact and lightweight standard zoom lens that supports the ILCE-7V’s high-speed continuous shooting.
 

“The newly launched ILCE-7V sets a new benchmark for an all-around Full-Frame camera. Built to offer a great imaging experience, it is a tool that push the boundaries of creativity and capture imagery beyond imagination. This is made for creators who wants advanced controls, next-gen innovation & lightning-fast speed,” said Mukesh Srivastava, Head of Digital Imaging Business, Sony India

AI-Powered Performance Boosts

The ILCE-7V integrates the AI processing unit into the BIONZ XR2 engine, delivering a substantial leap in autofocus speed, accuracy, and reliability. The ILCE-7V has up to 30% improvement⁽⁴⁾ in Real-time Recognition AF that instantly recognizes targeted subjects and continues to capture them with high precision. With 759 phase-detection points and up to 94% frame coverage, the camera ensures precise subject tracking across nearly the entire image area, even in challenging low-light conditions down to EV -4.0⁽⁵⁾. High-resolution RAW processing is now supported through Imaging Edge Desktop application⁽⁶⁾ for unapparelled post-production flexibility.

No compromise High-speed Continuous Shooting

The combination of a partially stacked Exmor RS™ CMOS image sensor with approximately 4.5 times faster⁽⁷⁾ readout speed increased and the BIONZ XR2™ processor results in high image quality with minimal distortion.

Additionally, high-precision tracking with up to 60 times AF/AE calculations per second and blackout-free continuous shooting up to 30 fps⁽⁸⁾ with our philosophy has always been centered around understanding creators and building products that enable them to bring their ideas to life with confidence. India is witnessing a remarkable rise of visual creators, and Sony India is proud to play a role in enabling this growth. With the ILCE-7V, we continue to strengthen our ecosystem, delivering reliable, intuitive, and world-class imaging solutions that empower creators across genres to craft their vision with clarity, purpose, and imagination. AF/AE tracking⁽⁹⁾ ensures no missed opportunities even with fast-moving subjects moving in complex patterns, such as in wildlife and sports photography. Even during 14-bit RAW shooting, it achieves high-speed continuous shooting at up to 30 fps with AF/AE tracking.

The Pre-Capture function⁽¹⁰⁾, which can record up to 1 second before the shutter is pressed, captures decisive moments even with subjects whose movements are difficult to predict, such as pets and sports.

Outstanding Still Image Performance

Engineered for maximum creative control, the ILCE-7V achieves up to 16 stops of dynamic range⁽¹¹⁾, ensuring remarkable tonal detail across highlights and shadows. Even in scenes with extreme contrast, it expresses natural and smooth gradations from dark to bright areas.

The newly introduced AI-driven Auto White Balance (AWB) leverages advanced scene analysis for consistent color rendering and uses light source estimation through deep learning technology. By automatically identifying the light source in the shooting environment with high precision and adjusting to appropriate color tones, it enables natural and stable color reproduction, resulting in more faithful colors and reducing post-production workload. 

Versatile Video Capabilities

Expanding creative possibilities for hybrid creators, the ILCE-7V introduces additional 4K recording modes, including 7K oversampled 4K 60p recording⁽¹²⁾ available in full-frame mode and 4K 120p⁽¹³⁾ recording in APS-C mode/Super 35mm delivers rich, detailed footage with exceptional flexibility in editing.  Full pixel readout without pixel binning enables highly detailed video recording to the finest details.

The image stabilization features Dynamic Active Mode⁽¹⁴⁾, enabling smooth and stable video expression even when handheld. Users can enjoy high-quality video recording in a wide range of scenes, from vlogs and creative productions to capturing family memories. 

The camera also features an Auto Framing function that automatically maintains optimal composition of subjects during recording through AI-powered subject recognition. This enables stable composition video recording in various scenes.

New in-camera noise reduction and improved internal mic functionality⁽¹⁵⁾ ensures high-quality audio recording by reducing steady background noises, minimizing interference, and maintaining natural sound.

Built for Reliability

The ILCE-7V features upgraded power management and enhanced stamina performance, enabling longer shooting sessions without interruption. A new Monitor Low Bright mode extends battery life⁽¹⁶⁾ even further, while improved thermal management supports extended⁽¹⁷⁾ 4K recording with uncompromised quality, approximately 630 shots when using viewfinder per CIPA standards.

FE 28-70mm F3.5-5.6 OSS II – The All-Around Lens

Compact, lightweight, and engineered for speed, the FE 28-70mm F3.5-5.6 OSS II lens is designed to fully leverage the continuous shooting⁽¹⁸⁾ capabilities of the ILCE-7V sensor. When combined with compatible cameras, this new lens offers up to 120 fps AF/AE tracking⁽¹⁹⁾, continuous shooting, seamless body-lens coordinated image stabilization, AF available even during zooming, and built-in breathing compensation support. From dynamic action shots to fast-paced events or high-quality video capture, this lens delivers smooth, dependable responsiveness and flexibility.

Social Responsibility

Aligned with Sony's ambitious 'Road to Zero' initiative, this product supports the company's vision for achieving a zero environmental footprint by 2050. The Sony Group's manufacturing facilities for imaging products, including the ILCE-7V and FE 28-70MM F3.5-5.6 OSS II, operate at 100% renewable energy. The packaging uses Sony's proprietary environmentally friendly Original Blended Material⁽²⁰⁾ instead of plastic⁽²¹⁾.

Pricing and Availability

The ILCE-7V Body is now available and the ILCE-7V M-kit will be available from February 2026 onwards. It will be available across Sony Center, select Croma and Reliance outlets, www.ShopatSC.com portal and Amazon.

About Sony Alpha Community
In an effort to build a robust Alpha community with a strong network of amateur and professional photographers on one platform, a special initiative has been undertaken by Sony India where users can now avail several benefits by simply registering their Alpha cameras, lenses and accessories on the Alpha Community. Some of the benefits of registration include an extended warranty of 3 years (2-year standard warranty + 1 Year extended warranty) and free exclusive workshops by Sony experts and Artisans. Customers can also avail attractive discounts on photo tours (50% discount on photo tours for their first trip and 25% discount for the consecutive trips) and a chance to participate in photography/videography contests to win exciting prizes like cameras, lens and professional camcorders and a lot more. The platform will be a one-stop destination to get all latest updates, firmware updates, free service camps, workshops and new launches for Sony Alpha. For more information, visit Alpha Community.
 

Explore the new Sony Alpha Community App. We invite you to download, experience, and share feedback on the app.
 

• Register your Sony products with ease

• Join expert-led Alpha Classroom sessions

• Stay informed about upcoming workshops near you
   

Download Now:

Android: shorturl.at/2xvWn

iOS: apple.co/43EydLs
 

Alpha Classroom
Alpha Classroom is a series of tutorials where experts will take you through the nuances of photography & Videography, advise you on the right gear and help you explore your creative potential to reach its fullest expression. Come, learn with us and together, we will conquer the world of your dreams. alphacommunity.in/alpha-classroom/courses

Ask an Expert
Ask an Expert is a one-stop platform to get all your questions related to cameras, lenses, gear and more answered by a Sony Alpha Expert. It’s easy, convenient and absolutely free! Yup! You heard it right. Choose your slot and book an appointment with an expert today! alphacommunity.in/ask-an-expert/.

