Hey beauty lovers, the biggest party of the year is back! Nykaa is celebrating 14 years, and this time, it’s all about bigger carts, better picks, and deals you don’t want to miss. From cult favourites to viral must-haves and luxury icons, it’s raining deals across categories and your wishlist is about to thank you.

Nykaa turns 14 and brings India’s biggest beauty celebration

Hold up, don’t blink. This isn’t just a sale, it’s a full-blown beauty celebration with jaw-dropping offers across hundreds of brands. Whether you’re restocking your everyday staples or finally hitting “add to cart” on that long-awaited splurge, Nykaa has you covered. And if decision fatigue is real, don’t worry because Nykaa’s beauty editors have already done the heavy lifting with top picks and bestsellers you can grab at steal prices. But hurry, these deals? They’re not waiting around.

Everyday Essentials & Hydration Heroes You Can’t Miss

From self-care staples to shower shelf upgrades, get ready to shop up to 50% off across bath and body favourites. From homegrown favourites like Nykaa Wanderlust and Earth Rhythm to global picks like Uriage and Illiyoon, alongside everyday staples such as Plum, Dove, Palmolive, and Bath & Body Works, plus names like WishCare, Carmesi, Sanfe, Foxtale, Gillette Venus, and Khadi Natural, there’s something for every routine, mood, and moment.

And that’s not all, your favourite hydration heroes are up to 50% off, making it the perfect time to upgrade your everyday essentials with skin-loving must-haves.

Makeup Deals That Deserve a Double Take

Calling all makeup lovers, this is your moment. Discover up to 60% off across cult favourites, led by Nykaa Cosmetics, Kay Beauty, and PIXI, alongside global icons like M.A.C, Bobbi Brown, Too Faced, Smashbox, and Estée Lauder, trending favourites like NYX Professional Makeup, Makeup Revolution, PAC, e.l.f. Cosmetics, and Insight Cosmetics, and everyday go-tos like Maybelline New York, L’Oréal Paris, Faces Canada, Swiss Beauty, Recode, and MARS.

Add to cart bestselling lipsticks at up to 60% off, and explore the best of beauty with best offers under INR 499 and INR 999 and up to 70% because great glam doesn’t have to come with a hefty price tag.

Skincare Steals for That Birthday Glow

Glowing skin starts here. Shop up to 50% off on skincare favourites, led by Nykaa Skin and Dot & Key, alongside SPF heroes like Supergoop and La Roche-Posay, with trusted names like CeraVe, Cetaphil, Eucerin, and Minimalist, and ingredient-led favourites including The Derma Co, Aqualogica, Dr. Sheth’s, Pilgrim, and Foxtale.

From global icons like Clinique, Estée Lauder, and The Ordinary to K-beauty favourites like Innisfree, TONYMOLY, Aestura, d’Alba Piedmont, and The Face Shop, along with everyday essentials like Olay, Fixderma, Uriage, and WishCare, your skincare shelf is about to get a serious upgrade.

Haircare Heaven Is Calling

Bad hair days? Not on our watch. Explore up to 60% off on haircare and styling essentials from everyday favourites like BBlunt, Streax, Streax Professional, WishCare, and Nykaa Hair to salon-grade names like L’Oréal Professionnel, Wella Professionals, Schwarzkopf Professional, Sebastian Professional, SP, and Matrix.

Add to that global favourites like Olaplex, Moroccanoil, Tangle Teezer, GHD, and La’dor, alongside rising names like Fix My Curls, Manetain, Moxie Beauty, Brillare, and De Fabulous. Plus, smoothening shampoos at great deals from your favourite brands like Tresemme, OGX, Herbal Essences, and Pantene make it easier than ever to achieve sleek, frizz-free hair days.

Fragrance Finds & Luxe Little Indulgences

Discover your next signature scent with up to 50% off on fragrances, led by Nykaa Perfumery, alongside favourites like Ajmal India, Skinn by Titan, AND Fragrances, and Bath & Body Works, and a growing mix of global and niche names like Burberry, Calvin Klein, Givenchy, Tom Ford, Jo Malone London, Davidoff, Lattafa, Afnan, Ahmed Al Maghribi, and Contraband.

Whether you’re into everyday scents or luxe indulgences, there’s something for every mood, plus luxury minis starting at just INR 499 make it the perfect time to experiment.

Tools & Appliances That Mean Business

Upgrade your routine with must-have appliances at up to 80% off. From styling tools to everyday beauty tech, brands like Philips, Agaro, Alan Truman, Winston, and Bronson Professional are bringing high-performance essentials at prices too good to miss.

Whether you’re investing in your first hair toolkit or upgrading your styling game, this is your moment to plug in, power up, and level up your routine.

Bumper Deals, Daily Surprises & Giveaways You Can’t Miss

And just when you think it can’t get bigger, Nykaa’s Birthday Sale turns up the excitement with surprises at every click. From surprise gifts on orders above INR 1600 to free Nykaa Cosmetics lipsticks worth INR 600 on qualifying carts, there’s always something extra waiting in your bag.

Celebrating 14 iconic years, Nykaa is also bringing the ultimate “14 for 14” flash sale, where everything drops to just INR 14 for a limited 14-minute window, a blink-and-you-miss-it moment you’ll want to be ready for.

Loyalty gets rewarded too, with exclusive curated gifts for Privé Gold and Platinum members, alongside app-only perks that make every purchase feel like a win. Expect surprise category spotlights across the event, from high-energy makeup marathons to skincare-focused days, unlocking deep-value deals for a limited time. Plus, keep an eye out for exciting platform-wide moments like B1G1 offers and special showcases where Nykaa’s signature labels, including Kay Beauty, Nykaa Cosmetics, and Nykaa Skin, take center stage with exclusive anniversary offers.

The celebration continues on @mynykaa on Instagram, where daily giveaways bring you closer to some of the most loved brands including Charlotte Tilbury, e.l.f. Cosmetics, &done, Lakmé, L’Oréal Paris, Maybelline New York, Sulwhasoo, and Kiehl’s. Shoppers can engage with simple prompts and stand a chance to win curated beauty hampers worth up to INR 10,500.

Adding to the excitement, four lucky winners stand a chance to win a 10-year supply of essentials from Pinq, while one winning duo will unlock the ultimate IRL experience, a FREE 60-second shopping spree at a Nykaa Luxe store.

With new surprises dropping every day, every click, cart, and entry could lead to something big.

Let the Birthday Shopping Begin! Head to the Nykaa app or visit www.nykaa.com to get started,

*All offers and deals are subject to applicable terms and conditions.

That is no longer true. According to the Cars24 Gears of Growth Report 2025, Tier-2 cities now account for 62% of all used car sales in India, with metro cities contributing the remaining 38%. The centre of gravity has shifted, and it has brought with it a fundamentally different kind of buyer with different priorities, different budgets, and different ideas about what a car should do.

Delhi loses ground, Karnataka and Gujarat post some of the largest gains on record
The numbers from the Cars24 Gears of Growth Report tell a clear story about where momentum now lives in the Indian used car market. Delhi's share of national sales dropped from 13.8% in 2024 to 5.8% in 2025. Haryana fell from 10.7% to 5.6%. These are not marginal corrections. They represent a structural rebalancing of where demand is being generated.

Meanwhile, states that were once considered secondary markets have posted some of the largest gains. Karnataka grew from 10% to 16% in a single year. Gujarat surged from 8.7% to 13.1%. Maharashtra consolidated its position as the single largest market, growing from 16.4% to 20.1%. Tamil Nadu and Telangana both roughly doubled their shares.

State-wise market share: 2024 vs 2025

Source: Cars24 Gears of Growth Report 2025

The practical implication is significant. A market once dependent on the consumption patterns of northern metros is now drawing from a far wider and more diverse base of buyers across western, southern, and central India.

Metro and non-metro buyers are not buying the same car for the same reason
What makes this shift analytically interesting is that metro and non-metro buyers are not simply buying the same cars in different locations. They represent genuinely distinct demand profiles, shaped by different economic circumstances, road conditions, income levels, and expectations of car ownership.

Share of used car sales by geography (2025)

Metro vs Tier-2: How buyer profiles differ 

Metro buyers tend to treat used cars as a stepping stone to a better vehicle. They upgrade more frequently, are more willing to pay for convenience features like automatic transmissions, and lean toward SUVs and premium hatchbacks. For this segment, the used car market functions as an aspirational ladder.

Non-metro buyers approach the market differently. For many, this is their first car purchase. The decision is driven by functional need: reliable daily transportation, low maintenance costs, fuel efficiency, and strong parts availability at local service centres. Longer ownership cycles mean resale value and durability matter more than style.

According to the Cars24 Gears of Growth Report, non-metro markets also show notably higher financing adoption, close to 58%, compared to around 50% in metro cities. This reflects both the income profile of first-time buyers and the growing reach of digital lending platforms into smaller cities.

Model preferences reveal two distinct sets of priorities, not just two price points
The difference in buyer profiles translates directly into model preferences. The Cars24 Gears of Growth Report data on top-selling models by geography makes the contrast visible.

Top 10 models by geography: Metro vs Non-Metro
 

The Honda City appears in the metro top 10, reflecting urban appetite for sedans despite the segment's overall decline. It does not appear in the non-metro list at all. The Kwid, on the other hand, ranks fourth in non-metro markets, driven by its entry-level price point and low cost of ownership.

The Nexon is the top-selling model in both geographies, which speaks to its broad appeal across price points and use cases. But the divergence begins immediately after. Metros rank the Baleno second, a premium hatchback with feature-rich trims and strong automatic penetration. Non-metro markets place the Grand i10 second, a model valued for its simplicity, low running costs, and widespread service network.

The Honda City appears in the metro top 10, reflecting urban appetite for sedans despite the segment's overall decline. It does not appear in the non-metro list at all. The Kwid, on the other hand, ranks fourth in non-metro markets, driven by its entry-level price point and low cost of ownership.

Tamil Nadu leads on spending, Uttar Pradesh reflects a value-first buyer base
Average selling prices across the top five states in the Cars24 Gears of Growth Report reveal how vehicle mix and buyer profiles translate into spending patterns.

Average selling price by state: top 5 markets (2025)

Source: Cars24 Gears of Growth Report 2025. Values in Rs lakh

Tamil Nadu leads on average selling price at Rs 5.49 lakh, supported by strong mid-to-premium demand and a higher concentration of newer vehicles. Uttar Pradesh sits lowest at Rs 4.90 lakh, reflecting its value-oriented buyer base and a higher share of older, entry-level vehicles.

The Cars24 Gears of Growth Report notes that ASP variation reflects vehicle mix and age more than transaction volume alone. A state can be growing rapidly in volume while still trading at lower average prices if its buyers are primarily first-time purchasers entering at the entry end of the market.

Three forces turning smaller cities into the engine of national used car demand

Rising incomes and first-time buyers
Expanding Tier-2 cities and rising incomes among salaried and self-employed households have created a new class of first-time car buyers. For these buyers, a used car is not a compromise. It is a considered financial decision that maximises value while managing risk on an unfamiliar purchase.

Digital platforms reducing the trust gap
Historically, used car buying in smaller cities relied heavily on local dealer relationships and word of mouth. Digital platforms with certified inspections and transparent pricing have changed this, giving non-metro buyers access to the same quality assurance that metro buyers have had for longer.

SME activity and trade-driven demand
Gujarat's sharp rise from 8.7% to 13.1% market share is not purely a consumer story. The Cars24 Gears of Growth Report points to strong SME activity, expanding trade hubs, and rising digital adoption across industrial clusters as key drivers. In many non-metro markets, vehicles serve dual purposes, moving families and moving goods, which creates a more consistently motivated demand base than pure urban consumption.

Conclusion: Tier-2 India is not catching up to metros; it is building its own market
The used car market's geographic diversification is not a temporary phenomenon. It reflects structural changes in India's economy: the growth of Tier-2 cities, the expansion of digital financial infrastructure into smaller markets, and the rising aspirations of a middle class that is no longer concentrated in a handful of metros.

For the industry, this means the national market is becoming more resilient. No single state or city can now determine whether it has a good year. For buyers in smaller cities, it means access to a more organised, transparent, and well-stocked market than was available even three years ago.
The Cars24 Gears of Growth Report 2025, based on data from over 33 million users, captures this transition at a meaningful scale. Tier-2 India is not catching up to the metros. It is building its own version of the used car market, on its own terms.

About the Data
All data in this article is sourced exclusively from the Cars24 Gears of Growth Report 2025, based on Cars24 internal transaction data comprising over 33 million users as of December 2025. This article does not use any external data sources.

Business Development Service Provider Interactive session on ERP software for efficient planning and resource management leading to decarbonization

The project, “Demonstrating Decarbonisation Pathways through Pilots in Textile SMEs,” set out to enable MSMEs to transition towards low-carbon operations and in doing so, with the recommendations, has projected reduction in annual emissions up to 5655.60 tonnes of CO2, developed bankable proposals of INR 39.94 crore for green financing for MSMEs and unlocked annual cost savings of 6.47 crore across participating enterprises.

Conceived at a time when textile MSMEs face increasing pressure from global sustainability standards but limited access to finance, technology and technical know-how, the initiative aimed to bridge this gap by demonstrating scalable, business-friendly decarbonisation pathways.

 Anchored in Panipat, India’s leading recycled textile hub, the project focused on strengthening both environmental performance and global competitiveness of MSMEs, proving that climate action need not come at the cost of growth.

What distinguishes the initiative is FMC’s ecosystem-driven, implementation-first approach. Moving beyond awareness, the project engaged 40 MSMEs, including 16 pioneering enterprises that received intensive support through diagnostic assessments, customised decarbonisation plans, technology linkages, and facilitation of green finance.

A series of targeted BDSP promotion events further strengthened the ecosystem by bringing together MSMEs, financial institutions, and technical experts, resulting in 215 enterprises being sensitised and creating strong linkages with service providers. These interventions translated into real interest and action around energy audits, solar adoption, digitalisation, and cleaner production processes, areas critical for both cost efficiency and compliance with global standards.

For MSMEs on the ground, the shift has been both perceptual and practical. “Earlier, sustainability felt like an added burden. Through this project, we realised it actually improves efficiency and reduces costs. We are already seeing savings and feel more confident in meeting international buyer expectations,” said Mr Ankur, an entrepreneur from Panipat.

Reflecting on the broader significance, Mr Manoj Bhatt, FMC representative, noted, “This initiative shows that decarbonisation for MSMEs is not just about compliance—it is about competitiveness. By combining technical support, financial access, and ecosystem partnerships, we have created a model that can be scaled across India’s industrial clusters.”

As the project concludes, it leaves behind more than just numbers; it offers a clear roadmap for scaling sustainable transformation across MSMEs.

The key learnings are unequivocal: awareness must be backed by continuous handholding, adoption accelerates when the business case is clear, local service providers play a critical bridging role, and ecosystem collaboration is essential for long-term impact. In a global market increasingly defined by sustainability, the Panipat experience stands as a compelling blueprint for how India’s MSMEs can transition towards a low-carbon future while strengthening their economic resilience.