About Sony India Pvt. Ltd.
Sony India Private Limited (Sony India), a private limited company with its ultimate holding company as Sony Group Corporation, Japan, has established itself as a premium brand in various product categories including television, digital imaging, personal audio, home entertainment, gaming, car audio, and professional solutions. The company places a strong emphasis on customer satisfaction and maintains high standards in sales and services. Sony also prioritizes environmental sustainability, aiming to achieve a zero environmental footprint throughout the lifecycle of its products and business activities to contribute to a healthier and enriched life for all of humanity and future generations.
 

‘Fans Reimagined’- Signify unveils its latest Ecolink campaign with Rashmika Mandanna

The new campaign highlights how Ecolink fans seamlessly blend design, style, and performance, reflecting the growing consumer preference for design-led, smart and expressive living spaces. The campaign taps the evolving consumers of today, who increasingly view everyday appliances as an extension of their personal taste and lifestyle.

Set in elegantly crafted, dreamlike environments, the film captures the essence of refined design and innovation, reinforcing Ecolink’s role in redefining spaces. Each frame highlights the attention to detail, from sculpted forms and elegant finishes to the effortless fluidity of motion, blending design and performance seamlessly.

Speaking on the campaign launch, Nikhil Gupta, Head of Strategy and Marketing, Signify, Greater India said, “With Ecolink, we aim to bring performance, style, and sustainability to every home with our products like our well-received BLDC fans series. Our ‘Fans Reimagined’ campaign reflects the understanding of today’s consumers, who seek products that are efficient, lifestyle-driven, and designed for them. It marks an important step in strengthening Ecolink’s position as a brand that champions intelligent design and innovation. Partnering with our brand ambassador Rashmika Mandanna again, allows us to bring this vision of smart, sustainable living to life.”

Rashmika Mandanna said, “I am truly excited to be part of the Ecolink campaign again, working with Signify is always great. What really resonates with me is how these fans combine efficiency with thoughtful design, efficiency and performance, making them a beautiful addition to any home.”

The Ecolink fan range offers industry-first design high-speed performance with superior air delivery, powered by advanced energy-efficient technology. Designed to meet evolving consumer desires, the range features BLDC technology across models such as AiroElevate, AiroQuad, AiroJewel and AiroGeometry. Each fan comes with a 5-year warranty (3+2). The campaign further illustrates how the Ecolink fan series can turn everyday spaces into a joyful, expressive environment. The conceptualization of the campaign is done by Hashtag Orange.

This campaign will be available across YouTube, Instagram, Facebook and social media channels.

Link to the Campaign: youtu.be/WZ0iwRyJvUE

About Signify  

Signify (Euronext: LIGHT) is the world leader in lighting for professionals, consumers, and the Internet of Things. Our Philips products, Interact systems and data-enabled services deliver business value and transform life in homes, buildings and public spaces. In 2024, we had sales of EUR 6.1 billion, approximately 29,000 employees and a presence in over 70 countries. We unlock the extraordinary potential of light for brighter lives and a better world. We have been in the Dow Jones Sustainability World Index since our IPO for eight consecutive years and have achieved the EcoVadis Platinum rating for five consecutive years, placing Signify in the top one percent of companies assessed. News from Signify can be found in the Newsroom, on X, LinkedIn and Instagram. Information for investors is located on the Investor Relations page.

Okaya JXT 90Ah Inverter Battery, a compact Jumbo Tubular innovation with Advanced Tubular Technology, AEMS, and Certified Backup Hours for dependable power backup
 

A Compact Take on Jumbo Tubular Batteries

The JXT 90Ah inverter battery has been developed for users who need longer backup without increasing installation space. While Jumbo Tubular batteries are traditionally associated with larger footprints, Okaya’s new JXT design reimagines the category by offering a compact container that still delivers a full 90Ah capacity.
 

This makes the JXT 90Ah especially relevant in environments facing frequent power cuts, limited installation space, and high maintenance costs associated with small VRLA batteries. It also serves as a practical replacement for multiple low-capacity VRLA and SMF batteries used across various applications.
 

Engineered for Long Life and Stable Performance

Built using Okaya’s Advanced Tubular Technology, the JXT 90Ah battery is engineered for deep-cycle performance and extended operational life. It is supported by Advanced Electrolyte Management System (AEMS), which improves electrolyte circulation, manages heat better, and ensures stable performance during voltage fluctuations and extended power cuts.
 

Each JXT 90Ah battery is tested under Okaya’s Certified Backup Hours (CBH) protocol. This testing method verifies the actual backup delivered under defined load conditions, helping users make informed decisions based on real-world performance rather than theoretical ratings.
 

Designed for Residential and Professional Applications

Beyond residential inverter usage, the JXT 90Ah battery addresses the growing need for reliable power in professional and semi-industrial setups. It can replace 24Ah to 65Ah VRLA or SMF batteries commonly used in online UPS systems, telecom power nodes, FTTH installations, automation panels, fire alarm systems, ATMs, and data logger infrastructure.
 

By reducing the number of batteries required in a series string, the JXT 90Ah helps lower wiring complexity, maintenance effort, and overall replacement costs. Its compact design also allows easier installation in confined spaces such as UPS racks, telecom enclosures, and equipment rooms.
 

Warranty and Ownership Value

To enhance long-term ownership value, the Okaya JXT 90Ah inverter battery comes with a 48-month warranty. Compared to smaller VRLA batteries that often require replacement within 18 to 24 months, the JXT 90Ah offers a longer service life, resulting in reduced downtime and improved cost efficiency.
 

Easy Availability Through Okaya’s Dealer Network

Consumers interested in the JXT 90Ah inverter battery can locate authorised Okaya dealers near you through the company’s dealer locator, ensuring easy access to genuine products, installation support, and after-sales service.
 

Commenting on the launch, Arush Gupta, CEO & Director of Okaya Power Private Limited said, “The JXT 90Ah has been designed for real usage conditions where space, backup reliability, and maintenance matter as much as capacity. It is a natural progression in our tubular battery portfolio.”
 

With this launch, Okaya continues to strengthen its position as a comprehensive power and solar solutions provider. Alongside its inverter batteries, home UPS systems, and solar rooftop solutions, the JXT 90Ah reinforces Okaya’s focus on compact, high-backup energy solutions that work across homes, businesses, and critical infrastructure.
 

About Okaya Power

Established in 2002, Okaya Power brings over 20 years of experience in delivering reliable power backup and energy solutions. The company has served more than 110 million happy and satisfied customers across residential, commercial, and industrial segments.
 

Okaya is backed by a workforce of over 1,500 employees, including more than 600 dedicated sales and service professionals, supported by a strong pan-India dealer and service network. This ensures easy access to products and dependable after-sales support across the country.
 

The company follows world-class manufacturing standards with stringent inwards and outwards quality check facilities and procedures to ensure consistent product performance and reliability. Okaya also operates a company-owned lead recycling unit and in-house plastic recycling facilities, reinforcing its commitment to environmentally responsible manufacturing.
 

With operations expanding across over 40 countries, Okaya continues to strengthen its global footprint. Further enhancing its manufacturing capabilities, the company is set to open new electronics plant this year. Alongside its inverter batteries and home UPS systems, Okaya also offers solar rooftop solutions, supporting the transition to cleaner and more sustainable energy.
 