About FMC
Foundation for MSME Clusters (FMC) is a leading non-governmental, not-for-profit public charitable trust, established in India in 2005. FMC has made remarkable strides in fostering sustainable livelihoods and environmental progress through our innovative cluster development approach. Our work spans more than 300 MSME clusters, supporting over 100,000 artisanal and industrial units, ranging from household operations to medium-sized production entities. As an empanelled Nodal Agency with the Ministries of MSME and Rural Development, FMC extends support to prominent schemes like SFURTI, and is also providing technical, research and evaluation support to various organisations, including SIDBI & KVIC. FMC has implemented multiple projects on environment and livelihoods with support of agencies like NABARD, UNIDO, UNDP, EU, ADB, and major corporates such as CISCO, Mahindra Finance, HCL, Yes Bank and Hindalco. Since its inception, FMC has enhanced more than 275,000 livelihoods, impacted more than 100,000 women by generating income of more than 75 Crore INR and facilitated the reduction of 60,000 tons of carbon.

For more details,
Please Contact: Mr Manoj Bhatt
Mobile no: +91 7742907423
Email: manoj@msmefoundation.org
Website: www.fmc.org.in

PayU and GoKwik Strategic Partnership

As India’s D2C sector matures, merchants are demanding end-to-end reliability. This partnership introduces an integrated commerce layer that combines GoKwik’s conversion intelligence with PayU’s robust, scalable payments infrastructure, moving D2C brands beyond fragmented solutions to solve these challenges at scale.

“Across the D2C ecosystem, the demand from founders is clear: they need integrated solutions that solve for payment reliability and checkout conversion in one cohesive layer. This isn’t a hypothetical challenge; it's a measurable drain on potential revenue”, Vineet Sethi, Chief Growth and Marketing officer, PayU. The coming together of PayU’s deep payments expertise and GoKwik’s category-leading conversion intelligence is a direct response to this merchant need. It’s about creating the kind of continuous, high-success experience that is non-negotiable for any brand aiming to move from early traction to major scale”.

“GoKwik has set the industry standard for D2C conversion and checkout optimization. Our partnership with PayU is a strategic and natural evolution of that commitment”, said Chirag Taneja, CEO - GoKwik. “By tightly integrating our intelligence with PayU's robust payments infrastructure, we are extending the impact of our platform to ensure a seamless, high-success-rate payments experience. This is about delivering the final, critical piece of the puzzle, enabling our merchants to unlock the next level of growth with total confidence and zero friction."

“I’m incredibly excited about this partnership in action. With GoKwik and PayU both now a seamless part of our commerce journey, the difference has been immediate and quantifiable,” says Ganesh Sonawane, Founder - Frido. “GoKwik's conversion intelligence gets customers ready, and PayU’s reliability ensures they complete the transaction without friction. Since integrating this stack, we have seen an encouraging conversion lift and a massive boost in transaction success rates. This is the integrated solution the D2C market needed to move from great growth to sustainable scale”.

For D2C merchants, this collaboration signifies the shift away from fragmented point solutions. It delivers a truly cohesive commerce experience, drastically reducing checkout-to-payment drop-offs and improving success rates; allowing brands to shift their focus from operational complexity to pure growth. This integrated approach is key to simplifying the commerce stack and supporting the sustainable scaling of the next generation of digital-first Indian brands.

The partnership also reflects a shared commitment to India’s D2C ecosystem, which continues to drive innovation, employment, and digital adoption across the country. By building solutions designed specifically for the realities of D2C commerce, PayU and GoKwik aim to empower the next generation of digital-first Indian brands.

About PayU

PayU, India's leading diversified fintech platform with Prosus as an investor, operates businesses that are regulated by the Reserve Bank of India and offers advanced solutions to meet the digital financial services needs of customers (merchants, banks, and consumers).

PayU provides payment gateway solutions to online businesses through its cutting-edge and award-winning technology and has empowered 4.5 lakhs+ businesses, including India’s leading enterprises, e-commerce giants and SMBs. It enables businesses to collect digital payments across 100+ online payment methods such as Credit Cards, Debit Cards, Net Banking, EMIs, pay-later, QR, UPI, Wallets, and more. It’s a preferred partner in the affordability ecosystem, offering the maximum coverage of issuers and easy-to-implement integrations across card-based EMIs, pay-later options and new-age cardless EMIs. PayU offers e-commerce brands best-in-industry success rates while ensuring a seamless checkout experience.

About GoKwik

GoKwik is an e-commerce enablement platform on a mission to democratize the shopping experience by helping 15000+ brands scale with higher conversion, lower RTO and higher conversations. With a network of over 200+ million shoppers, GoKwik offers full-stack solutions across the funnel, enabling brands to provide a seamless, lightning-fast shopping experience to their customers.

Nykaa Love Post Office at Phoenix Palladium Mall, Mumbai
 

Designed in blush tones and Nykaa’s signature pink, the booth transforms into a whimsical post office where love notes replace bills and beauty gifts double up as love letters. At the heart of the space stands a statement pink letter box where shoppers can drop handwritten Valentine’s messages for the people they love. Nykaa then plays cupid, pairing these notes with thoughtfully chosen beauty gifts and helping deliver surprises that feel straight out of a rom-com.
 

Because Valentine’s isn’t just for couples, the Love Post Office celebrates every kind of love. Whether it’s a boyfriend, girlfriend, brother, sister, best friend or mother, shoppers can pen a note and send a little affection to anyone who makes their heart happy. From picking a lipstick for your bestie to a glow kit for your partner or a self-love treat for yourself, every gesture counts.
 

Built as an experience-first destination, the space invites consumers to slow down, scribble a sweet note, seal it with love and turn a simple purchase into a heartfelt memory.
 

The pop-up brings together cult-favourites, homegrown heroes and luxe brands such as Nykaa Cosmetics, Nykaa Wanderlust, Kay Beauty, Dot & Key, Charlotte Tilbury, Supergoop, Sol De Janeiro, Tom Ford, MAC, e.l.f., YSL Beauty, Clinique, Laneige, Pixi, Dot & Key, WishCare, and more creating a playground where shoppers can explore, experiment and find the perfect love token. Think flirty Valentine’s cues, heart motifs, dreamy décor and plenty of picture-perfect corners made for sharing the love online and offline.
 

Adding to the delight, Nykaa is rolling out Valentine’s exclusive Buy More, Get More offers, stacked discounts on existing deals, and complimentary gifts on select purchases, giving shoppers even more reasons to indulge.
 

Anchored in Nykaa’s Valentine’s thought, “This Valentine’s Day, Nykaa delivers love,” the activation blends emotion, participation and retail in a way that feels personal and joyful. It is not just about giving, but about putting feelings into words and sending them out into the world.
 

With the Love Post Office, Nykaa continues to reimagine how beauty retail shows up in consumers’ lives, turning mall visits into moments and purchases into love notes.
 

Drop by the Nykaa Love Post Office at Phoenix Palladium Mall and turn handwritten notes into beauty-filled surprises.

Being Human Clothing Celebrates Salman Khan's Birthday with FLAT 50% OFF
 

Leading the celebrations is Being Human Clothing’s playful new campaign, “Cake Fake B’day For Real,” which looks at birthdays a little differently. Instead of predictable celebrations, the campaign adds an element of surprise, keeping things light, joyful, and true to Salman Khan’s larger-than-life personality.
 

A key highlight of the celebration sees Sunil Grover stepping in to enact Salman Khan, delivering a moment filled with humour and familiarity that fans instantly relate to. The playful act is followed by Salman Khan himself, bringing the campaign thought to life and tying it directly to the birthday offer in a way that feels effortless and fun.
 

“This year’s “Cake Fake, B’Day for Real” campaign is our playful nod to the joy and energy that Salman Mamu brings into people’s lives. By taking the celebrations live with a 50% exclusive birthday sale in stores and online, we wanted to create a digital moment that fans everywhere can be part of—no matter where they are. It’s our way of saying thank you to everyone who continues to support the Being Human Clothing family and Salman Mamu,” says Ayaan Agnihotri, Executive Director at Four Aces Fashion House, Being Human Clothing.

Campaign Link - www.instagram.com/p/DSg4pjekYWH/?hl=en
 

To make the celebration even more special for fans and shoppers, Being Human Clothing is offering birthday-exclusive discounts:

• A flat 50% off across all Being Human Clothing exclusive brand stores, department stores, and MBOs starting 25^th – 27^th December, 2025.

• A minimum 50% off, available exclusively on www.beinghumanclothing.com, as part of the SKB Birthday Celebration starting 24^th – 27^th December, 2025.

The sale covers menswear, womenswear, accessories and everyday essentials, giving customers a chance to refresh their wardrobes with Being Human Clothing’s consciously designed collections, comfortable, contemporary pieces made for everyday life and celebration alike.
 

With Cake Fake B’day For Real, Being Human Clothing turns Salman Khan’s birthday into more than just a sale. It becomes a shared celebration, cheerful, unexpected, and full of heart, reflecting the close connection Salman Khan continues to share with audiences across the country.
 

The Being Human Clothing Birthday Sale and SKB Birthday Celebration will be available for a limited period across offline stores nationwide and exclusively online at Being Human Clothing.
 

Instagram | Website

Quikzii launches with “The First Hundred” — free premium products for expats

On the day the Quikzii website launches-that is, December 17-a special gift offer has been announced for customers. Through this gift scheme called 'The First Hundred', the first 100 customers who visit the Quikzii website on that day will receive a premium product of their choice, specially selected, completely free! This special offer will run from 11 AM to 12 PM. It is a rare opportunity for customers to win an exceptional prize within the very first hour through the Quikzii website.

Quikzii is the fastest e-commerce platform in the UK, offering 1-hour superfast delivery services in select cities. It focuses on delivering fresh vegetables, fruits, high-quality meat and fish, fashion and trendy fabrics, electronics, mobile accessories, daily groceries, and all other essential products to customers' doorsteps at amazing speed. By combining high quality with ultra-fast service, Quikzii will elevate the shopping experience of UK customers to a new level.

The complete product range at Quikzii is curated by understanding the food preferences and lifestyles of Kerala, South Indian, North Indian, Arabic, Bangladeshi, Sri Lankan customers, as well as other diverse communities in the UK. Customers can order products with just one click via the official website quikzii.com or through the Quikzii mobile app available on the Play Store and App Store. Ordered products will be delivered to the customer's home within 1 hour.

Quikzii provides a powerful platform for small-scale industries and producers to bring their own products to the market at low cost. By offering logistics, delivery, advertising, and customer support all in one place, Quikzii promises significant support for the growth of entrepreneurs.

"Our mission at Quikzii is to provide customers with a faster and more reliable shopping experience while opening doors for growth to small enterprises," said Founder and CEO Sharath Jose in response to the media.

(Quikzii's communication strategy, creative concepts, and content are handled by Curiouscat Ideas India Pvt Ltd).

For more information: 

Web : quikzii.com

Fb : www.facebook.com/quikziiApp
Insta : www.instagram.com/quikziiapp

A Thoughtful Gifting Guide by Lotus Arts de Vivre: Curated Pieces to Treasure

 

Standout pieces include the Galuchat Leather Money Clip with Dragonfish, a bold sterling silver accessory accented with stingray leather perfect to gift your father, the Memory Wire Necklace featuring gold-leaf prayer beads, pearls, and turquoise for a grounded, everyday elegance, and the Bamboo Clutch, hand-painted with whimsical rabbits or dragons and accented with tourmaline to style your look with ease.
 

For the home, the Silver Dragon Tissue Box, Buffalo Horn Bowl, and Teak Wood Bowl with Silver Rabbit bring quiet luxury and symbolic charm, while the Canvas-Painted Bamboo Tray showcases Balinese artistry, perfect for both display and ritual.
 

Every piece reflects LAdV’s philosophy of “slow creation”, blending Eastern heritage with modern sophistication - making this a gifting edit to treasure.
 

With their rich symbolism and exceptional craftsmanship, these creations serve as unforgettable wedding or anniversary gifts.

Shop exclusives at: www.ladv.com and Instagram: www.instagram.com/lotusartsdevivre
 

Lotus Arts de Vivre (LAdV) is a beacon of eclectic luxury, deeply rooted in the timeless traditions of Asian craftsmanship. Established by German-born Rolf von Bueren in the 1960s, LAdV has become synonymous with exceptional artistry, seamlessly blending Eastern heritage with Western sophistication. Rolf, having made Thailand his home, has cultivated a deep appreciation for Thai and Indian cultures, infusing each creation with a unique sense of legacy and global refinement.
 

With flagship boutiques in Thailand, India, and Malaysia and an esteemed presence in Singapore, China, and the USA, Lotus Arts de Vivre remains at the forefront of global luxury. As a vanguard of eclectic artistry, the brand invites collectors and aficionados to explore its world of unparalleled elegance and sophistication.

Meezaan Jafri serving looks in KORA by NM’s wedding collection

Titled “Crafted in Confidence”, the campaign draws inspiration from Meezaan’s sharp style, effortless energy, and grounded confidence qualities that perfectly mirror Kora’s vision of the modern Indian groom. This collaboration represents the coming together of timeless craftsmanship and new-age charisma, redefining how today’s men express individuality through fashion.

The collection offers a complete wedding wardrobe from pastel kurta sets for Haldi and Mehendi, to regal sherwanis and bandhgalas for the wedding, and sleek tuxedos and tailored jackets for cocktail and reception nights. Each piece reflects Kora’s signature detailing, contemporary silhouettes, and a sophisticated color palette that flows seamlessly from soft neutrals to deep jewel tones.

“Meezaan embodies the spirit of the Kora man- confident, expressive, and deeply rooted in individuality. This collaboration captures the pulse of the new generation while staying true to our craftsmanship and design philosophy,” says a Kora by NM spokesperson.

“Kora feels authentic and timeless. It represents everything I believe modern menswear should be elegant, confident, and real. This campaign is about breaking away from the expected and owning who you are,” shares Meezaan Jafri.

The digital campaign, launching across Kora’s Instagram, YouTube, and website, showcases a cinematic fusion of tradition and modernity celebrating the evolving identity of Indian menswear and the next generation of grooms.

TVC Link: www.youtu.be/pbzXrVfM4zE

About Kora by NM
Kora by NM is a contemporary Indian menswear label founded by designer duo Nilesh Mitesh, known for blending craftsmanship, culture, and individuality. With a presence across India, the UAE, and the UK, Kora continues to redefine celebration wear for the global Indian man.

Soch's E-commerce site

The Indian retail industry is entering a new era where profitability and sustainable growth are the north stars, not just raw expansion. Apparel and fashion brands are embracing a “fewer, better” philosophy, curating memorable destinations, integrating digital experiences, and leveraging analytics for sharper store selection. Reflecting this macro shift, Soch has redefined its growth playbook with an equal focus on disciplined offline expansion and accelerated e-commerce growth and profitability.

While Soch continues to remain predominantly an offline-first brand, its e-commerce business has grown tenfold over the past five years, from INR 5.3 crore in FY20 to INR 54 crore in FY25, and is now targeting over six-fold growth to INR 350 crore by FY30. The online channel contributed 12% of total revenue last year, projected to rise to 18% this year and to 30% of overall business within five years. This impressive jump in e-commerce revenue has not come at the sacrifice of profitability. On the contrary, its online division has transitioned from breakeven to delivering a 10% profit margin this fiscal, powered by exclusive online collections, sharper product curation, and data-led innovations. The brand’s omni-channel approach has also been a key enabler, integrating store-level inventory with digital fulfilment to ensure speed and availability across channels.

While many brands began digital-first and are now exploring offline channels, Soch represents the next evolution, an offline-first brand mastering online with speed and precision. “Our e-commerce transformation reflects the strength of our brand trust combined with the agility of technology. It’s proof that growth and profitability can and should coexist,” said Vinay Chatlani, CEO & Co-Founder, Soch.

Soch exemplifies the ‘Offline First, Digital Fast’ approach, leveraging its established offline trust to swiftly scale online. This blend of strong offline credibility with rapid digital growth creates a powerful growth flywheel, amplifying both brand loyalty and ecommerce profitability.

Despite the recent success with its Online platforms, retail operations remain Soch’s core strength. On this front the Brand is taking a measured approach—fortifying its retail base while advancing in product and customer innovation. Over the last two years, the brand has consolidated its offline portfolio with a clear focus on performance. While continuing to expand new outlets in high-potential markets, it has closed its underperforming stores. This strategic optimisation is projected to deliver over 2.5% improvement in store-level EBITDA. With over 175 stores across India, Canada and Malaysia, Soch now prioritises same-store growth by driving customer conversion, ticket size, and average transaction value. This has been one of the outcomes of its premiumisation journey, which has seen the brand expand its evening and occasion wear portfolio to meet evolving customer expectations. In a 5-year period the brand has seen a 40% jump in ASP (average selling price), 50% increase in average transaction value along with a 10% increase in average basket size.

The brand also records one of the highest trading densities in its category, exceeding INR 16,000 per sq. ft. “Store openings today are sharper and more strategic,” added Chatlani. “We close locations that don’t meet benchmarks and double down on those that drive value and engagement. It’s not about being everywhere; it’s about being of substance wherever we are.”

Through a blend of offline trust and digital speed, Soch has built a resilient growth engine designed for the future of Indian retail. “Our investments in technology, digital capability, and disciplined retail operations are already yielding strong results,” said Chatlani. “We’ve built a business that’s both resilient and ready for scale, anchored in profitability and confident in our ability to sustain and accelerate this momentum.”

The Brand has successfully navigated a challenging consumer environment where many have faced revenue and margin pressures. Soch is building a future-ready omnichannel business for steady, sustainable growth, positioning itself as a confident leader in Indian ethnic and occasion wear—harnessing e-commerce’s momentum while strengthening its retail foundation for long-term success.

About Soch
Soch Apparels, the largest evening-occasion wear ethnic brand for women in India, seamlessly combines tradition and modern artistry. Our meticulously crafted outfits, featuring elaborate embroideries and handpicked fabrics, celebrate the rich heritage of Indian aesthetics. It offers a wide range of stylish designer ethnic wear, including sarees, salwar suits, kurtas, tunics, kurta sets, lehengas, and kaftans. With over 175 stores nationwide, Soch is the go-to destination for stylish and elegant designer ethnic wear. The brand has been consecutively recognized as the Best Ethnic Fashion Retailer of the Year 2023 and 2024 by IREC (Industry of Retail & eCommerce) and continues to redefine traditional Indian fashion.

Visit soch.com to explore our collection.

Delhi turned pink this weekend as Nykaaland 3.0, India’s largest and most immersive beauty playground, made its spectacular Capital debut. Co-produced by Nykaa, India’s leading beauty and lifestyle destination, and BookMyShow Live, the live entertainment experiential division of BookMyShow, the three-day festival transformed NSIC Grounds, Okhla, into a cultural epicentre for beauty, music, and creativity.

Nykaaland 3.0 Welcomes 30,000+ Attendees in its First-Ever Delhi Edition

Attracting 30,000+ beauty enthusiasts, 60+ global and homegrown brands, and 3,000+ icons including celebrities, India’s leading celebrity makeup artists, and creators, Nykaaland 3.0 marked the festival’s expansion beyond Mumbai, cementing its place as India’s definitive beauty movement. The festival not only opened a bold new chapter with its Delhi debut but also reinforced Nykaaland’s growing influence as India’s leading hub for creator-led commerce.

Beauty in India is no longer confined to products — it’s a lifestyle, a language, and a cultural statement. At Nykaaland 3.0, this evolution came alive with an unparalleled lineup of global icons — YSL Beauty, Armani Beauty, Carolina Herrera, Dolce & Gabbana Beauty, Supergoop!, MILK Makeup, TIRTIR, and Kylie Cosmetics — alongside Indian innovators redefining ‘Made in India’ beauty such as Kay Beauty, LovETC, Sammmm, ThriveCo, Minimalist, Nykaa Cosmetics, Moi by Nykaa, Dot & Key, Nykaa Wanderlust, Earth Rhythm, and Swiss Beauty. For consumers seeking efficacy and ingredient-led rituals, Nykaaland 2025 brought the best of Seoul for Korean Beauty lovers - Laneige, Beauty of Joseon, Sulwhasoo, Ryo, and Mise En Scène. Fashion joined the celebration with Nykd by Nykaa and H&M, bridging the worlds of style and beauty.

Anchit Nayar, Executive Director and CEO, Nykaa Beauty, said, “Nykaaland 3.0 marks a defining moment for India’s beauty ecosystem. With over 30,000 attendees at our first-ever Delhi edition, the festival has evolved into India’s largest immersive beauty platform, where creators, the best of global and homegrown brands, and consumers converge in meaningful ways. The scale, engagement, and enthusiasm we witnessed reinforce that beauty in India is no longer just transactional; it is experiential, cultural, and community driven. Nykaaland continues to set the benchmark for premium, creator-led commerce, and we are excited to lead the next chapter of India’s beauty evolution hand in hand with our brand partners.”

Owen Roncon, Chief Business Officer - Branded IPs, BookMyShow, said, “Delhi embraced Nykaaland with a spirit that was bold, vibrant and unmistakably its own, making this third edition yet another defining chapter in the festival’s journey. The city’s deep love for beauty, culture and self-expression found its perfect match in what Nykaaland stands for. Watching audiences immerse themselves so wholeheartedly reaffirmed what the festival has always aimed to do - create a space where creativity, identity and celebration come together in the most personal way.”

Three Days. Infinite Moments. One Beauty Movement.

Day 1: Chrome, Colour & Connection

The festival opened with a burst of brilliance as Rasha Thadani, Brand Ambassador for Nykaa Cosmetics, took over the stage for Chrome It Up with Nykaa Cosmetics. Her high-shine look set the tone for a weekend of bold creativity. Adding to the excitement, Kylie Cosmetics made its India debut at Nykaaland, with fans queuing up to experience the brand’s iconic bestsellers firsthand. Laughter soon followed with Nykaa x YouTube Shopping hosted by Rahul Dua and Mridul Sharma, while Nykaa Play Game Shows with e.l.f. Cosmetics and Bath & Body Works kept crowds buzzing. As the sun dipped, DJ MoCity, Dynamite Discoclub SoundSystem, and Nida closed the night with rhythm and radiance.

Day 2: Artistry, Expression & Star Power

The second day belonged to the masters of makeup. Daniel Bauer shared his cinematic secrets in Frame by Frame: Mastering Makeup for the Camera, while Ankush Bahuguna and Dr. Aparajita Lamba decoded skincare science in Smooth Skin Era with Cetaphil. Shraddha Naik and Bahaar Dhawan explored Gen-Z glam in Bollywood Goes Chrome, followed by Red Carpet Glam Demystified with Mehak Oberoi and Amulya Rattan, who translated red-carpet beauty for real life. Evening highlights included Nykaa Play Live with Harsh Gujral, and the much-loved LovETC session featuring Ananya Birla and Aditya Roy Kapur — blending chemistry, conversation, and charisma. homegrown indie rising star, Gini’s soulful set led into one of India’s most-loved artist, singer-songwriter Prateek Kuhad’s headline performance, turning the arena into a sea of lights and emotion setting the stage with ‘Mulaqat’, followed by crowd favourites like ‘Co2’, ‘Tum Jab Pass’ and ‘Kasoor’.

Day 3: Glow, Groove & Gratitude

The final day opened with Master Your Glow: Dusk to Dawn by TIRTIR, where Meera Sakhrani and Nitibha Kaul shared glow-enhancing rituals. A stunning L’Oréal Paris Showcase followed with Aditi Rao Hydari and Mitesh Rajani, while Taapsee Pannu brought her trademark energy to Swiss Beauty’s Got You, Girl!. Samaira Sandhu’s Kay Beauty Masterclass, Namrata Soni’s Bridal Beauty Secrets, and In My MAC Era by Leiya Phinao Ningshen and Saikat Chakraborty wrapped up the education series. The night exploded with performances from Dot. bringing her love for contemporary music getting fans swaying to ‘Everybody Dances To Techno’, Panjabi MC with his cult-classic ‘Mundian To Bach Ke’, and Jonita Gandhi dropping her banger Bollywood chart-toppers, ‘What Jhumka’, ‘Deva Deva’, ‘Love Like That’ and ‘Sitara’ also surprising fans with her recent release with Ed Sheeran, Heaven’, whose electric finale sealed Nykaaland 3.0 as an unforgettable celebration of beauty, belonging, and joy.

Nykaaland — Beyond a Festival, a Movement Shaping India’s Beauty Culture

Nykaa has ignited India’s beauty revolution, bringing global innovation, homegrown creativity, and everyday self-expression into one dynamic conversation. Today, Nykaaland is shaping the next chapter of that story—an immersive, experiential platform that transforms beauty from something consumers can buy into something they can truly feel. Over its first two editions in Mumbai, Nykaaland welcomed 40,000+ attendees, offering consumers direct access to brands and fostering genuine trust and meaningful conversion. With Nykaaland 3.0 drawing 30,000+ attendees in Delhi, the festival’s reach and influence continue to soar, cementing its position as India’s most influential celebration of beauty, community, and culture.

Follow @Nykaaland on Instagram for highlights.

The company recently rebranded from Try ND Buy to PointAI to reflect its core technological foundation, a proprietary parallel AI architecture developed entirely in-house by its team of scientists and backed by 70+ global patents. The recent funding will enable PointAI to accelerate product innovation, expand its market presence, and strengthen its technological capabilities.
 

Nitin Vats, Founder and CEO, PointAI
 

PointAI’s technology delivers a 100% real-store shopping experience for online customers, allowing users to virtually try on products, mix and match, and even interact with a virtual salesperson in real time. Unlike conventional generative AI models, PointAI’s platform can generate high-precision media outputs, including images, videos, and 3D assets, with B2B-grade accuracy, using significantly lower GPU resources and shorter processing times. Each media file can be rendered within 1–2 seconds, compared to several minutes required by traditional models, at a cost up to 90% lower than popular GenAI-based alternatives.
 

The company’s client portfolio includes industry leaders such as Amazon SPN, Flipkart, Myntra, and most recently, it has gone live at Rakuten (Japan).
 

“Our transformation from Try ND Buy to PointAI marks a new chapter in our journey to redefine how people experience products and services online. At PointAI, we are building next-generation, simulation-based AI models that deliver accuracy and speed enabling instant, hyper-realistic experiences that bridge the gap between physical and digital retail. Yali Capital’s investment reinforces our vision and fuels our mission to push the frontiers of AI and computer vision for the global e-commerce industry,” said Nitin Vats, Founder and CEO, PointAI.
 

Ganapathy Subramaniam, Founder and Managing Partner of Yali Capital, added, “We are excited to partner with PointAI, a company that exemplifies solid scientific rigor and a strong deep-tech foundation. With innovative solutions and a growing client base, they are well-positioned for significant growth, and we look forward to supporting their journey.”
 

“India’s deep-tech ecosystem is advancing steadily, and PointAI’s work in AI and computer vision represents a promising contribution backed by strong intellectual property. I’m excited to join the investors supporting PointAI alongside Yali Capital,” said Lip-Bu Tan, Chairman Walden International.
 

PointAI’s investors include Vijay Shekhar Sharma (Founder & CEO, PayTM) and Vinod Sood (Co-Founder, Hughes Systique). The company is headquartered in Noida with overall ~10 million funding.
 

About PointAI
PointAI (Prev Try ND Buy), is a leading technology company revolutionizing the online shopping experience through its cutting-edge virtual try-on solutions. The PointAI platform allows e-commerce companies, brands, and small sellers to create catalog images and videos, offer fitting and recommendation solutions, and build 3D, AI-based agentic shopping and virtual sales assistants, all in an automated manner. Brands and e-commerce companies can onboard the PointAI platform to access its complete suite of products.
 

About Yali Capital
Yali Capital is a Bengaluru-based venture capital firm focused on early-stage deep-tech startups across sectors such as AI, semiconductors, robotics, aerospace, genomics and smart manufacturing. Launched in 2024, the firm aims to identify and nurture ideas poised to lead the next wave of global innovation, with a particular emphasis on India’s deep-tech ecosystem. With a combined experience of over 60 years in the deep-tech domain, the Yali Capital team brings deep expertise and strategic guidance to its portfolio companies.

Mr. Ankit Agarwal Founder & CEO

The company’s philosophy is simple yet radical — founders should own their story, their margins, and their growth. EcomBridge provides the infrastructure, expertise, and technology that make global expansion frictionless. From compliance and warehousing to marketplace listings and advertising, every part of the journey is handled — so brands can scale across the UAE, Saudi Arabia, and Africa without losing control of what makes them unique.

Building Bridges, Not Warehouses
EcomBridge doesn’t buy products or act as an intermediary. It builds a system where brands operate under their own name — fully compliant, fully optimized, and locally visible.

“Trading is transactional. Enabling is transformational,” says Ankit Agarwal, Founder & CEO. “We don’t want to own brands or create white labels. We want to rather empower them to win in markets they never thought possible.”

Through its plug-and-play model, brands can launch in the UAE within weeks — with warehousing, UAE compliance, returns, and listings handled seamlessly. Dedicated category managers monitor SKUs daily, optimizing performance on marketplaces like Amazon, Noon, Namshi etc backed by upto 25K AED of marketing support to fuel early visibility.

The Difference That Defines EcomBridge
Traditional trading models not only strip brands of their independence but many established distributors wouldn’t even touch a brand if it isn’t well known and is willing to spend at least 1 Million AED in approvals, listing fees, marketing costs etc. etc.

EcomBridge reverses that by aligning incentives around growth, not margins. Every partnership runs on a revenue-share system — the better the brand performs, the better EcomBridge does.

It’s an ecosystem built for long-term scale, not short-term trade.

Or as the team describes it, “We’re not here to resell your product — we’re here to make your brand travel.”