For more information, please contact
Email: care@okaya.in
Call/WhatsApp: +91-9818909090

Crompton Energion Mobile Charger and Power Bank

Today’s digitally connected consumers demand charging across devices, locations and routines. Yet safety anxiety around chargers and power banks remains high, particularly where voltage fluctuations, power surges and overheating are common concerns. These everyday risks continue to impact device performance, battery health and user trust.

The Crompton Energion range is designed to address this need gap by combining fast charging technology with uncompromising safety standards. Backed by Crompton’s legacy of trust and electrical engineering excellence, Energion mobile chargers and power banks deliver fast, intelligent and safe charging in a compact, premium design, engineered specifically for Indian electrical environments.

What Defines the Crompton Energion Mobile Chargers and Power Banks

Built around clear consumer needs, the Energion portfolio brings together performance, safety and lifestyle-ready design:

• High-Performance Fast Charging - Powered by next-generation Gallium Nitride (GaN), Power Delivery (PD) and Programmable Power Supply (PPS) technology, the range enables faster and more efficient charging for smartphones, tablets and laptops. A single charger supports multiple devices, reducing clutter and need for multiple adapters.

• Uncompromising Safety for Indian Conditions - Designed to protect devices from voltage fluctuations, overheating and power surges, the range features advanced isolation and surge protection. Intelligent thermal management prevents overheating and helps safeguard battery health.

• Compact Yet Powerful Engineering – GaN (Gallium Nitride) technology allows more compact, lighter form factor with no compromise on power. Pocket-sized and travel-friendly, the chargers and power banks are ideal for daily travel, work and on-the-go use.

• Universal Compatibility Across Devices - Compatible across major device brands and operating systems, the range works seamlessly with most smartphones, tablets, earbuds and other USB-C enabled devices.

• Premium Design Backed by Trusted Engineering - Featuring sleek, modern aesthetics and high-quality materials, the Energion range complements premium devices and contemporary lifestyles. Each product is designed and tested to meet stringent quality and safety standards, backed by Crompton’s decades-long expertise in power and electrical solutions.

Speaking on the launch, Mr. Shaleen Nayak, Business Head Lighting & Solar Rooftops, Crompton Greaves Consumer Electricals Ltd., said, “Customers today expect power solutions that seamlessly fit into their fast-paced, digitally connected lives. At Crompton, our innovation starts with understanding these evolving needs, whether it is faster charging, dependable safety or everyday convenience. With the launch of Crompton Energion mobile chargers and power banks, we are extending our engineering expertise into a new category that directly addresses how consumers live, work and stay connected today. By bringing together advanced fast-charging technologies like Gallium Nitride (GaN), Power Delivery (PD) and Programmable Power Supply (PPS) with robust safety engineered for Indian power conditions, we are making reliable charging simpler, safer and more convenient for our customers.”

He further added, “Energion reflects our commitment to enter new categories where our core strength in power and electrical engineering can genuinely add value to people’s lives. This is not just about expanding our portfolio, but about offering consumers meaningful, well-designed solutions that deliver peace of mind, performance and trust, without compromising on quality or accessibility.”

With next-generation fast charging, built-in protection for Indian power conditions and compact, lifestyle-ready design, the Energion range brings together technology, trust and everyday relevance.

About Crompton
With a brand legacy of over 85 years, Crompton Greaves Consumer Electricals Ltd. is India’s market leader in the category of fans and residential pumps. Over the years, the organization has continuously strived to produce a range of innovative products that cater to the modern consumer including superior quality and high-performance fans, pumps, lighting solutions, and a range of other categories like water heaters; air coolers; small kitchen appliances like mixer grinders, air fryers, OTG, electric kettles etc; other home appliances like irons & built-in kitchen appliances. The company has further invested in brand and innovation to not only better understand and meet consumer needs but to also help drive energy efficiency. The consumer business also has a well-established and organized distribution network driven by a strong dealer base across the country offering a wide service network and robust after-sales service to its customers. Beyond its consumer portfolio, Crompton also has a robust B2B presence in the Lighting segment, delivering advanced and energy-efficient solutions for commercial and industrial applications. In 2025, Crompton became the first lighting company to receive the GreenPro certification for its B2B lighting solution, reaffirming its commitment to sustainability and innovation. Strengthening its foothold in the renewable energy space, the company has forayed into solar rooftops—representing a significant step forward in its contribution to India’s evolving clean energy landscape. With solar solutions spanning lighting, pumps, and rooftops, Crompton continues to lead as a responsible and future-ready brand in sustainable energy.

The company's consistent dedication to developing energy-efficient products has led to significant recognition. It has been honored with three prestigious National Energy Consumer Awards (NECA) by BEE, Ministry of Power. The recent award was presented by the Hon’ble President of India, Smt. Droupadi Murmu for the company's storage water heater in 2023. In 2019, the brand won in two categories: Ceiling Fans and LED Bulbs. Additionally, it was recognized as one of India's Best Managed Companies 2022 by Deloitte Private and listed among ‘India’s Top 500 Companies 2022’ by Dun & Bradstreet India. The company has also been featured in Brand Top 75 most valuable Indian brands list for 2020 released by WPP and Kantar. Furthermore, Crompton was also recognized as the Brand of the Decade 2021 by Herald Global and BARC Asia in the Consumer Electrical category.

Rado Celebrates Togetherness with Katrina Kaif and Hritik Roshan

Two Worlds Apart

The campaign explores the personal universes of Katrina and Hrithik, each shaped by their sensibilities and artistic identity. Katrina appears in an architectural landscape of curves and light: a labyrinth of airy arches draped in white and beige veils. This suspended space, a symbol of purity, elegance, and lightness, mirrors her distinctive aura. On her wrist, the shimmering Centrix Diamonds reflects both the refinement of the actress and the softness of her immaculate surroundings.

In contrast, Hrithik evolves within a raw, organic, and intense setting. Volcanic rock formations, sculpted by time, surround him and echo the depth, strength, and spirit of exploration that define his journey. He wears the Captain Cook High-Tech Ceramic Chronograph, a timepiece crafted for adventure, its robust lines resonating with this world of energy and character.

When Opposites Meet

These two worlds seem at first to move in parallel, never touching. And yet, a subtle force irresistibly draws them toward one another. That force is the Rado anchor – more than a symbol, it is a signature. Present today on all Rado automatic watches, the anchor embodies precision, reliability, and consistency. It is the immutable point of balance that transcends time and connects worlds. In the campaign, it becomes the central element, the magnetic heart guiding Katrina and Hrithik toward a new universe: a place where differences unite, where energies complement each other, where paths align. The encounter between Katrina and Hrithik is not merely physical – it symbolizes the creation of a harmonious new environment shaped by movement, connection, and Rado’s timeless elegance.

The Art of Connecting Worlds

Through this new campaign, Rado expresses its philosophy: every watch is an invitation to explore, to feel, to forge bonds. Whether in softness or strength, lightness or robustness, delicacy or boldness, a Rado timepiece accompanies individuals on their own journeys and represents what brings them together.