The Vision Ahead
With markets like the UAE, KSA, and Africa representing over $120 billion in untapped digital potential, EcomBridge is building the bridge for modern D2C brands to step onto the global stage — with structure, confidence, and speed.

The goal isn’t just exports. It’s global ownership.

Because when brands grow on their own terms, expansion isn’t risky — it’s repeatable.

EcomBridge — Brand Enabler. Not Trader.
www.ecombridge.ai

Shades Ahead campaign by Safari

Shades Ahead celebrates the energy and individuality of today’s consumer millennials and Gen Z professionals who see luggage as an extension of their personality. The collection introduces two ranges, Froniq and Rovera, across six striking shades such as Sundune Yellow, Skyeglass Blue, Coral Orange, Misty Sage Green, Deeptide Navy, and Midnight Black. Combining Safari’s hallmark durability with expressive design, the collection is crafted for festive gifting, wedding trousseau, holiday escapes, and everyday journeys. Much like sneakers once redefined personal style, Shades Ahead signals a cultural shift in how India sees its travel gear.

Each colour in the collection is inspired by surreal worlds dreamlike landscapes visualised through AI. These imagined universes capture the essence of every shade: the warmth of Sundune Yellow, the cool serenity of Skyglass Blue, the calming freshness of Misty Sage Green, the vibrance of Coral Orange, the depth of DeepTide Navy, and the bold sophistication of MidNight Black. Together, they offer travellers not just a bag, but a story in every colour. To amplify the launch, Safari and Flipkart are rolling out AI-powered films, playful social banter, joint posts, stories, and targeted digital pushes, making Shades Ahead one of the most engaging festive campaigns of the season.

Sudhir Jatia, Managing Director, Safari Industries (India) Ltd., said, “With Shades Ahead, Safari is creating a colour-first movement in luggage. For too long, travellers settled for black and navy bags, but today’s consumer wants something bold, expressive, and festive. This collection is our answer to that shift. With Flipkart’s scale, we are ensuring these vibrant designs reach households across India during the Big Bang Diwali Sale.”

Kunal Gupta, Vice President, Flipkart Fashion said, “Big Bang Diwali sale is where India discovers what’s next. We are delighted to launch Safari’s Shades Ahead collection on Flipkart, bringing shoppers a colourful, design-led range that balances style with durability. By combining Safari’s innovation with Flipkart’s pan-India reach, we are enabling consumers from metros to smaller towns to celebrate, gift, and travel in style.”

The Shades Ahead campaign, featuring the Froniq and Rovera ranges in six bold shades, is available now on Flipkart, with special visibility and festive offers during the Big Bang Diwali Sale.

CARS24 backs its PDI reports with Rs. 50,000, bringing transparency to India’s pre-owned car market

The move makes CARS24 the first company in India’s auto sector to financially underwrite the accuracy of its own inspection reports, setting a new benchmark for transparency and accountability.

According to industry reports, India’s used car market, already larger than the new car market and projected to reach Rs. 4.5 lakh crore by 2030, is undergoing a transformation. While over 70% of transactions still occur through unorganized players, data-led PDI adoption is rising sharply, with thousands of buyers now opting for digital inspections before finalizing a car purchase.

This festive season alone, CARS24 has recorded an 500% increase in PDI bookings, reflecting a clear behavioural shift among Indian used-car buyers, from relying on intuition to seeking verified assurance. 

The growth has been most pronounced in Delhi NCR, Bengaluru , Mumbai and Hyderabad with Tier-2 cities such as Ahmedabad, Indore, and Chandigarh also showing accelerated adoption. The trend signals a larger market evolution, one where data-led inspections are rapidly replacing the leap of faith that has long defined India’s used car ecosystem.

“Every maturing market moves from emotion to evidence. The PDI Guarantee signals that shift for India, it marks the moment when belief in a car’s story will finally depend on data, not on the dealer” Gajendra Jangid, Co-founder & CMO, CARS24

Bringing India Closer to Global Standards
In mature markets like the US and UK, pre-purchase inspections and verified car histories have been standard for years, supported by platforms like Carfax and AutoCheck. The PDI Guarantee bridges that gap in India, giving local buyers a level of confidence comparable to global benchmarks.

CARS24’s Advanced PDI, powered by CarTruth, runs over 300 AI-driven checks covering accident and flood damage, odometer rollbacks, repainting, theft or blacklist records, and ownership verification. The Rs. 50,000 PDI Guarantee applies to critical misses such as:

• Undisclosed accident or flood history

• Odometer rollbacks exceeding 2%

• Theft or blacklist cases missed

• Incorrect ownership records

• Repainting errors overlooked

PDI reports have quickly emerged as one of the most sought-after pre-purchase tools among Indian car buyers. Tens of thousands of customers have already used CARS24’s Advanced PDI before buying, a number that continues to grow every month.

By backing its report accuracy with a cash-backed guarantee, CARS24 aims to close the lingering trust gap and drive widespread adoption of standardized inspections in India’s used car ecosystem.

A New Standard for the Industry
With the PDI Guarantee, CARS24 becomes the first autotech company in India to assign real financial value to truth. In an industry long governed by assumptions, the company’s approach signals a shift toward a more transparent, technology-led, and customer-first marketplace.

About CARS24
Since its inception in 2015, CARS24 has been on a mission to simplify car ownership for everyone. Offering services such as buying, selling, loans, insurance, scrapping and more, CARS24 is the ultimate automotive super app. Through CARS24 Financial Services, the company also provides innovative vehicle lending solutions, further enhancing its customer offerings.

For media inquiries, please contact: press@cars24.com

Grand Diwali celebration with Pooja Hegde, exclusive festive launches, and an elevated shopping experience
 

The store features over 300 national and international brands, with fashion at the centre of the experience. The new Lifestyle logo, redesigned layouts, and organized category displays make shopping more engaging and enjoyable.
 

Alongside the store launch, Lifestyle has introduced a specially curated Diwali collection across apparel, footwear, handbags, and accessories, providing customers a complete festive shopping experience. Showstopper Pooja Hegde graced the launch and showcased the collection, which features trendy outfit from Melange by Lifestyle and vibrant fusion styles from ColourMe. The collection highlights this season’s key trends - bright colors, intricate embroidery, sustainable fabrics, and ethnic-meets-modern silhouettes - perfect for Diwali celebrations.
 

Lifestyle has also reduced prices on apparel and accessories following the recent GST cut, offering customers better value without compromising on style or quality.
 

Dev Iyer, CEO & Executive Director, Lifestyle International Pvt. Ltd., said, “We are delighted to present Lifestyle’s new Diwali Collection at our newly renovated store with its refreshed identity at Phoenix Marketcity, Bengaluru. The collection blends traditional charm with contemporary flair, crafted to appeal to today’s fashion-conscious shoppers. This store represents Lifestyle’s new identity, where design and experience come together to create a vibrant retail destination. Customers can look forward to curated product categories, enhanced layouts, and a vibrant ambience that makes shopping seamless and inspiring.”

About Lifestyle
Lifestyle is India's leading fashion destination for the latest trends. Part of Dubai-based retail and hospitality conglomerate - The Landmark Group, Lifestyle brings multiple categories including men, women and kids’ apparel, footwear, handbags, fashion accessories, and beauty under the convenience of a single roof. Lifestyle provides seamless and hassle-free shopping, offering leading national and international brands along with the convenience of a true omnichannel experience with its online store lifestylestores.com. The company is recipient of numerous awards and accolades, including Most Admired Fashion Retail Destination of the Year at Images Fashion Awards for 5 consecutive years; No. 1 India’s Best Company to Work for in the retail industry for 2 consecutive years and Top 10 Best companies to Work for in India in 2015 - Great Places to Work Institute®. Currently, Lifestyle has a network of over 122 stores, in over 56 cities and delivers to over 19000 pin codes.

Lifestyle is a true omni-channel player with its online store www.lifestylestores.com.

Shubh Muhurat Deals on Big Billion Days by Flipkart x Astrotalk

One such innovation is Shubh Muhurat Deals – a culturally rooted idea that taps into India’s long-held belief in the power of auspicious timing. Conceptualised by DDB Mudra, the campaign is built on a consumer insight that in many households, people wait for the right muhurat before taking big steps. From weddings to shifting homes or even buying a new car. Flipkart realised that shopping for large appliances like refrigerators, washing machines and televisions often falls into the same category of big, milestone purchases. Families don’t just look for the right price, but also the right time.

To bring this idea alive, Flipkart partnered with Astrotalk,India’s leading astrology and spiritual guidance platform Together, they created a calendar of auspicious moments from 23rd September to 2nd October to shop for large appliances on Flipkart. During these time slots, Astrotalk astrologers will guide shoppers on the best muhurat to buy, effectively turning shopping into a tradition-backed ritual.

The Shubh Muhurat times for each day will be announced by Astrotalk astrologers on live feed and social media channels and Flipkart channels, giving customers a new reason to plan their shopping around these moments. With deals available only at these windows, the act of buying transforms from a transaction into an auspicious family event.

Speaking about the initiative, Rakesh Krishnan, Vice President, Large Appliances at Flipkart said, “At Flipkart, we always try to go beyond just discounts and create experiences that feel deeply personal and relevant to our customers. Shubh Muhurat Deals is one such initiative that brings together tradition and technology. For many households, buying a big appliance is a moment filled with meaning, and with this campaign, we are making it even more special by aligning it with the most auspicious times of the season.”

Adding to this, Puneet Gupta, Founder and CEO at Astrotalk, said, “At AstroTalk, we have taken astrology to every household where people ask us when to buy a home? Or when to sign the lease? And many families also ask ‘what’s the shubh muhurat to buy something new for their homes?’ This partnership with Flipkart’s Big Billion Days is our way of answering that at scale. We’re not just helping customers choose the right products, but also the shubh muhurat, so that every purchase carries good energy and good fortune with a goal to fill their home not just with appliances, but with positivity, happiness and goodness.”

The Shubh Muhurat Deals calendar will run between 23rd September and 2nd October, as the Big Billion Days sale begins on 23rd September 2025. Customers can look out for the daily auspicious shopping times revealed on Flipkart and Astrotalk and purchase their dream appliances.

With this cultural crossover, Flipkart is once again proving that in the season of Kuch Bhi Ho Sakta Hai, even shopping can be written in the stars.

View on YouTube: www.youtube.com/watch?v=pcfDU9LmAKE

View on Instagram: www.instagram.com/reel/DO0Rr1miAxf/?igsh=Ymd3OW93cXUxanU5

Credits
Creative: Rahul Mathew, Alok Mahadevia, Saurabh Dubey,Vasudev Raut,Yash Shirode
Business: Monideepa Nandi, Shweta Goyal, Kirty Agarwal, Kashish Bachani, Maria Akhlaq
Production House: Suprvlln
Director: Chalees Chor

About DDB Mudra Group
We believe that creativity is the most powerful force in business. Driven by the mantra of Power To Move, we unlock the power of human emotion to deliver the world's best emotionally overcharged creativity that moves, people, brands, markets, and culture.

Our work across DDB Mudra, 22feet Tribal Worldwide, Mudramax, Track, and DDB For Good has built India’s most respected, profitable, and fastest-growing brands. It has also made our communities more inclusive and brought in a positive change to society’s most pressing issues.

Our commitment to diversity and equity is seen through award-winning, pioneering initiatives like the Phyllis Project and OPEN Pride. We are also four-time gold winners of the Talent Development Program of the Year at the Campaign Agency of the Year Awards.

Awarded as the Network of the Year at Cannes Lions 2025 and 2023, we also won India’s Agency of the Year at Campaign Brief ‘The Work’ in 2025, 2024, 2022 & 2021. Other notable recognitions include Asia's #1 effective agency by WARC Rankings 2021 and in 2022, we became the first Indian agency to be recognized as APAC Agency of the Year at Spikes Asia.

Fynd, India’s leading AI retail technology company, today announced its entry into the Gulf Cooperation Council (GCC) region, establishing a regional headquarters and operational hub in the Middle East. This marks a major milestone in Fynd’s international journey and positions it as one of the first India-born unified commerce companies to go global.

With its expansion into the GCC, Fynd aims to unlock omnichannel growth for ambitious retail brands operating across the region. The company’s modular, cloud-based platform unifies online, in-store, and backend operations — enabling faster digital transformation for retailers navigating rising consumer expectations and operational complexity.

To support regional deployment, Fynd has partnered with Yavi Technologies, which will lead GCC operations, including local compliance, invoicing, and 24/7 merchant support. The company’s unified commerce platform is built to adapt to regional nuances - with Arabic and English storefronts, localized tax configurations, and native support for GCC-specific compliance frameworks such as ZATCA e-invoicing.

Farooq Adam, Founder, Fynd

“GCC is undergoing a profound digital transformation, fueled by ambitious national visions like Saudi Arabia’s Vision 2030 and Dubai’s AI Vision 2031. These shifts align perfectly with Fynd’s mission to help retailers eliminate legacy silos and leapfrog into AI-native, unified autonomous commerce,” said Farooq Adam, Founder of Fynd. “We’re proud to bring our platform to, enabling both global and regional brands to simplify operations and elevate customer journeys.”

Fynd’s unified commerce stack includes OMS, POS, WMS, PIM, TMS, Storefront, and GenAI-powered retail tools — all pre-integrated for faster deployment and lower total cost of ownership. Backed by Reliance Industries, Fynd powers over 300+ brands, including Puma, Coach, and Kate Spade.

We are already working with leading retailers in Dubai, Riyadh, Doha, and other major GCC markets, across fashion, consumer electronics, grocery, and department stores. Fynd’s growth strategy includes onboarding a regional partner network of commerce agencies and system integrators to accelerate adoption at scale.

Ronak Modi, Chief Business Officer (Global), Fynd

“We see the GCC as one of the fastest-growing retail markets globally, where digital adoption and high consumer spending are reshaping commerce. With shoppers moving seamlessly between online and offline channels, retailers in the GCC are demanding unified commerce solutions to deliver consistent experiences across stores, marketplaces, and e-commerce,” said Ronak Modi, Chief Business Officer (Global) at Fynd. “Supported by pro-business government initiatives like Saudi Vision 2030 and the UAE’s push for digital transformation, the GCC offers a unique opportunity for Fynd to scale its AI-driven unified commerce platform, helping global and regional brands bridge physical and digital retail in a market that thrives on innovation and luxury.”

With this expansion, Fynd is not only growing its international footprint - it is demonstrating how Indian innovation can power the next wave of retail transformation across high-growth economies worldwide.

About Fynd
Fynd is an AI-native retail technology company headquartered in Mumbai, India. It serves over 20,000+ stores and 300+ enterprise retailers, offering a modular commerce stack that unifies in-store, online, and logistics operations. Backed by Reliance Retail Ventures Limited, Fynd is expanding across the GCC, Africa, and Southeast Asia to power next-generation retail experiences.

For more information, visit www.fynd.com.

Flipkart, India’s homegrown e-commerce marketplace, today announced the launch of Flipkart Trust Shield, an industry-first post-purchase protection program that places Flipkart as the sole point of contact for any product-related issues within 30 days of delivery. This industry-first initiative offers support for accidental damage and liquid ingress, in addition to brand-assured warranty for manufacturing defects across large appliances, mobiles, and select electronics. Flipkart Trust Shield ensures that customers interact only with Flipkart, from issue reporting to resolution.

This program ensures resolution within 2 working days and offers seamless in-app tracking spanning a wide range of products, including ACs, TVs, refrigerators, washing machines, microwaves, and so on. While all products continue to carry the brand-assured warranties as listed, the newly introduced Trust Shield program brings an added layer of reliability to the shopping experience. With 24/7 customer support and expedited issue resolution, consumers can now enjoy faster assistance and greater peace of mind, making every purchase more secure and satisfying.

Rakesh Krishnan, Vice President, Large Appliances at Flipkart, said, “As festive season is a much-awaited time to purchase products for millions of customers, we understand that the post-purchase experience is just as important as the buying moment. Flipkart Trust Shield is a reflection of our customer-centric innovations that make shopping seamless from discovery to purchase. While many platforms focus primarily on the point of sale, Flipkart is happy to extend its responsibility into the ownership phase, providing consumers with peace of mind, hassle-free resolutions, and real-time visibility. This is not just a festive launch; it’s a testament to Flipkart’s commitment to building trust and setting new standards for reliability in online retail.”

Unlike standard return and replacement policies that direct customers to coordinate with brands, Flipkart Trust Shield allows customers to raise tickets directly through the Flipkart app, offering real-time visibility of their claim status. This streamlined approach eliminates repeated follow-ups with multiple parties while ensuring timely resolution.

As Flipkart continues to enhance the online shopping journey, initiatives like Trust Shield demonstrate a deeper understanding of evolving consumer expectations, where value goes beyond price points. By integrating post-purchase care into its core offering, Flipkart is not only elevating the standard for customer experience but also strengthening its role as a trusted partner in every stage of the shopping journey.

About the Flipkart Group
The Flipkart Group is one of India’s leading digital commerce entities and includes group companies Flipkart, Myntra, Flipkart Wholesale, Cleartrip and super.money.

Established in 2007, Flipkart has enabled millions of sellers, merchants, and small businesses to participate in India's digital commerce revolution. With a registered user base of more than 500 million, Flipkart's marketplace offers over 150 million products across 80+ categories. Today, there are over 1.4 million sellers on the platform, including Shopsy sellers. With a focus on empowering and delighting every Indian by delivering value through technology and innovation, Flipkart has created thousands of jobs in the ecosystem while empowering generations of entrepreneurs and MSMEs. Flipkart has pioneered services such as Cash on Delivery, No Cost EMI, Easy Returns, and UPI. These customer-centric innovations focus on enhancing digital payment offerings for all customers while making online shopping more accessible and affordable for millions of Indians.

For more information, please write to media@flipkart.com.

Disclaimer: Data and insights are from Early Access of The Big Billion Days Sale (12 AM - 11:59 AM of 22nd September, 2025)

When the clock struck midnight on September 21, India’s biggest shopping festival began counting in minutes. During the Early Access of The Big Billion Days 2025, Flipkart Minutes recorded over 45 lakh unique visitors and a 2X rise in order volumes compared to regular days. From the very first hour, The Big Billion Days on Flipkart Minutes reflected how India celebrates today - instant, joyful, and bigger than ever. Compared to the pre-festive period, new customers on Flipkart Minutes grew by 2.6X during Early Access of the sale. In the course of the first hour of Early Access (between 12 AM - 1 AM), the fastest delivery for an iPhone was completed in under 3 minutes.
 

The start of this season has shown that celebrations are no longer planned for tomorrow; they are happening instantly, from ordering daily essentials like ghee, atta, and energy drinks to premium smartphones and laptops. Within this festive momentum, every cart told a story: in one city, a shopper combined dry fruits, pharmaceuticals, home essentials, and groceries in a single order, while another placed a Rs. 1.57 lakh premium cart featuring the iPhone 16 and iPhone 16 Pro Max. Smartphones remained a festive favourite, with 1 in 5 shoppers opting for the smartphone exchange program during the peak hour, where the entire assessment was completed seamlessly at the doorstep in around 30 minutes.
 

With the recent Next-Gen GST reforms, customers are celebrating not just faster deliveries but also tangible savings. Flipkart worked to ensure sellers passed on these benefits to the customers, making this festive season’s purchases more rewarding.
 

Early trends reveal how India is celebrating in the moment: from big-ticket gadgets moving as fast as midnight snacks to daily essentials arriving just before rituals begin
 

Festive Momentum Driven by Smartphones

• iPhone16 emerged as the highest-selling item during the Early Access, and the fastest iPhone being delivered in under 3 minutes

• 1 in 5 customers had already upgraded their phones through Flipkart’s smartphone exchange program, with doorstep assessments completed in around 30 minutes, marking a first-of-its-kind festive shopping innovation

• Increasing trust in Flipkart Minutes for premium purchases like iPhones and flagship Android models signals a behavioural shift toward high-value instant commerce
  ​

Cities in Celebration Mode: Metros and Beyond

• As compared to regular days, metro cities like Delhi, Mumbai, Bangalore, and Kolkata saw a sharp 2X jump in orders

• Pune and the tricity market, namely Ambala, Chandigarh, and Panchkula, witnessed a 4X surge in total orders, followed by an increase in Tier 2+ markets like Jaipur, Patna, Kanpur, and Mysore, showcasing the growing demand of quick commerce beyond metros

Powering Everyday Needs

• Electronic products like boAt soundbars, trimmers, fitness bands, chargers, and iPads have seen a strong uptick with shoppers looking for both value and immediacy, driving demand for smart gadgets and accessories that support festive and gifting use cases

• Shoppers looked for quick replenishment and last-minute stocking, with dry fruits and makhanas from brands like Farmley, Classic, and Zoff seeing strong traction, alongside energy drinks like Sting and Hell

• Fossil and Peter England analogue watches recorded strong traction as shoppers looked for stylish yet practical festive buys for the season
   

Hemant Badri, Senior Vice President, Head of Minutes & Supply Chain, Customer Experience and ReCommerce, Flipkart Group, said, “This Big Billion Days marks a turning point in how India shops. For the first time, millions of customers are celebrating the country’s biggest shopping festival not just online, but instantly - with Flipkart Minutes delivering everything from ice creams to iPhones in just 10 minutes. Thanks to the recent GST reforms, this festive season has become even more fulfilling for customers as they are able to save more while shopping for their favourite products on Minutes. What excites us most is not just the scale, but the diversity of what Indians are choosing from, last-minute festive gifts and gourmet treats to trending smartphones, all delivered faster than ever imagined. The momentum we are seeing across metros and Tier II+ cities signals a cultural shift: shopping today is about immediacy, joy, and trust. At Flipkart, we are proud to be shaping this new chapter in India’s festive movement, where every order fulfilled in minutes is a celebration delivered.”
 

All blockbuster deals on Flipkart are live on Flipkart Minutes during The Big Billion Days 2025 sale. From essentials and electronics to festive foods and gifting must-haves, this season, Flipkart Minutes is turning instant delivery into a nationwide celebration of choice, value, and convenience, all in just 10 minutes.

About Flipkart

The Flipkart Group is one of India’s leading digital commerce entities and includes group companies Flipkart, Myntra, Flipkart Wholesale, Cleartrip, and super.money.
 

Established in 2007, Flipkart has enabled millions of sellers, merchants, and small businesses to participate in India's digital commerce revolution. With a registered user base of more than 500 million, Flipkart's marketplace offers over 150 million products across 80+ categories. Today, there are over 1.4 million sellers on the platform, including Shopsy sellers. With a focus on empowering and delighting every Indian by delivering value through technology and innovation, Flipkart has created thousands of jobs in the ecosystem while empowering generations of entrepreneurs and MSMEs. Flipkart has pioneered services such as Cash on Delivery, No Cost EMI, Easy Returns, and UPI. These customer-centric innovations focus on enhancing digital payment offerings for all customers while making online shopping more accessible and affordable for millions of Indians.
 

For more information, please write to media@flipkart.com.

Affle shares India's Festive Pulse: Decoding Trends for the 2025 Shopping Season
 

The Indian festive season, spanning key periods from Navratri and Durga Puja to Diwali,remains the most crucial sales window for brands. This period is characterized by a higher consumer sentiment, bonus-linked spending power, and the cultural significance of gifting and upgrading. In recent years, the season has also become synonymous with blockbuster eCommerce sales, aggressive discounting, and omnichannel shopping experiences that blur the lines between online and offline. As the festive season starts across the country today, the outlook is positive with 47% respondents suggesting they have a higher purchase intent this season.

Commenting on the findings of the report, Vipul Kedia, COO - India & Emerging Markets at Affle, said, “With this year's report, we set out to highlight how India’s festive shopper is navigating a truly connected journey, one that spans mobile apps, CTV, and offline touchpoints in seamless but complex ways. What’s clear is that discovery and purchase are no longer linear or tied to a single screen. Instead, consumers move fluidly across platforms, with ads on mobile and CTV playing a pivotal role not just in triggering action but in building lasting recall. The rise of vernacular and culturally contextual creative further underscores the need for marketers to think beyond reach and embrace resonance. As festive campaigns become more multi-screen and intent-driven, the opportunity lies in integrating these touchpoints into one connected, measurable experience.”
 

Key Takeaways from the Report

• Discovery is Mobile-First but Cross-Channel: Mobile remains a primary device for festive purchases. Nearly 68% of consumers discover festive deals through in-app ads. While social media plays a similar role, CTV is emerging as a popular channel of choice with product discovery increasingly being driven there.

• Intent Builds Early, Conversions Peak Later: Nearly half (49%) of shoppers start planning festive purchases 15 days in advance, while 50% of purchases occur within 3–7 days after seeing an ad.

• Regional Relevance is a Game-Changer: 79% of users engage better with ads in their local language. Reflecting this, over 70% of marketers are now investing in state-specific campaigns, with 41% prioritizing Tier 1–2 cities this season.

• Cross-Screen Journeys Define Shopping: While 58% of consumers purchase on the same device where they first discovered a product, 32% switch devices and 38% complete the transaction offline, proving festive shopping is an omnichannel blended experience.

Shailesh Varudkar, Chief Operating Officer at VTION added, “The festive season in India has always been the heartbeat of commerce, and this report, in collaboration with Affle, shows just how much the pulse has changed. Shoppers are now mobile-first, discovery-driven, and effortlessly omnichannel; switching between social feeds, CTV, and shopping apps before making a purchase. For marketers, the lesson is clear: campaigns must be recalibrated for this new consumer journey, where timing, personalization, and context define festive success..”

Detailed insights from India's festive season consumption habits are covered in the Report that can be accessed here

About the Survey: A nationwide survey was conducted by VTION in collaboration with Affle in August 2025, with 1850 respondents across Metros and non-Metros. Among the respondents, 67% were males and 33% were females, spanning age groups from 18-35+ years. The survey covered NCCS A/B/C/D/E.

About Affle

Affle 3i Limited is a global technology company enabling AI-led solutions in mobile advertising. Affle enables advertisers to optimize targeting, personalize user engagement and maximize ROI by combining proprietary data, deep audience insights and advanced generative AI capabilities.

With our market-leading portfolio of tech platforms, we empower brands to move beyond automation toward next-gen experiences with measurable impact. Our consumer intelligence platforms deliver personalized solutions at scale, helping marketers connect with audiences in more relevant and meaningful ways. With innovative tech-powered capabilities, we drive performance across every stage of the mobile marketing journey. We are augmenting our authentic intelligence with AI-powered agents and algorithms, going beyond efficiency to adapt in real-time and drive outcomes that matter. Affle 3i Limited is listed on the NSE (AFFLE) and BSE (542752).

For more information, visit www.affle.com | contact: pr@affle.com.

Bengaluru Airport

The massive installations, spanning acres of land, are visible to thousands of passengers flying in and out of Bengaluru and Kanpur every day, serving as a striking reminder of the upcoming sale.

This never-before-seen activation reinforces the brand’s promise that this festive season, “Kuch Bhi Ho Sakta Hai” is more than just a line, it’s a lived reality.

Flipkart's Big Billion Days - OOH Innovation

Video: youtu.be/WGDhdb18aq0

By taking its message sky-high, Flipkart has reimagined outdoor advertising and added a new dimension to creative brand storytelling in India.

Pratik Shetty, VP – Marketing & Growth at Flipkart, said, “Big Billion Days has always been about creating those magical, almost unbelievable moments for India. Crop circles have always carried a sense of mystery, and turning them into giant media canvases felt like the perfect way to say: that this BBD anything, truly anything, is possible. It’s not just about announcing a sale, it’s about giving people a taste of the magic before it even starts.”

Flipkart, India’s homegrown e-commerce marketplace, is set to transform how India shops for two-wheelers through a wide selection across petrol and electric vehicles as it prepares for its annual shopping festival, The Big Billion Days. As the festive season kicks off, Flipkart is reinforcing its position as the preferred destination for two-wheelers by offering a combination of variety, affordability, trust, and round-the-clock customer support.

The platform features a wide portfolio of commuters, performance, and premium bikes to top-selling scooters and electric two-wheelers spanning several leading brands, including Hero, TVS, Bajaj, Suzuki, TVS iQube, Chetak, Ather, VIDA, OLA & Ampere, among others. The Big Billion Days 2025 will also witness the launch of Royal Enfield Motorcycles to offer a diverse premium motorcycle selection along with Jawa Yezdi, KTM & Triumph.

With the recent GST rate revision (effective September 22, 2025) bringing down the tax on two-wheelers below 350cc from 28% to 18%, customers now have an opportunity to maximise value on their purchases. This timely policy change aligns with Flipkart’s festive deals and financing options, making it an ideal moment to invest in a two-wheeler.

As more customers turn to online platforms for important lifestyle purchases, Flipkart is meeting this shift with a digitally-enabled and transparent ownership journey that prioritizes accessibility and ease. With comprehensive on-road pricing, digital insurance, and financing options, Flipkart is empowering customers to make an informed buying decision. Additionally, 24x7 two wheeler expert assistance allows customers to get their queries addressed in real-time, enhancing the decision making process.

Sujith Agashe, Vice President - Electronics, Flipkart, said, “Purchasing a two-wheeler is a significant decision for many, and we’re seeing a growing number of consumers choosing digital platforms for the convenience and transparency they offer. The demand for two-wheelers on Flipkart has grown three-fold in the last one year which reinforces customers’ validation of our customer-centric initiatives. This festive season, we’ve further streamlined the experience, from product discovery to financing, ensuring a smooth and hassle-free process for our customers. At Flipkart, we’re committed to showcasing how a fully digital journey, supported by trusted partners and robust customer service, can make two-wheeler ownership more accessible and convenient across the country.”