Instagram: www.instagram.com/reel/DTKODTPAbLG/?igsh=ODlid3U4bjE0ZDd5

Commenting on the initiative, Mr. Sumit Singh, Head of Product, Lava International Limited, said, “Lava International has proactively developed smartphones compatible with the B28 band to support superior 4G connectivity. Our handsets are designed to deliver delightful user experiences through high-quality hardware, optimized software, and rigorous field testing. As the only Indian smartphone brand competing with global players, we take pride in our trusted products tailored to the Indian market.”

To ensure optimal performance of B28-compatible devices, Lava has undertaken comprehensive technical enhancements, including:

• Hardware Modifications: Incorporation of RF components (MMPA, FEM), high-isolation antennas, antenna active tuners, and motherboard design adjustments.

• Software Optimization: Calibration of processors, modem and RF components for enhanced connectivity across diverse network scenarios (low, mid, and high signal strength) in both urban and rural areas.

• Power Management: Adjustments to power consumption algorithms to ensure efficiency.

• Carrier Aggregation: Modifications to support B28 for seamless performance.

• These efforts ensure that Lava handsets deliver reliable connectivity, particularly in rural and remote areas.

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Dr. Odin unveils its new App-enabled health range—pulse oximeter, thermometers, BP monitor, and fetal doppler—bringing smart, connected care to families

The new product lineup allows users to connect devices to their phones through the mobile app, capture readings automatically, maintain digital health records, and share reports instantly with doctors, caregivers, or family members. This ecosystem has been developed to simplify health monitoring while helping users stay better informed about their well-being.

The upgraded Dr Odin Health App introduces several value-driven features created to address everyday healthcare challenges:

• Health Vault: A secure digital storage space for users to upload, organize, and share medical records, ensuring important documents remain safe and accessible at all times.

• Pill Box: A practical medication reminder feature that allows users to set alerts for prescribed medicines, helping reduce the chances of missing doses.

• Warranty Registration & Management: Users can now register their Dr Odin devices within the app, access digital warranty records, and manage claims or support requirements with ease, eliminating the need to maintain physical warranty cards.

• Integrated Brand Experience: Users can also explore and purchase Dr Odin’s wide portfolio of healthcare and wellness products directly from within the app.

The app is available on both iOS and Android platforms, making it convenient and accessible for families, wellness-focused individuals, chronic care users, and expecting parents who require efficient health tracking and record management.

A spokesperson from Dr Odin shared that the initiative reflects the company’s continued commitment to advancing digital health solutions, combining dependable medical technology with intuitive digital tools to support modern healthcare needs at home.

The new smart device range, combined with the enhanced Dr Odin Health App, aims to redefine everyday personal healthcare by making it more connected, organized, and effortless.

For more information, visit: www.drodin.in

Make your home appliance purchase more affordable with the Bajaj Finserv Easy EMI Loan

Simply head to the Easy EMI Loan page on the Bajaj Finserv website. Select the desired product, take the loan approval online and head to a partner store. The total cost can then be split into affordable monthly installments that suit their budget. Select products can even be taken home immediately with zero down payment.

What can be purchased with a consumer durable loan?
Whether someone is planning a home makeover, boosting productivity with powerful gadgets, or adding convenience to their kitchen, a consumer durable loan supports a wide range of purchases:

Entertainment and work essentials

• Mobile phones: Seamlessly switch to the latest cutting-edge 5G smartphones, perfect for staying connected indoors, outdoors, and on the go. 

• Smart televisions (LED/4K): Dive into immersive streaming with vibrant visuals that make family movie nights and cozy winter gatherings truly special. 

• Laptops: Power through work, studies, or gaming sessions with high-performance devices designed to keep up with a fast-paced lifestyle.

Major appliances

• Refrigerators: Keep the food fresh longer with energy-efficient models from leading brands that combine style with sustainability. 

• Air conditioners: Beat the heat and stay comfortable year-round with smart, energy-saving cooling solutions tailored to different spaces.

• Washing machines: Simplify the laundry with fully automatic washers available in various capacities to suit the household needs.

Personal tech and accessories

• Smartwatches, headphones, and more: Stay fit, connected, and stylish with the latest wearable gadgets and high-quality audio gear.

Kitchen and home essentials

• Microwaves, mixers, and more: Streamline the cooking experience with compact, feature-packed kitchen gadgets that save time and effort.

• Home appliances: From advanced air purifiers to efficient vacuum cleaners, elevate the daily living with products designed for clean, fresh, and comfortable homes.

Limited-time offers on electronics and appliances

• Flat Rs. 1,000 cashback on select purchases.

With EMIs starting as low as Rs. 830 per month, bringing home the favourite products has never been easier or more affordable.
 

*Terms and conditions apply. Check with partner store for details.

Why smart shoppers choose the consumer durable loan
Life doesn’t wait—and neither should essential purchases. This loan option is designed to work around the lifestyle and budget, making big purchases feel easy:

• Keep your savings intact: Avoid draining emergency funds or savings just to buy essentials or upgrade tech.

• Manageable monthly payments: Spread the cost over several months, keeping budgets comfortable without surprises.

• Flexible options for every wallet: Whether shorter or longer repayment periods are preferred, EMI plans can be tailored accordingly.

• Take advantage of deals: Combine the loan with festive discounts and cashback offers to get great products at even better prices.

By making technology and home essentials affordable right now, the Easy EMI Loan solves the urgent needs.

Upgrade effortlessly with Bajaj Finserv Easy EMI Loan
Bringing the latest gadgets and appliances home becomes simple and wallet-friendly with the Bajaj Finserv Easy EMI Loan. It allows buyers to split the cost of big purchases into easy monthly payments. Tools like the Maha Bachat Savings Calculator help combine brand offers, dealer discounts, and EMI benefits to maximise savings. Before applying, reviewing the consumer durable loan fees and charges ensures complete clarity.

Here’s how the process works:

• Choose the product online: Go to the Easy EMI Loan page. Choose the product—be it a smartphone, refrigerator, or home appliance.

• Check your eligibility: Enter basic details like name, mobile number, and PAN, then complete a quick KYC.

• Get your loan limit instantly: See the approved amount that can be used to make the purchase.

• Visit a partner store: Explore the product in person and get assistance from a store representative.

• Select your EMI plan: Choose a repayment option that fits the budget, complete minimal paperwork, and confirm your purchase.

With the Easy EMI Loan, upgrading the lifestyle becomes faster, smarter, and more affordable. The flexible repayment options, quick approval, and helpful savings tools make it easier to bring home the desired products.

Bajaj Finance Limited
Bajaj Finance Ltd. (‘BFL’, ‘Bajaj Finance’, or ‘the Company’), a subsidiary of Bajaj Finserv Ltd., is a deposit taking Non-Banking Financial Company (NBFC-D) registered with the Reserve Bank of India (RBI) and is classified as an NBFC-Investment and Credit Company (NBFC-ICC). BFL is engaged in the business of lending and acceptance of deposits. It has a diversified lending portfolio across retail, SMEs, and commercial customers with significant presence in both urban and rural India. It accepts public and corporate deposits and offers a variety of financial services products to its customers. BFL, a thirty-five-year-old enterprise, has now become a leading player in the NBFC sector in India and on a consolidated basis, it has a franchise of 69.14 million customers. BFL has the highest domestic credit rating of AAA/Stable for long-term borrowing, A1+ for short-term borrowing, and CRISIL AAA/Stable & [ICRA]AAA(Stable) for its FD program. It has a long-term issuer credit rating of BB+/Positive and a short-term rating of B by S&P Global ratings.