A robust selection of vehicles backed by trust

Flipkart offers customers access to an extensive range of 100% genuine and brand-new petrol & electric two-wheelers. The platform ensures complete authenticity by partnering directly with the OEMs, which ensures product fulfilment & after-sales support through brand-authorised dealers. With deep reach across the country, Flipkart is bridging the accessibility gap and bringing trusted mobility solutions closer to consumers in 16,000+ pincodes across metros, towns, and rural markets alike.

Simplifying the ownership journey

The two-wheeler purchase journey on Flipkart has been designed to be fully digital and frictionless. Customers can complete the entire process, from discovery to booking, vehicle registration, and insurance, from the comfort of their homes. Registration is facilitated with no hidden charges, while insurance coverage is offered through multiple leading providers such as Acko, ICICI Lombard, and United India Insurance, including options like Zero Depreciation and Personal Accident Cover.

Making affordability a core value

Affordability remains a key focus this festive season. Customers can utilise Flipkart’s fully digital loan process powered by HFCL and IDFC First Bank, with flexible EMI options up to 48 months. Moreover, Credit Card No-Cost EMI plans of up to 24 months ensure ease of ownership. Exclusive bank cards & cashback offers from Flipkart Axis Bank Card & SBI Card will provide further value to two-wheeler customers.

End-to-end support for every step

To ensure confidence throughout the buying process, Flipkart offers 24x7 buying assistance via a dedicated team of two-wheeler experts, helping customers navigate queries related to product, financing, registration, insurance, and delivery process. This end-to-end assistance underlines Flipkart’s commitment to delivering a hassle-free and dependable experience to shoppers.

As Flipkart prepares for its annual shopping festival, this momentum is driven by the company’s affordability-first approach, flexible financing, trusted brands, and end-to-end digital convenience.

About the Flipkart Group

The Flipkart Group is one of India’s leading digital commerce entities and includes group companies Flipkart, Myntra, Flipkart Wholesale, Flipkart Health+, and Cleartrip.

Established in 2007, Flipkart has enabled millions of sellers, merchants, and small businesses to participate in India's digital commerce revolution. With a registered user base of more than 500 million, Flipkart's marketplace offers over 150 million products across 80+ categories. Today, there are over 1.4 million sellers on the platform, including Shopsy sellers. With a focus on empowering and delighting every Indian by delivering value through technology and innovation, Flipkart has created thousands of jobs in the ecosystem while empowering generations of entrepreneurs and MSMEs. Flipkart has pioneered services such as Cash on Delivery, No Cost EMI, Easy Returns, and UPI. These customer-centric innovations focus on enhancing digital payment offerings for all customers while making online shopping more accessible and affordable for millions of Indians.

For more information, please write to media@flipkart.com.

As Flipkart, India’s homegrown e-commerce marketplace, gears up for the 12th edition of its flagship shopping festival, The Big Billion Days 2025 (TBBD), Flipkart Minutes, its quick commerce offering, is set to enhance customer experience through 10-minute deliveries starting at midnight. With Flipkart Minutes, TBBD is ready to become the fastest shopping festival with millions of products, best deals, and convenience delivered across markets in just minutes. Through its presence across 19 cities and 3,000 pin codes, Flipkart Minutes will offer customers access to all TBBD great deals and offers across a broad range of categories, including mobiles, electronics, daily essentials, beauty, personal care, grocery, and many more.
 

Flipkart Minutes Turns The Big Billion Days into India's Fastest Shopping Festival with 10-minute Doorstep Delivery Starting at Midnight
 

The Big Billion Days sale on Flipkart Minutes will go live with an unmatched festive assortment, operational 24 hours across cities for the entire duration of the event. Customers can look forward to blockbuster deals on the latest products and must-haves, all delivered in just 10 minutes. Tier 2+ markets such as Ambala, Guwahati, Jaipur, Lucknow, Kanpur, and Patna continue to be major growth drivers of festive adoption on Flipkart Minutes.

Hemant Badri, Senior Vice President, Head of Flipkart Minutes, Supply Chain, Customer Experience & ReCommerce, Flipkart, said, "As consumers prepare to witness the magic of The Big Billion Days 2025, Flipkart Minutes is poised to redefine the experience of India’s biggest shopping festival. Within a year, Minutes has established itself as the fastest-growing quick commerce platform in the country, built on innovation, value, and selection being its core strengths. This festive season, we are bringing everything from blockbuster smartphones and electronics to local sweets and festive hampers to customers’ doorsteps in minutes. Our growing presence ensures that customers everywhere, not just in metros but also across Tier 2 and emerging markets, can access value and deals instantly. What makes this year significant is the opportunity to extend the promise of The Big Billion Days beyond scale and selection, into speed, making it possible for millions of households to celebrate without compromise. Our continued focus is on building a resilient and technology-led ecosystem that combines reliability with reach, shaping the future of quick commerce while reinforcing Flipkart’s commitment to serving diverse customer needs across India."
 

What’s New on Flipkart Minutes This Big Billion Days Sale

Early Access & Rewards

• 24-hour early access for Flipkart Plus and Black members, offering visibility on blockbuster deals

• New reward features such as Boost Up! (multiplying SuperCoin savings up to 10x) and Sale Price Live CoinBack Hour (up to 100% CoinBack in SuperCoins on eligible purchases)
   

Smartphones

• iPhone 17 will be available on Flipkart Minutes, alongside top smartphones such as Apple iPhone 16, Samsung Galaxy S24 5G, Motorola Edge 60 Fusion 5G, Apple iPhone 16 Pro, Samsung Galaxy S24 FE 5G, Oppo K13X, Realme P4 5G, Poco F7, Nothing CMF Phone 2 Pro, and Vivo T4x 5G

• Real-time smartphone exchange on Flipkart Minutes, making it India’s first hyperlocal platform where customers can trade in their old devices and upgrade to new smartphones instantly during the sale
   

Electronics and Gadgets

• Wide array of electronics including Apple AirPods Pro (2nd Gen), boAt Aavante Bar 480, Samsung Fit 3, Redmi Move, Philips Multigroomer Trimmer, Samsung Galaxy Book 4, Fujifilm Instax Mini Film Rolls, Logitech Wireless Mouse, Ambrane MagSafe, Apple chargers, Philips Hair Straightener, and the Apple iPad A16
   

Beauty, Personal Care & Essentials

• Unmatched festive offers such as up to 80% off on deodorants and perfumes, lipsticks from Rs 49, up to 70% off on shampoos and diapers, up to 50% off on whey proteins, sanitary pads from Rs 59, up to 80% off on dry fruits, olive oil, coffee and tea, pulses & millets up to 50% off

• Homegrown brands like Himalaya, Beardo, BellaVita, Ajmal, and premium global brands like Faces Canada, Lakme, Maybelline New York, Nivea, among others
   

Swadeshi Brands
Celebrating the spirit of Bharat, the platform will feature a wide selection of beloved Swadeshi brands such as Chitale Bandhu, Bedekar, Suhana, Bikaji, Balaji, Chheda’s, Gowardhan, Priyagold, Rajdhani, Sunrise, Ananda, Paras, and more, bringing local flavours and festive favourites closer to customers, in just minutes
 

 Festive Gifting Specials

• Over 900 categories will be available at best value with festive-only consumer packs from Cadbury, Anand Sweets, Chaknow by Anand, Haldirams, Bikaneri Basket, and DMB, bringing hyperlocal regional and artisanal festive products to consumers for the first time

• Access to fresh fruits and vegetables starting at Rs 9, delivering quality fresh produce to customers’ doorsteps

• Indulge your festive cravings with up to 50% off on gourmet favourites from brands like Akshayakalpa, 24 Mantra, Dairy Craft, Sleepy Owl, Organic India, Epigamia, and the likes

• Assorted fruit boxes and regional festive selections, including sweets, dairy, bakery, and local favourites, bringing authentic festive flavours to doorsteps in minutes
   

Emerging and D2C Brands to look out for

• Some of the leading gourmet brands like Habanero, Samyang, WickedGud, Barilla, Monin syrups, Ceylon teas, and Raw Pressery juices, among several others will be available

• D2C brand partnerships with Farmley, GOBOULT, boAt, Himalaya, Beardo, Yogabar, Cycle Agarbatti, Mamaearth, BellaVita, Ajmal, Faces Canada, Lakme, Maybelline New York, Nivea, and many more, offering consumers access to emerging and fast-growing brands
   

About Flipkart

The Flipkart Group is one of India’s leading digital commerce entities and includes group companies Flipkart, Myntra, Flipkart Wholesale, Cleartrip and super.money.
 

Established in 2007, Flipkart has enabled millions of sellers, merchants, and small businesses to participate in India's digital commerce revolution. With a registered user base of more than 500 million, Flipkart's marketplace offers over 150 million products across 80+ categories. Today, there are over 1.4 million sellers on the platform, including Shopsy sellers. With a focus on empowering and delighting every Indian by delivering value through technology and innovation, Flipkart has created thousands of jobs in the ecosystem while empowering generations of entrepreneurs and MSMEs. Flipkart has pioneered services such as Cash on Delivery, No Cost EMI, Easy Returns, and UPI. These customer-centric innovations focus on enhancing digital payment offerings for all customers while making online shopping more accessible and affordable for millions of Indians.
 

For more information, please write to media@flipkart.com.

Flipkart Group, one of India's largest and most trusted e-commerce platforms, today announced the completion of a comprehensive, independent self-audit on its digital platforms. The audit has been done to ensure the highest standards of compliance, accountability, and consumer protection with the Central Consumer Protection Authority (CCPA) Guidelines and Advisory for Prevention and Regulation of Dark Patterns, 2023 and 2025. The group company, which includes Flipkart, Myntra, Flipkart Wholesale, and Cleartrip, has always been committed to ensuring that our millions of customers are treated with fairness and transparency. As an organisation, Flipkart recognizes the immense responsibility towards Indian consumers, and has been continuously investing in robust policies, controls, ethical design practices, intense training and awareness programs, and transparent communication to empower consumers with clarity and confidence in their choices.

The comprehensive self-audit completion declaration has been formally submitted to the Hon’ble Secretary, Ministry of Consumer Affairs, Smt. Nidhi Khare, IAS.
 

Speaking on the development, Rajneesh Kumar, Chief Corporate Affairs Officer, Flipkart Group, said, "We are deeply committed to ensuring every consumer interaction is built on transparency and trust. We've continuously sought to uphold the highest standards of compliance, and our recent self-audit across Flipkart, Myntra, Flipkart Wholesale, and Cleartrip is a testament to that commitment. This initiative is a proactive step that reinforces our role as a responsible digital marketplace. We are proud to align with the government's vision of a transparent digital economy, and we will continue to collaborate with the Ministry of Consumer Affairs and all other stakeholders to strengthen consumer protection."
 

Appreciating and acknowledging the initiative, Hon’ble Secretary, Ms Nidhi Khare, IAS, said, “The Ministry appreciates Flipkart’s proactive step in completing a comprehensive self-audit on dark patterns. This demonstrates a clear commitment to putting consumer interests first. Such initiatives are vital for strengthening trust in e-commerce and will serve as a significant benchmark for other platforms to ensure fairness and transparency in their digital practices.”

Flipkart Group reinstates its commitment to working alongside the government in shaping a transparent and equitable digital economy in India. Flipkart Group believes that by making informed choices, shoppers can navigate the digital marketplace with confidence, ensuring their purchase experiences are both enjoyable and secure.

Flipkart, India’s homegrown e-commerce marketplace, continues to strengthen its seller ecosystem as the festive season approaches. With a 25-30% rise in transacting sellers over the last six months and up to 30% growth in the quarter leading up to the festive period (June - August 2025), the Flipkart marketplace is enabling lakhs of MSMEs, artisans, and entrepreneurs to prepare for India’s largest shopping event of the year. Enabled by AI-powered tools, simplified seller solutions, faster settlements, and steady expansion into emerging markets, sellers are capturing stronger growth and are well-positioned for the upcoming festive season. This momentum is being reinforced through training sessions, new formats like Live Commerce, and expanded fulfillment infrastructure, ensuring sellers can scale sustainably during the festive surge.
 

Since early 2025, Flipkart has rolled out a revamped Seller Hub and Seller App to simplify listing, navigation, and settlements, while streamlining fees and improving delivery speed. Sellers are also using the AI-powered NXT Insights Platform, available free of cost, for real-time analytics on pricing, selection, returns, and market trends, along with CVP (Customer Value Proposition) Insights that provide GenAI-driven recommendations on selection, speed, and inventory. These tools are helping sellers across categories such as Fashion, Books & General Merchandise (BGM), and Electronics respond to festive demand with greater competitiveness.
 

To support new entrepreneurs, Flipkart’s New Seller Success Program continues to deliver strong results, driving a 2-3X increase in early success rates by offering free onboarding support and dedicated account management during the first 60 days. The company’s seller ecosystem is growing not just in metros, but in cultural and emerging trade centers like Kannauj, known for its perfumes and fragrances; Khurja, a key pottery and ceramics cluster; and Shantipur, renowned for handlooms and textiles. By enabling these hubs to go digital, Flipkart is empowering regional pride and economic resilience while offering customers across India access to truly unique, locally made products. Earlier this year, the company engaged with more than 8,000 entrepreneurs through Seller Summits in Jaipur, Surat, and Delhi, reinforcing its commitment to inclusivity and long-term seller empowerment.
 

Sakait Chaudhary, SVP and Head of Marketplace, Flipkart, said, “The festive season is a pivotal opportunity for our seller community, and Flipkart remains committed to helping them succeed. Through AI-led platforms like NXT Insights and simplified Seller Hub operations, we are equipping sellers with the right tools and knowledge to drive growth with confidence. The emergence of new trade hubs such as Kannauj and Khurja, alongside strong momentum in categories like Fashion, Electronics, and BGM, reflects the inclusivity and resilience of our marketplace. As we enter the festive season, we remain committed to supporting sellers in maximising opportunities while delivering value and trust to customers across India.”
 

Trisha Talasani, owner of BTMVentures, Hyderabad, said, “The festive season is the most important time for our business, and Flipkart has made it easier to prepare and grow. With the updated Seller Hub and NXT Insights, I am able to track what is working, plan my inventory, and make quicker decisions. As a grooming category seller from the South, it’s encouraging to see my business grow 400% this year through Flipkart’s continued support. The right tools and guidance from account managers have helped me to build a successful online business.”
 

These initiatives reflect Flipkart’s broader goal of building an inclusive, responsible, and growth-led marketplace. As festive demand builds, Flipkart continues to unlock new opportunities for sellers across India, enabling digital commerce not just to be a platform for transactions but a driver of transformation and sustainable growth.
 

Flipkart is committed to simplifying GST compliance for its sellers, ensuring they can seamlessly pass on the benefits to their customers. Flipkart is driving transparent communication on revised GST slabs and their implications, and has simplified the seller dashboard with automatic backend updates of new GST slabs. Detailed training sessions and webinars are being organised to address any seller queries regarding GST changes.

• Beauty’s Biggest Headliners Land in Delhi: For the first time at Nykaaland, global heavyweights Dolce&Gabbana Beauty, Rabanne, Carolina Herrera, and YSL Beauty share the spotlight with cult disruptors TIRTIR, MILK Makeup, and IT Cosmetics. The brands you’ve been double-tapping, stalking, and wishlist-ing are finally stepping into the spotlight.