To know more, visit www.bajajfinserv.in.

Glimpse of upcoming NovaPods

The NovaPods lineup includes Ai+ NovaPods Go, Air, Pro, Beats, and Clips.

NovaPods Go, a lightweight earbud, is designed for on-the-go users, prioritising portability and convenience.

NovaPods Air offers a blend of comfort and a powerful audio experience without compromising on style.

NovaPods Pro, delivers enhanced sound clarity and active noise cancellation for an immersive audio experience.

NovaPods Beats not only offers a powerful bass, it also integrates heart rate tracking and SpO2 monitoring for active and wellness-focused users.

NovaPods Clips is where health meets fashion meets immersive listening, with an offering of heightened awareness of the listeners’ surroundings.

All NovaPods, across the series, will be available in vibrant, youthful colours similar to those of the Ai+ smartphone line-ups.

Speaking in the announcement, Madhav Sheth, CEO, Ai+ Smartphone and Founder, NxtQuantum Shift Technologies, said, “NovaPods marks a significant step in our journey to integrate technology into daily life seamlessly. With this lineup, we're not just offering a product; we're inviting users to experience a new level of comfort and performance that fits effortlessly into their lifestyles. At Ai+, our mission is to empower users without overwhelming them with complexity or cost.”

The launch of NovaPods reflects Ai+’s broader approach to building connected products that work together while remaining easy to adopt. Full product specifications, pricing details, and availability will be announced closer to launch. NovaPods will be launching nationwide in January 2026 through Flipkart & selected offline partners.

About Ai+

Ai+ is India’s fastest-growing technology brand, built from the ground up to serve a future shaped by applied intelligence and sovereign innovation. At its core is NxtQuantum OS, India’s first native mobile operating system, designed for performance, privacy, and purposeful simplicity. Every Ai+ device blends clean design, battery-optimised hardware, and applied intelligent software to elevate everyday experiences by Adding A Plus.

From redefining smartphones under the Ai+ Smartphone banner to pioneering the Laptab and now the NovaPods as part of the company's Connected Ecosystem, Ai+ is creating new product categories and a new standard for trust, immersive experience, and accessibility. Rooted in a privacy-first architecture and a commitment to equitable access, Ai+ stands for more than specs — it stands for India’s next era of user-owned, future-ready technology.

About NxtQuantum Shift Technologies
NxtQuantum Shift Technologies is a deep-tech Indian company building secure, sovereign digital platforms for a digital-first world. Founded by Madhav Sheth, the company develops NxtQuantum OS, India’s first sovereign operating system, and is committed to building technology that is authored in India and globally competitive. 

Mr. C. Arun Kumar, Head of Consumer Business, Signify, Greater India

As consumers increasingly gravitate towards premium, design-led and smart lighting solutions, Bangalore stands out as a pivotal market. As India’s innovation and IT capital, Bangalore has a high concentration of tech-forward customers who are early adopters of smart home automation and place strong value on modern, decorative design. This demographic readiness combined with the thriving real estate landscape makes Bangalore the ideal, high-impact market for our triple launch.

Philips Smart Light Hub, Bangalore

Commenting on the milestone launch, C Arun Kumar, Head of Consumer Business, Signify Greater India said, “Bangalore continues to be a key market for us, driven by consumers who embrace both functionality and innovative design. We have 328 stores across India now, the simultaneous launch of three new Philips Smart Light Hubs, anchored by our largest premium store, is a significant step in our journey. These immersive hubs will allow customers, architects, and interior designers to truly explore the transformative potential of our smart and decorative lighting portfolio, reinforcing our commitment to delivering cutting-edge solutions”.

Located across prime locations in Bangalore these stores feature an exclusive experience center including a wide range of smart, connected and decorated lights. These stores are designed to meet the customers’ home lighting requirements, ranging from decorative lights like chandeliers, wall lights, floor lamps and track lights to functional lights like modular COB, downlighters, magnetic tracks,  panels, and spots. The store also features WiZ, our smart lighting solutions and smart services that offer customers connected lighting, so they can enjoy their daily moments with more comfort and ease. Additionally, the store features an exclusive display of Ecolink BLDC Fan Range and Philips iluminAir LED Light with fan, offering energy-efficient and stylish options for modern homes.

• Store 1: Second Floor, Samir Enterprises, Whitefield Main Rd, opposite Swastha Hospital, Palm Meadows, Whitefield, Bangalore, 560066

• Store 2: Home Concepts, Second Floor 1st Main Road, Sundar Nagar, Mathikere, Bangalore Urban - 560054

• Store 3: Ground Floor, Amro Interio (Mamtha Enterprises) 3rd phase, No.235/A, Hosur Rd, next to total LPG Gas Station, Bommasandra Industrial Area, Bangalore - 560099

This momentous occasion promises to showcase innovations in smart lighting technology and reinforce Signify’ s position as a pioneer in the industry.

About Signify  

Signify (Euronext: LIGHT) is the world leader in lighting for professionals, consumers, and the Internet of Things. Our Philips products, Interact systems and data-enabled services deliver business value and transform life in homes, buildings and public spaces. In 2024, we had sales of EUR 6.1 billion, approximately 29,000 employees and a presence in over 70 countries. We unlock the extraordinary potential of light for brighter lives and a better world. We have been in the Dow Jones Sustainability World Index since our IPO for eight consecutive years and have achieved the EcoVadis Platinum rating for five consecutive years, placing Signify in the top one percent of companies assessed. News from Signify can be found in the Newsroom, on X, LinkedIn and Instagram. Information for investors is located on the Investor Relations page.

A Decade of Innovation & Trust, 10 Years of Brother InkTank

Since introducing its first Ink Tank printer to the Indian market in 2015, Brother has focused on delivering durable, cost-effective, and user-friendly printing solutions tailored for homes, offices, and small businesses. Over the years, the Ink Tank series has earned a strong reputation for dependable performance, becoming a preferred printing choice for millions across the country.

A Decade of Reliable Innovation

Across three series of Ink Tank printers, Brother has continuously refined its technology to meet evolving customer needs. The latest models bring enhanced convenience, performance, and eco-conscious design, featuring:

• High-yield, low-cost printing for maximum savings

• Spill-free refill systems for clean and efficient operation

• Enhanced auto-duplex functionality, supported by wireless, mobile, and LAN connectivity

• Compact, eco-friendly design that reduces plastic usage

• Professional-quality output with sharp text and vibrant colours

“Completing a decade of Ink Tank printers in India is a proud milestone for Brother. Over these ten years, we’ve transformed the way India prints, delivering reliability, performance, and value. As we look ahead, our goal is to expand our market presence to 25% by 2026, with a strong focus on Tier 2 and Tier 3 cities,” said Alok Nigam, Managing Director, Brother International India Pvt Ltd.

Brother International India continues to strengthen its presence by expanding its dealer and service networks and launching innovative products. The company’s commitment to customer satisfaction, reliability, and sustainability remains at the core of its growth strategy. Brother Group continues to make significant strategic investments to strengthen its ink tank business. By enhancing its capabilities, expanding production, and diversifying its product range, the company aims to meet growing global demand and deliver advanced technologies, improved performance, and a continuously evolving lineup of Ink Tank solutions to customers worldwide.