• The Masters of Glam Are In Session: Red carpet royalty and bridal beauty bosses are bringing their A-game. From Namrata Soni, the undisputed queen of bridal glam, Meera Sakhrani, the IT bridal makeup artist to Daniel Bauer, the magician behind Katrina Kaif’s most iconic looks, and Mehak Oberoi, the hand behind Kiara Advani’s Met Gala glow, this is your backstage pass to insider secrets and hands-on artistry.

• Every mood, every move, one mad music lineup: From heartbreak feels to full-on bhangra heat, Nykaaland’s soundtrack has all your moods on lock. Prateek Kuhad brings the “cry with your crew” sing-alongs along with Jonita Gandhi, the pop chameleon, while Panjabi MC guarantees a dhol drop that’ll have the crowd screaming “mundiyan tu bachke rahi” in unison. Whether you’re swaying, jumping, or just screaming lyrics with your besties, this stage promises to vibe with you.
   

We heard you, Delhi! Nykaaland, India’s biggest beauty playground, is coming to give you the ultimate beauty experience you truly deserve! After two successful editions in Mumbai that brought over 40,000 beauty lovers together, Nykaaland is finally landing in Delhi-NCR from November 7th to 9th, 2025, for its third edition. Co-produced by Nykaa, India’s leading beauty and lifestyle destination, and BookMyShow Live, the live entertainment experiential division of BookMyShow, this is a major shoutout to Delhi-NCR’s ever-evolving, trendsetting beauty scene - because we know you don’t just follow beauty, you live it.
 

Nykaaland is BACK, and in DELHI!
 

The three-day festival at NSIC grounds, Okhla, Delhi NCR will bring the best of global beauty, insurgent homegrown heroes, and viral breakout beauty brands together under one roof, seamlessly intertwining music, culture, and creativity, all blooming in full glory in one immersive experience. Tickets are now live and yours to grab, exclusively on BookMyShow, India’s leading entertainment destination.

Delhi-NCR is the perfect backdrop, a thriving hub of beauty insiders and passionate newcomers who crave cutting-edge trends and authentic artistry. Here, the discerning audience is ready to embrace the next wave of beauty innovation, making it the ideal stage for Nykaaland’s immersive beauty experiences.

Nykaaland Lineup

Anchit Nayar, Executive Director and Chief Executive Officer, Nykaa Beauty said, “We are proud to bring Nykaaland to Delhi-NCR in response to the overwhelming demand from the capital’s passionate beauty community. Having inspired a transformative movement in Mumbai, our entry into Delhi marks a significant milestone in our journey. It reflects our vision to take experiential beauty beyond commerce and into the community, making it an ideal setting for immersive masterclasses, exclusive product launches, and meaningful brand-to-consumer interactions. By collaborating with BookMyShow Live, we are strengthening our ability to deliver experiential beauty at scale. This expansion is not just about geography. It is about celebrating a national beauty ecosystem that thrives on innovation, creativity, and community. Nykaaland in Delhi is poised to become a lasting cultural touchpoint for beauty in India.”
 

Owen Roncon, Chief of Business – Branded IPs, BookMyShow, said, "With Nykaaland, we set out to build an experiential platform that goes far beyond beauty, curating a cultural playground where artistry, music and community come alive. After two blockbuster editions in Mumbai, the move to Delhi-NCR was a natural progression. The capital is not only a dynamic hub for fashion and beauty but also a melting pot of diverse voices and discerning audiences who shape trends for the country. Expanding Nykaaland here allows us to create a truly national stage for beauty experiences at scale, while deepening our connect with audiences who are eager for immersive, world-class showcases. This is the next step in our vision to build Nykaaland into a defining movement in the global live entertainment and beauty landscape.”
 

Nykaaland Key Highlights
 

One festival, zero beauty FOMO!

This year, Nykaaland is bringing together over 60 global and Indian beauty brands, handpicked to make your wildest beauty dreams come true. From couture powerhouses and cult classics to Seoul’s skincare secrets and India’s own icons, if it belongs on a shelf, in a reel, or on your moodboard, it’s finally here, your chance to touch, test, and try it all in one festival.
 

The Designer Drop: Runway to Vanity
For the first time at Nykaaland, fashion’s most powerful names make their beauty debut. YSL Beauty, Dolce&Gabbana Beauty, Rabanne, and Carolina Herrera bring their couture touch to makeup and fragrance. Global disruptors and cult favorites like TIRTIR, MILK Makeup, IT Cosmetics, Kylie Cosmetics, and Supergoop! deliver formulas that have redefined beauty trends worldwide. From bold couture reds to dewy skin-perfecters, latte palettes, and high-shine glosses, this is where luxury meets next-gen obsession, ready for you to swatch, spritz, and make your own.
 

Your One-Way ‘Ticket to Seoul-ful’ Skin!
K-beauty lovers, buckle up. The AmorePacific family arrives in full force with Laneige, Innisfree, Etude, Sulwhasoo, Aestura, Ryo, and Mise en Scène, bringing everything from cloud-skin bases to glossy haircare. Disruptors and cult faves like Pyunkang Yul, TIRTIR, Beauty of Joseon, ROUND LAB, TonyMoly, Dr. Althea, Celimax, House of HUR, Parnell, Arencia, Anua, Torriden, Biodance, DALBA, and VT Cosmetics are here with viral must-haves and under-the-radar obsessions. This lineup proves K-beauty always stays ahead of the curve.
 

Cult to Coveted: Shelf Stars IRL
From OG icons to insurgent beauty disruptors, your feed’s most-wanted brands are finally at your fingertips. e.l.f. Cosmetics, IT Cosmetics, Cetaphil, Olay, Avène, Bath & Body Works, L’Occitane, Lancôme, L’Oréal Professionnel, Ducray, AVEDA, Ikonic, Minimalist, Daily Life Forever52, Wishcare, and Dream Beauty bring viral lip oils, gloss-skin bases, latte palettes, and salon-grade hair heroes straight off the grid and onto your vanity.
 

Homegrown Icons: Made in India, Made for the World
India’s beauty vanguard takes center stage. Kay Beauty, Simply Nam, Minimalist, ThriveCo, RENÉE Cosmetics, Moi by Nykaa, Swiss Beauty, Nykaa Cosmetics, Pink Polqa, LovETC, Daily Life Forever52, Naturali, Sammmm, Dot & Key, Shills Professional, Wishcare, Ikonic, and more prove that local beauty is truly legendary. From science-backed skincare to pigment-pushing D2C disruptors, these homegrown voices are shaping the future of beauty.
 

Masterclasses: Hands-On with Bollywood’s Beauty Mavericks
Want red carpet-ready skin, sculpted eyes, or on-the-go glam that actually turns heads? At Nykaaland, you don’t just watch, you get the VIP pass to Bollywood’s beauty secrets. Learn Namrata Soni’s bridal magic, Daniel Bauer’s gloss hacks that change your whole vibe, Mehak Oberoi’s foolproof everyday glam tricks, and Meera Sakhrani’s legendary IT bridal techniques that make every wedding look insta-famous. These sessions aren’t just demos, they’re your chance to swatch, play, experiment, and slay like the pros.
 

From bridal perfection to statement red carpet moments and skin-first minimal makeup, this is where you level up your beauty game. Get your tickets before they sell out!
 

Music, Immersive Experiences, Beauty, Culture, and Food

Headlining the music stage are genre-bending powerhouses. Prateek Kuhad is bringing the ultimate switch-up, from heartbreak anthems like ‘Cold/Mess’ and ‘Kasoor’ to feel-good sing-alongs that turn a crowd into a chorus. Sharing the spotlight is Jonita Gandhi, the pop chameleon whose voice jumps effortlessly from Bollywood bangers to viral chart-toppers with hits like ‘What Jhumka’, ‘Chellamma’, and ‘Arabic Kuthu’. But the real game-changer? The one and only Panjabi MC, the global icon who made ‘Mundiyan To Bach Ke Rahi’ a cross-continental anthem. When those legendary beats drop, expect the dance floor to erupt. Keeping the vibe electric all night are DJ MoCity, Dynamite Disco Club Soundsystem, Nida, Gini, and Dot.
 

Grab your pass to the biggest beauty playground now

Snag your single-day General Access (GA) pass if you’re popping in for one day, or go all out with a three-day season pass for nonstop beauty, music, and experiences. Rolling with your squad? The Fab Four pass gets you and three friends full access, so you can explore, swatch, and slay together. And for those ready to level up, the Namrata Soni Masterclass comes with guaranteed seating and full festival access, your backstage pass to bridal glam secrets and insider tips.
 

Beyond the beats, Nykaaland is a multisensory celebration, think interactive art installations, cultural showcases, gourmet food stations, and over 500 beauty icons. From rubbing shoulders with Bollywood A-listers to learning from industry experts who live and breathe the craft, every corner of the festival promises discovery. And with more reveals still to come, the anticipation is only building.
 

Over the past two editions, Nykaaland has distributed over 5 million product samples and welcomed 8000+ beauty lovers into hands-on masterclasses led by some of the biggest global names in the industry. From makeup icons like Patrick Ta, Sofia Tilbury, Romero Jennings, and Yianni Tsapatori to Bollywood stars including Katrina Kaif, Jahnvi Kapoor, Kriti Sanon, Shanaya Kapoor, Tara Sutaria, and Manushi Chhillar gracing previous editions, the festival has become synonymous with immersive experiences and celebrity-fueled excitement.
 

With headline performances by global artists like Jay Sean, HRVY, and Yung Raja, alongside homegrown sensations Ritviz, Kayan, Oaff & Savera, and Gurbaxx, Nykaaland effortlessly blends the worlds of beauty, fashion, and live entertainment.
 

As Nykaaland lands in the capital, it marks a bold new chapter in its evolution as a national cultural phenomenon - one that reflects India’s growing appetite for beauty and lifestyle experiences that are aspirational, inclusive, personal, and joyfully interactive. Bigger, bolder, and bloomier than ever before, Nykaaland is redefining how India celebrates beauty.
 

Follow @Nykaaland on Instagram for more!

Mr. Ankit Agarwal Founder & CEO

The UAE’s expat-majority population—80% made up of non-nationals—creates unique demand for Indian products, however attempts at direct market entry can be expensive and logistically complex. Even a basic level operations which would include establishing a proper company, following all the regulations, manpower visa, hiring & salary costs, warehouse setup & logistics etc. can require an investment in excess of 250,000 AED. This investment might turn out to be a steep amount for many emerging D2C brands, thus becoming a barrier towards their entry to the UAE and broader gulf market.

EcomBridge’s Game-Changing Approach
EcomBridge negates these friction points by providing local warehousing, managing legal compliance, VAT registration, customs clearance, and listing optimization on top marketplaces such as Amazon, Noon, Namshi etc. Brands work with dedicated category managers who handle sales operations, creative optimization, and logistics—eliminating the need for sellers to form a local entity or invest in leased storage and on-ground staff.

The end result: Indian brands launch and start selling within weeks, not months, operating seamlessly as local UAE businesses. The company equips sellers with regional market insights, ensuring their product listings are tuned for local search behaviours and translated to Arabic where needed, maximizing visibility and cultural resonance.

What the Experts Say
EcomBridge Founder and CEO, Mr. Ankit Agarwal, summarized the vision in a recent interview, “Our goal is to empower Global brands with world-class market access, while making expansion low-risk and almost instantaneous. By blending operations with strategy, and leveraging tech and smart execution, we ensure brands can scale globally without losing their local identity. EcomBridge’s ‘growth blueprint’ eliminates the usual pain points, allowing entrepreneurs to focus on what they do best—innovate and serve customers—while we handle the complexities of international trade.”

Agarwal further highlights that the EcomBridge revenue-share partnership model aligns incentives, making both parties equally invested in sustained growth and customer success—turning international expansion from a financial risk into a strategic advantage.

Advantages for Brands

• Zero Setup Cost: Businesses skip Dubai licensing and company formation, drastically cutting overhead.

• Rapid Launch: Inventory is sourced and online within weeks, allowing for fast expansion and ROI.

• Full Compliance: EcomBridge handles all regulatory, VAT, and customs processes, preventing delays and costly penalties.

• Scalability: The platform flexibly caters to both small startups and regional players, letting them scale their presence as demand grows.

The UAE e-commerce sector, expected to cross $17 billion in 2025, offers a vibrant market with premium pricing and high online order values—often exceeding AED 150. EcomBridge’s integrated support maximizes brand reach, customer trust, and repeat business, making it the local accelerator and safety net for bold Indian expansion.

Indian brands in snacks, fashion, home décor, and wellness can now explore effortless regional growth. Interested businesses can connect with EcomBridge at www.EcomBridge.ai for onboarding and a strategic, risk-free journey beyond borders.

• Regional electronics demand has risen close to 1.22X in North and 1.17X in South India

• Computing device consumption grew 1.4X in metros; 1.3X among youth in the age range of 16–25 years

• Gaming devices saw a 1.15X increase in purchases in metro, while adoption for Tablets increased by 1.2X among youth

• Two-wheeler purchases saw strong traction with a 1.7X jump in scooters and a 1.2X rise in electric vehicles 

Flipkart, India’s homegrown e-commerce marketplace, is playing a pivotal role in shaping a new era of consumer technology adoption. As the country gears up for a high-demand festive season, Flipkart’s latest insights (June to August as compared to March to May 2025) highlight how users across age groups and regions are embracing devices that are not only functional but also expressive and lifestyle-enabling. Flipkart’s initiative to democratize premium products along with its value segments has driven this change in adoption across regions.

From AI-enabled laptops and desktops to gaming consoles, digital cameras, smart wearables, smart home solutions, and even two-wheelers - Flipkart is witnessing strong, multi-fold growth across its diverse and technology-forward selection. This transformation reflects a powerful shift: Indian consumers are no longer just using technology; they are personalising it to learn, create, express identity, and adopt sustainable living solutions. With features like video assistance and Gen-AI-powered chatbots, Flipkart enables customers to make informed buying decisions that help improve the overall shopping experience.

Sujith Agashe, Vice President, Electronics at Flipkart, said, “India’s electronics market is no longer defined by just urban demand or access to devices. We are witnessing a dynamic shift across all tiers and consumer cohorts as we approach the festive season. From students in small towns to creators in Tier 1+ cities and families in major metros, demand for consumer electronics is clearly rising. This is driven by advances in tech and AI, and increasingly shaped by how people personalize their usage, preferences, and perceived value.”

He further added, “What’s clear is that the future of electronics is not just about access- it’s about aspiration, personalization, and performance. At Flipkart, we are partnering with brands to stay ahead of emerging trends - enabling access to advanced, sustainable, and lifestyle-enhancing technology for every Indian consumer.”