Brother Ink Tank printers are available in India through authorised channel partners & major e-commerce platforms, ensuring easy accessibility and consistent support. With a strong nationwide network of 240 service centres, Brother remains committed to delivering reliable after-sales service to customers across India.

About Brother International (India) Pvt Ltd

Brother International India is a leading provider of printing, sewing, and labeling solutions, committed to delivering products that combine reliability, innovation, and efficiency. As part of the global Brother Group, the company reflects the brand’s long-standing promise of being “At Your Side”, offering exceptional customer support and value-driven solutions for homes, businesses, and industries across India. With a strong focus on quality and customer satisfaction, Brother continues to enhance productivity and inspire trust in every interaction.

Signify I Har Gaon Roshan

Guided by the vision of the Hon’ble Prime Minister Shri Narendra Modi, this milestone mirrors India’s ambition of Viksit Bharat, a developed, empowered nation. Har Gaon Roshan initiative aids in strengthening rural infrastructure, enhances community safety, and stimulates local economic growth. Signify’s expertise in sustainable lighting innovation, the Government of Chhattisgarh’s rural development priorities, and Bharat Cares’ deep community engagement form the foundation of this powerful collaboration, blending technology, governance, and grassroots action.

Hon’ble Union Home Minister of India, Shri Amit Shah inaugurating the Har Gaon Roshan CSR initiative in Chhattisgarh

Nikhil Gupta, Head of Marketing, Strategy, Government Affairs & CSR, Signify, Greater India, said, “Light is more than just illumination, it’s an enabler of safety, opportunity, and social connection. Har Gaon Roshan in Chhattisgarh demonstrates how government, industry, and community can unite to drive inclusive progress.  At Signify, we are committed to using the power of light to support inclusive development and contribute meaningfully to India’s journey towards a Viksit Bharat, ensuring every village shines brighter. This partnership reflects the power of collective action in creating sustainable, long-term impact.” 

Bhomik Shah, Founder, Bharat Cares, said, “Chhattisgarh, with its rich natural resources and proud tribal heritage, stands at the cusp of meaningful change. Through our collaboration with Signify and the Government of Chhattisgarh under the Har Gaon Roshan initiative, we are enabling safer communities, supporting inclusive development, and strengthening harmony between people and nature.”

Built on a community-first model and implemented with support from district administrations and village representatives, ensuring that every installation meets local needs and achieves maximum impact. The new LED streetlights will boost public safety, unlock extended hours for commerce and community activities using energy-efficient technology. By enhancing accessibility after dark, the initiative enables more inclusive participation in social, educational, and economic life.

Across multiple states, Har Gaon Roshan has already illuminated numerous villages, underscoring Signify’s unwavering dedication to rural advancement. With each installation, the company reaffirms its mission: to transform lives, one village at a time, through sustainable lighting solutions that empower communities and inspire progress.

About Signify
Signify (Euronext: LIGHT) is the world leader in lighting for professionals, consumers and the Internet of Things. Our Philips products, Interact systems and data-enabled services deliver business value and transform life in homes, buildings and public spaces. In 2024, we had sales of EUR 6.1 billion, approximately 29,000 employees and a presence in over 70 countries. We unlock the extraordinary potential of light for brighter lives and a better world. We have been in the Dow Jones Sustainability World Index since our IPO for eight consecutive years and have achieved the EcoVadis Platinum rating for five consecutive years, placing Signify in the top one percent of companies assessed. News from Signify can be found in the Newsroom, on X, LinkedIn and Instagram. Information for investors is located on the Investor Relations page.

A teaser look of NovaFlip

Building on the success of the Nova 5G launch in July 2025, Ai+ Smartphone is expanding its flagship offerings with the Nova Series, featuring models like the Nova Pro, Nova Ultra, Nova Flip, and even a future Fold variant. Each device is intentionally crafted to provide outstanding performance, unique features, and a user experience that sets a new benchmark in the smartphone industry.

Unlike conventional smartphones that treat the flip form factor as a hardware novelty, NovaFlip runs on NxtQuantum OS, designed to adapt intelligently across folded and open states. Core interactions are optimised for quick checks and glanceable information when the phone is closed, while delivering a complete smartphone experience when opened. The privacy-first architecture of NxtQuantum OS ensures zero pre-loaded bloatware, no invasive trackers, and complete user control over personal data, prioritising long-term trust over short-term engagement tactics.

“Flip smartphones bring back things people genuinely miss: compactness, physical interaction, and a sense of control,” said Madhav Sheth, CEO, Ai+ Smartphone and Founder, NxtQuantum Shift Technologies. “There’s nostalgia in that experience, but there’s also a very modern need behind it. People want devices that are easier to carry, easier to live with, and less demanding of their attention.”

He added, “NovaFlip blends that familiarity with everything a modern smartphone needs to deliver today. It’s a flip phone that fits current lifestyles, purposeful, expressive, and designed for moments when you want to engage quickly or disconnect just as easily.”

The NovaFlip launch represents a significant milestone in Ai+ Smartphone’s 5G roadmap, reinforcing the brand's commitment to diversifying its smartphone portfolio to meet the needs of the premium market while ensuring budget-friendliness.

The Q1 launch will release NovaFlip with full product details and availability, marking the beginning of Ai+ Smartphone’s flagship Nova series.

About Ai+ Smartphone
Ai+ Smartphone is a next-generation brand built in India, delivering reliable and high-performance mobile experiences. Powered by NxtQuantum OS, India’s first sovereign mobile operating system. The brand focuses on providing a clean design, ensuring long battery life, and maintaining trusted software performance, all while maintaining accessible price points without compromising on user experience.

About NxtQuantum Shift Technologies
NxtQuantum Shift Technologies is a deep-tech Indian company building secure, sovereign digital platforms for the mobile-first world. Founded by Madhav Sheth, the company develops NxtQuantum OS, India’s first sovereign mobile operating system, and is committed to building technology that is authored in India and globally competitive.

Signify to illuminate 100 Indo–Nepal border villages, enhancing safety and livelihoods

Stretching across 1700 km, the Indo–Nepal border is home to resilient and vibrant communities whose daily lives often unfold against infrastructural and safety-related constraints. Limited street lighting has long impacted mobility, economic activity, and community safety after dusk. The introduction of energy-efficient LED streetlights across these villages marks a significant step towards addressing these ground realities, creating safer evenings, supporting local livelihoods, and promoting stronger community networks.

Mr. Nikhil Gupta, Head of Marketing, Strategy, Govt. Affairs & CSR - Signify, Greater India said, “At Signify, we believe in bringing the best of innovations to the communities across India, through our Har Gaon Roshan CSR initiative. Through this initiative, we aim to bring long-term safety, sustainability, and confidence to border communities. This partnership reflects our commitment to using light to positively impact lives in India, fostering sustainable growth and community empowerment.”

Building on this vision, the project has been designed to meet practical ground-level needs. Each village was identified based on community input, footfall patterns, and specific safety concerns.

Manoviraj Singh, Founding Partner at Tarq Foundation, stated, “Real development starts by listening to the people it is meant to serve. Border communities have their own unique rhythms: evening markets, long walks home from school, and the daily movement of women whose sense of safety is directly shaped by how well-lit their surroundings are. This initiative responds to these lived realities. In these villages, light is not symbolic; it is practical, protective, and deeply empowering.”

The LED streetlighting of 100 Indo–Nepal border villages stand as a significant milestone in improving rural safety and community well-being. The partnership reinforces a long-term commitment to building resilient border communities.

About Signify 
Signify (Euronext: LIGHT) is the world leader in lighting for professionals, consumers and the Internet of Things. Our Philips products, Interact systems and data-enabled services deliver business value and transform life in homes, buildings and public spaces. In 2024, we had sales of EUR 6.1 billion, approximately 29,000 employees and a presence in over 70 countries. We unlock the extraordinary potential of light for brighter lives and a better world. We have been in the Dow Jones Sustainability World Index since our IPO for eight consecutive years and have achieved the EcoVadis Platinum rating for five consecutive years, placing Signify in the top one percent of companies assessed. News from Signify can be found in the Newsroom, on X, LinkedIn and Instagram. Information for investors is located on the Investor Relations page. 

FE 100mm F2.8 Macro GM OSS

Beyond Life Size

The FE 100mm F2.8 Macro GM OSS delivers an impressive maximum magnification of 1.4x, allowing users to capture flowers, small objects, and other close-up subjects with striking clarity—revealing fine textures and intricate details often invisible to the naked eye. When paired with an optional teleconverter⁽ⁱ⁾ (sold separately), the lens achieves up to 2.8x magnification⁽ⁱⁱ⁾, enabling exceptional close-up photography from a comfortable working distance—perfect for shooting delicate subjects or minimizing unwanted reflections.

State-of-the-art Hardware Design

The optical design effectively positions elements including two XA (extreme aspherical) lenses and two ED (Extra-low Dispersion) glass elements to achieve high-resolution performance from the center to the periphery of the image, reducing chromatic and other aberrations. To allow precise and intuitive focus adjustments for a variety of macro photography scenes, the lens offers three focus-dedicated features: a "Full-time DMF switch" enables instant MF (manual focus) by rotating the focus ring, even in AF (autofocus) mode; the "Focus Mode switch" allows instant switching between AF and MF; the "Sliding Focus Ring" enables FULL MF mode, linked to the distance and magnification scales. The four unique XD (extreme dynamic) linear motors that enable high-speed, high-precision and quiet lens drive, make autofocus (AF) performance up to approximately 1.9 times faster⁽ⁱⁱⁱ⁾ than previous models. A dedicated aperture ring offers quick, direct control over aperture settings.

Exquisite Image Quality

The 11-blade circular aperture delivers stunning, rounded bokeh, while finely tuned spherical aberration provides a perfect balance between sharp resolution and smooth background blur—producing the signature creamy bokeh synonymous with Sony’s G Master series. Sony’s advanced Nano AR Coating II evenly coats the lens surface, minimizing flare and ghosting for crystal-clear images, even when shooting against strong light sources. Additionally, a built-in optical image stabilization system—specifically optimized for macro photography—compensates for multiple types of camera shake, including shift (vertical and horizontal), angular, and front/back movements, enabling sharp, stable handheld captures.

Price and Availability

The FE 100mm F2.8 Macro GM OSS lens is now available across all Sony Authorised Retail Outlets, Sony Camera Lounge, Alpha Flagship stores, Sony Center, www.ShopatSC.com portal, major electronic stores and ecommerce websites (Amazon and Flipkart) in India.  

In most Indian kitchens, the challenges extend beyond just cooking. Spilled milk or water often seeps beneath burners, leading to hygiene concerns and damage, while hob installations can create slab-cutting worries. Many households also find cleaning tedious or postpone upgrades due to layout constraints. At the same time, families want faster cooking with less gas consumption, and seek stylish yet safe appliances that complement their lifestyle. Similarly, heavy smoke during frying or roti toasting, oil accumulation that clogs chimneys, and the need to remember manual auto-clean cycles remain everyday frustrations. Consumers also increasingly desire chimneys with powerful suction, quieter operations, and advanced BLDC motor technology at an affordable price. Designed with these needs in mind, the Viona Series Hobs and Eliteo BLDC Chimneys offer intuitive solutions that simplify cooking, ensure safety, and elevates the modern kitchen experience.

This innovation reflects Crompton’s focus on creating appliances that are both high-performing and deeply intuitive. Some of the standout features of the Viona Hobs Series include:

• Sealed Burners System: One of the most common kitchen issues is liquid seepage into burners, especially during milk or water spills. Viona’s sealed burner design prevents this, ensuring hygiene, avoiding internal damage, and reducing cleaning time — delivering convenience and peace of mind every day.

• Direct Flame Burners: Specially designed for Indian cooking styles, the vertical flame ensures faster, more even heat distribution. This not only saves time but also improves energy efficiency, making it ideal for heavy-duty meal preparation.

• Flame Failure Device: If a flame goes out accidentally, this built-in safety feature automatically cuts off the gas supply — reducing leakage risks and ensuring a safer cooking environment.

• Hybrid Hobtop Design: For homeowners who want a sleek hob without modifying their kitchen slab, Viona’s dual-use format offers flexibility. It functions as both a built-in hob and a countertop appliance, making it ideal for rented homes, remodels, or upgrades without civil work.

Crompton Viona Hobs

Equally, the Eliteo BLDC Chimney Series has been crafted to directly address common frustrations faced in Indian kitchens:

• Rapid 1900 m³/hr Suction: Smoke-filled kitchens can make cooking stressful. With its powerful suction capacity, Eliteo clears smoke, fumes, and odours in seconds — creating a fresh, breathable atmosphere and making every cooking experience more comfortable.

• Intelligent AutoClean: Remembering to clean chimneys is often inconvenient. Crompton’s patented AutoClean technology solves this by automatically cleaning the chimney after every 30 hours of usage. This not only saves time and effort but also maintains consistent performance with zero manual intervention.

• Smart On: Cooking often begins in a hurry, and switching on appliances can feel like an extra step. With its inbuilt thermal sensor, the chimney powers on automatically when it detects cooking activity. This seamless, hands-free feature ensures the kitchen stays fresh without a second thought.

Crompton Eliteo BLDC Chimney

Speaking about the launch, Aarushi Agarwal, Head – Large Kitchen Appliances and New Businesses, Crompton Greaves Consumer Electricals Ltd., said, “At Crompton, innovation isn’t just about adding new features — it’s about solving real, everyday challenges through deep consumer understanding to make it meaningful and relevant. Over the decades, this approach has helped us drive leadership across categories like Fans and Pumps. The Eliteo BLDC Chimneys and Viona Premium Hobs reflect that same Crompton promise of ‘Consumer First’. We are true to our promise of ‘Smart Inside and Stunning Outside’ with high performance sealed burners that take the hassle out of cleaning to hybrid sleek designs for versatile usage, intelligent chimney cleaning that cleans the chimney on its own so you can focus on the joy of cooking, without the stress of cleaning. It’s our endeavour to make the modern kitchen more intuitive, designed around you, and a source of pride with its modern aesthetics. With these launches, we aim to redefine what Indian families can expect from premium cooking appliances: elegant, efficient, and thoughtfully designed.”

To support the launch, Crompton has rolled out a high-impact, multi-platform campaign across digital channels such as Meta and YouTube, complemented by engaging social media content and strong in-store visibility. The campaign highlights Crompton’s commitment to meaningful innovation that is rooted in real consumer needs.

The Crompton Viona Hobs Series and Eliteo BLDC Chimneys are now available across authorised retail outlets nationwide. With their modern design, durable build, and performance-driven features, they provide a reliable, enjoyable cooking solution that seamlessly fits into today’s aspirational Indian kitchens.

The dual launch of the Viona Hobs Series and Eliteo BLDC Chimneys marks a focused expansion of Crompton’s premium kitchen appliance portfolio — offering a blend of modern aesthetics, practical innovation, and everyday ease. Designed for both homemakers and working professionals, they reflect the growing demand for smart insight-driven upgrades that enhance the kitchen experience.

About Crompton
With a brand legacy of over 85 years, Crompton Greaves Consumer Electricals Ltd. is India’s market leader in the category of fans and residential pumps. Over the years, the organization has continuously strived to produce a range of innovative products that cater to the modern consumer including superior quality and high-performance fans, pumps, lighting solutions, and a range of other categories like water heaters; air coolers; small kitchen appliances like mixer grinders, air fryers, OTG, electric kettles etc; other home appliances like irons & built-in kitchen appliances. The company has further invested in brand and innovation to not only better understand and meet consumer needs but to also help drive energy efficiency. The consumer business also has a well-established and organized distribution network driven by a strong dealer base across the country offering a wide service network and robust after-sales service to its customers. Beyond its consumer portfolio, Crompton also has a robust B2B presence in the Lighting segment, delivering advanced and energy-efficient solutions for commercial and industrial applications. In 2025, Crompton became the first lighting company to receive the GreenPro certification for its B2B lighting solution, reaffirming its commitment to sustainability and innovation. Strengthening its foothold in the renewable energy space, the company has forayed into solar rooftops—representing a significant step forward in its contribution to India’s evolving clean energy landscape. With solar solutions spanning lighting, pumps, and rooftops, Crompton continues to lead as a responsible and future-ready brand in sustainable energy.

The company's consistent dedication to developing energy-efficient products has led to significant recognition. It has been honored with three prestigious National Energy Consumer Awards (NECA) by BEE, Ministry of Power. The recent award was presented by the Hon’ble President of India, Smt. Droupadi Murmu for the company's storage water heater in 2023. In 2019, the brand won in two categories: Ceiling Fans and LED Bulbs. Additionally, it was recognized as one of India's Best Managed Companies 2022 by Deloitte Private and listed among ‘India’s Top 500 Companies 2022’ by Dun & Bradstreet India. The company has also been featured in Brand Top 75 most valuable Indian brands list for 2020 released by WPP and Kantar. Furthermore, Crompton was also recognized as the Brand of the Decade 2021 by Herald Global and BARC Asia in the Consumer Electrical category.

This marks Ai+’s second major hardware launch plan following the runaway success of the Ai+ Smartphone, which crossed 1 million users within six months, cementing Ai+ as a category-defining force in India’s sovereign tech landscape.

The Ai+ Laptab is built on a simple premise: one device should do it all. From attending virtual classes to editing presentations, binge-watching shows to brainstorming on the go - users can now toggle between productivity and entertainment without switching devices or breaking flow.

Unlike conventional tablets limited by mobile OS constraints, the Laptab runs on NxtQ OS, offering a dedicated PC Mode for a full-fledged productivity interface. Users can open multiple windows, manage documents, and even write long-form content with ease, all with the feel of a traditional laptop, but none of the bulk. The privacy-first architecture of NxtQ OS ensures zero pre-loaded bloatware, no invasive trackers, and full local control of user data, delivering long-term trust, not short-term gimmicks.

With keyboard and stylus compatibility, the Laptab adapts seamlessly across use cases - study, design, productivity, and entertainment. Whether at home, in cafes, or on commutes, users can write, sketch, or browse with ease.

“The Ai+ Laptab is not just another tablet. It’s our answer to the fluidity of modern life,” said Madhav Sheth, CEO, Ai+ and Founder, NxtQuantum Shift Technologies. “Indian users expect a single device to perform across roles, study, design, video calls, relaxation, without compromise. That’s what the Ai+ Laptab delivers.” He continued, “The Ai+ Laptab brings productivity, utility and entertainment into one space that fits naturally into everyday life.”

The Ai+ Laptab is a key step in Ai+’s broader connected ecosystem, spanning smartphones, wearables, TWS, and now, computing. Soon, users will experience deep software continuity across Ai+ devices, with seamless handoffs and integrated experiences.

In keeping with its equity-first vision, Ai+ will be launching the Laptab at disruptive price points, making high-performance, clean-design technology accessible to a wider segment of India’s youth and digital-first workforce. It’s an offering that’s built for Gen Z and young professionals who want sleek design, all-day battery, a stylus for creativity, a keyboard for productivity, and a clean software experience to tie it all together.

The Q1 reveal will showcase the full Laptab lineup, feature demonstrations, and provide pricing details, all aimed at making premium utility accessible to a broader Indian audience.

The City of Ekurhuleni (COE), located in Gauteng Province, South Africa, is widely recognized as one of the country's most urbanized (97%) and industrially developed core economic zones.

COE is accelerating its digital transformation, Electric power reliability is a key driver of vitality in COE. The original network equipment on COE's electric power campuses was outdated, with many devices still operating on Wi-Fi 5 standards. The resulting weak signal strength and limited coverage significantly impacted staff productivity and overall network experience. The legacy wireless campus network, With a large number of wireless network devices in operation, device-by-device manual fault troubleshooting proved time-consuming and significantly increased operational costs. Data security was also a critical concern. Due to outdated and insufficiently secured network infrastructure, senior officials in COE's electric power department remain deeply concerned about potential data breaches.

Faced with these three major challenges, Leveraging Huawei's Xinghe Intelligent High-Quality 10 Gbps Campus Network Solution, COE's electric power campuses network was centered around three core objectives.

Lightning-Fast Wi-Fi 7 Access Boosts Office Efficiency: Improving wireless office efficiency was a key priority for COE. To achieve this, it adopted Huawei Wi-Fi 7 technology for high-speed wireless access and ubiquitous network coverage—laying a solid foundation for future business growth.

Wi-Fi Shield Secures Electric Power Campus Network: wireless signals are vulnerable to eavesdropping. Huawei has pioneered an innovative Wi-Fi Shield technology. The AP precisely detects the physical location of the target user. When transmitting packet data, it simultaneously emits a randomized noise signal.

Outside of the target location, however, the noise signal persists, they are unable to extract valid packet data.

In line with specific application requirements, COE's electric power department has established Wi-Fi Shield protection zones at outdoor toll stations and office areas within the campus, effectively preventing data eavesdropping and unauthorized data storage.

The Digital Map Enhances O&M Efficiency with Full Visibility and Smart Management: Optimizing O&M was another key priority for COE. To that end, COE deployed Huawei's campus network digital map, a platform that enables centralized device management, network visualization, and unified O&M—enhancing management efficiency while significantly reducing operational costs.

The construction of COE's high-quality 10 Gbps electric power campus network has set a benchmark for advanced infrastructure in government network rollouts. This achievement is expected to spark a wave of innovation in campus network development across the region.