Reimagining Consumption: Rise of Computing and Creator Gear

India’s digital acceleration is reshaping how essential electronics are perceived and used. Compared to March-May, in June-August 2025, laptops and desktops have witnessed 1.4X growth in metro markets like Delhi NCR, Bangalore, Mumbai and others, with Tier 1 and Tier 2 cities close behind. The momentum is being driven by a growing base of digital-native users engaging in hybrid learning, freelance work, and creative projects. Among 16–25-year-olds alone, usage of computing devices rose by 1.3X, underscoring their role in shaping the future of digital adoption.

Meanwhile, digital cameras and storage devices are also gaining ground, especially in non-metro cities, reflecting a rise in content creation and a growing need for data storage at the local level.

Youth as Catalysts: Electronics That Enable Expression and Aspiration

For Gen Z and Gen Alpha, technology is deeply personal -  a tool to learn, play, and express themselves. Gaming devices recorded a 1.15X increase during June to August 2025 vs March to May 2025, propelled partially by engaging discovery formats, which are allowing younger users to explore devices hands-on and understand how technology fits into their daily lives. This deeper engagement is directly influencing purchase decisions, with younger consumers and their families actively investing in devices that align with their interests and lifestyles.

Additionally, two-wheelers saw strong uptake among consumers between June to August 2025, as the demand for scooters rose by 1.7X and electric vehicles surged by 1.2X in comparison with March to May 2025.

Regional Momentum: Tech is Thriving Everywhere

Technology adoption in India is no longer confined to urban centres- it’s a nationwide movement. Again, between June to August 2025, in comparison with March to May 2025, North India has recorded a rise in demand for electronics at 1.22X followed by South India at 1.17X, reflecting strong digital appetite across these geographies.

While Tier 1 cities led computing category growth at 1.35X, Tier 2 and Tier 3 markets are fast emerging as growth engines for creator-focused tools like cameras and storage devices. This evolving landscape points to a dual-track growth model: metro markets are driving innovation and early adoption of premium technologies, even as Tier 2+ cities fuel value-driven demand for accessible, everyday tech.

As digital lifestyles continue to deepen and diversify, Flipkart is ramping up its efforts ahead of the festive season to empower consumers across India. With an expansive assortment, competitive prices, enhanced regional accessibility, and immersive consumer experience,  Flipkart is enabling every user to engage, create, and thrive through technology.

About the Flipkart Group

The Flipkart Group is one of India’s leading digital commerce entities and includes group companies Flipkart, Myntra, Flipkart Wholesale, Cleartrip, and super.money.

Established in 2007, Flipkart has enabled millions of sellers, merchants, and small businesses to participate in India's digital commerce revolution. With a registered user base of more than 500 million, Flipkart's marketplace offers over 150 million products across 80+ categories. Today, there are over 1.4 million sellers on the platform, including Shopsy sellers. With a focus on empowering and delighting every Indian by delivering value through technology and innovation, Flipkart has created thousands of jobs in the ecosystem while empowering generations of entrepreneurs and MSMEs. Flipkart has pioneered services such as Cash on Delivery, No Cost EMI, Easy Returns, and UPI. These customer-centric innovations focus on enhancing digital payment offerings for all customers while making online shopping more accessible and affordable for millions of Indians.

For more information, please write to media@flipkart.com.

About The Organiser

MEX Exhibitions Pvt. Ltd. is an international exhibition company with a strong presence of over four decades in the advertising industry, over 28 years in publishing & 23 years in exhibitions. The company has produced more than 100 market-leading trade exhibitions for various segments in addition to publishing various magazines & advertising trade directories of repute. Successful exhibitions are conducted all over India, Dubai, Singapore, Canada and Thailand. For more details, visit our website at: www.mexexhibits.com

Housing.com launches Mega Home Utsav 2025 

Coinciding with the period of high-value festive purchases, Housing.com will present an extensive collection of residential properties and investment opportunities through this all-digital event. With participation from over 3,800 developers and channel partners, the event will cover more than 30 cities, including Mumbai, Delhi-NCR, Bengaluru, Chennai, Pune, Hyderabad, Ahmedabad, and Kolkata, among others.

Last year, Mega Home Utsav engaged over 53 million users, while Housing New Home 2025 surpassed this benchmark with equally impressive participation. This year, Mega Home Utsav 2025 is expected to cross a record 55 million reach, reaffirming Housing.com’s leadership as the country’s most trusted real estate platform.

This year, Housing.com is enhancing the homebuying experience with new features. Homebuyers can easily find their ideal property using personalized recommendations and smart search tools. Interactive formats like Housing Shorts and immersive audio walkthroughs make exploring listings more engaging.

“At Housing.com, we believe finding a home should be exciting, seamless, and empowering. With Mega Home Utsav 2025, we’re bringing unmatched choices, exclusive offers, and verified listings—all backed by our commitment to transparency and trust—so home seekers can explore opportunities with confidence and ease at every step of their journey. This event is more than just a Housing.com initiative; it’s a collective effort driven by our trusted network of developers, brokers, and channel partners. Their unwavering commitment over the years has been instrumental in shaping the home buying journey for millions across the country. Together, we are creating a platform that combines scale, expertise, and integrity to help home seekers make informed decisions and move closer to their dream homes,” said Mr. Amit Masaldan, Chief Revenue Officer, Housing.com.

Some of the leading developers showcasing their properties include Casagrand Builder Private Limited, Hiranandani Developers Pvt Ltd, Sattva Group, Provident Housing Ltd (Puravankara Group), Raheja Group, Assetz Property Group, Ashiana Housing Limited, Gera Developments, Kalpataru Group, Prestige Group, Sobha Limited, Adarsh Realty, Ruparel Realty, Vasavi Group, Cybercity Builders and Developers Pvt Ltd, Arvind Smartspaces Ltd and Pride Group, among others.

To make homeownership even more accessible during this festival, several developers are offering attractive deals. For instance, Assetz Property Group is offering a 36-month Pre-EMI holiday on select 3 & 4 BHK homes, while TG Developers is providing a 12-month EMI holiday. GRC Infra Pvt Ltd is extending Pre-EMI relief until handovers begin, and Brigade Group is allowing buyers to pay only 20% now and the rest by March 2026—with special launch benefits for the first 100 units. Additionally, Casa is presenting its limited-time ‘96 Hours Offer,’ giving home seekers even more reasons to explore and secure their dream home during this festival.

To ensure maximum reach and impact, Housing.com will roll out a comprehensive omni-channel marketing campaign leveraging OTT, YouTube, Meta platforms, digital networks, PR initiatives, podcasts, and thought leadership articles—creating a seamless and engaging experience for home seekers across multiple touchpoints.

With its proven legacy of trust and innovation, Mega Home Utsav 2025 promises to once again redefine festive property buying in India, connecting motivated buyers with verified properties through smarter tools, immersive content, and unmatched reach.

About REA India Pte. Ltd.

REA India is a subsidiary of REA Group Ltd. (ASX: REA), a leading digital real estate business headquartered in Melbourne, Australia, and part of the NewsCorp family.

REA India owns Housing.com, the country’s leading real estate technology platform. With a vision to change the way India experiences property, the platform helps consumers throughout their buying, renting, and selling journey. It also offers a robust suite of Self services—such as smart listing tools, digital assistance—empowering home seekers and owners to manage their property needs with ease and online rent payment. These offerings enhance convenience, improve listing visibility, and enable direct engagement for both property owners and seekers.

For businesses, Housing.com offers advertising and listing products for developers and agents, as well as exclusive sales and marketing solutions. It also offers Housing Studio, a suite of innovative AR&VR content to drive better engagement.

REA India operates across 30+ offices nationwide, with its corporate headquarters in Gurugram, Haryana.

Ahead of the 2025 festive season, Flipkart, India’s homegrown e-commerce marketplace, announced the launch of ‘Fashion Spotlight’, its flagship program to accelerate the growth of digital-first fashion brands, especially from T2+ regions. The D2C landscape for Fashion remains a key growth opportunity especially for those from T2+ regions, who may not have access to the right tools that can enable them to exponentially scale their business. Flipkart plans to scale the program 10X by year-end, reaching around 500 brands, and eventually expanding its reach to several more; turning Fashion Spotlight into a truly democratized launchpad for D2C fashion talent. 
 

Flipkart Launches 'Fashion Spotlight' to Power India's Emerging D2C Fashion Ecosystem
 

This strategic rollout comes just in time for the festive season, traditionally the zenith of fashion demand. With 100+ D2C fashion brands already live on Flipkart Fashion today, the organisation is scaling its efforts to bring curated, trend-led selection to millions of shoppers across the country. Several D2C Fashion brands have already witnessed tremendous growth on Flipkart’s marketplace such as Rare Rabbit growing over 500% YoY, Miraggio at over 2300%, and Zouk recording over 200% growth in the past year.
 

With 1 in 3 customers on Flipkart making their first-ever purchase in Fashion, and purchase intent on the app growing 3X in the past year when compared to social media platforms, the Spotlight programme becomes a high-conversion environment for digital-first brands. Going beyond traditional accelerator models, the program integrates Flipkart’s full-stack capabilities, including video cataloguing, image search, Live Commerce, and virtual try-ons, to create a tech-powered, trust-led ecosystem where fashion entrepreneurs can scale with speed and confidence.
 

As part of this launch phase, 50 high-potential brands will be onboarded with a focus on those solving for specific customer needs including unique style, value, and regional relevance. Fashion Spotlight is focused on enabling early-stage fashion entrepreneurs who may have found initial traction among their immediate networks but are now seeking to scale and become brands in their own right.
 

Flipkart has observed that while product innovation is thriving across India’s fashion landscape from climate-conscious fabrics to regional design revival, the biggest bottleneck for many fashion entrepreneurs and D2C brands remains discovery and distribution. Spotlight aims to bridge that gap with Flipkart’s strengths in consumer data, merchandising expertise, and platform reach. The programme is structured around three key pillars: identifying real consumer need gaps, crafting differentiated product experiences, and delivering iterative feedback to improve assortment, visibility, and conversions. Spotlight offers a managed service layer, where Flipkart works closely with entrepreneurs to test product-market fit, iterate on catalogues using cohort feedback, and provide guaranteed visibility much like a VC would invest in early-stage innovation.
 

A Platform Built Around Brand Growth, Not Gatekeeping

• The initiative empowers early‑stage fashion entrepreneurs with three key pillars:

• Curated Discovery: Elevating standout products to a wide audience

• Iterative Product Feedback: Fostering product-market fit through structured learnings

• Guaranteed Visibility: Amplified exposure without commission or exclusivity constraints
   

Tapping Festive and Bharat Tailwinds

• Flipkart’s move aligns with wider shifts in India’s fashion market:

• Consumers are increasingly buying based on trend, identity, and comfort—not just deals. 

• Fashion is now a key growth driver: one in three new Flipkart users discovers the platform through fashion. 

For more information, visit seller.flipkart.com/seller-blog/fashionSpotlight.
 

Speaking about the launch, Kunal Gupta, Vice President, Flipkart Fashion, said, “The D2C revolution in fashion is being driven by a new wave of entrepreneurs across India who are deeply rooted in regional cultures and consumer needs. Spotlight is built for them - for the brands building for hot climates, local use cases, and fabric innovations that deliver the right fashion to the people of Bharat. Our goal is to enable them in their zero-to-one journey, by supporting them till they achieve scale and product-market validation. This is not just about distribution, it is about building a generation of brands that are born digital, are local-first, and ready to serve the next 200 million fashion consumers.”
 

Fashion trends observed on Flipkart today:

• Sarees are making a comeback with handloom, regional weaves becoming popular - 30X increase YoY in searches for “Latest Saree Designs”

• 5X increase YoY in demand for Fusion Jewellery

• Ready to Wear Sarees searches have seen a 10x jump in the last 18 months
   

As fashion consumption continues to evolve in India, Flipkart Fashion’s Spotlight programme marks a decisive step in Flipkart’s efforts to unlock new growth levers for both consumers and young fashion brands. By tapping into rising entrepreneurial energy across small towns and layering it with Flipkart’s platform strengths, Spotlight aims to become the springboard for India’s next big fashion brands.
 

About Flipkart

The Flipkart Group is one of India’s leading digital commerce entities and includes group companies Flipkart, Myntra, Flipkart Wholesale, Cleartrip and super.money.
 

Established in 2007, Flipkart has enabled millions of sellers, merchants, and small businesses to participate in India's digital commerce revolution. With a registered user base of more than 500 million, Flipkart's marketplace offers over 150 million products across 80+ categories. Today, there are over 1.4 million sellers on the platform, including Shopsy sellers. With a focus on empowering and delighting every Indian by delivering value through technology and innovation, Flipkart has created thousands of jobs in the ecosystem while empowering generations of entrepreneurs and MSMEs. Flipkart has pioneered services such as Cash on Delivery, No Cost EMI, Easy Returns, and UPI. These customer-centric innovations focus on enhancing digital payment offerings for all customers while making online shopping more accessible and affordable for millions of Indians.
 

For more information, please write to media@flipkart.com.

Flipkart today hosted Flipkart Tech Day 2025: ‘Next-Gen E-commerce – Unlocking Value Through Innovation at its Core’ at its headquarters in Bengaluru. The immersive showcase brought together technology experts and senior leadership from Flipkart for a behind-the-scenes experience of the cutting-edge technologies fueling the platform's transformation.
 

Flipkart Technology Leaders Sandhya Kapoor, Bharath Chinamanthur, and Ramesh Gururaja at Flipkart Tech Day 2025
 

As Flipkart prepares for the upcoming festive season and The Big Billion Days 2025, Tech Day underscored its commitment to platform-first thinking and innovation-led growth.
 

Speaking at the media briefing, Flipkart leaders presented the company’s ambitious vision to lead India’s e-commerce through platform-first innovation.

Bharath Chinamanthur, SVP, leading seller experience, fulfillment & supply chain technology, shared Flipkart’s tech-led approach to scaling seller and logistics systems. Sellers use NXT Insights for real-time data and CVP (Customer Value Proposition) Insights for GenAI-driven recommendations on selection, speed, and inventory. Logistics innovations like address intelligence, auto-geocoding, and a two-tier last-mile model enable faster, more precise deliveries.

Ramesh Gururaja, SVP, Consumer Products and Growth, offered a preview of Flipkart’s refreshed app experience for The Big Billion Days. Built for next-gen users, the app features a personalized, trend-aware homepage, decluttered product pages, and AI-powered search for smarter discovery. Enhancements include deal-aware feeds, dynamic recommendations, and a new Flipkart Black paid loyalty program with exclusive benefits.

Sandhya Kapoor, SVP & Head, Central Platform Organisation, shared how Flipkart’s platform-first approach drives scale and reliability across the customer journey. Built for peak festive demand, its platforms ensure seamless app performance, automated testing, and real-time monitoring. These core capabilities enable Flipkart to deliver consistent, high-quality experiences at scale.
 

The Big Billion Days 2025: Where Innovation Meets Celebration
Flipkart Tech Day 2025 served as a strategic prelude to this year’s The Big Billion Days (BBD), one of India’s most-anticipated festive shopping events. With a renewed emphasis on joyful discovery and seamless value delivery, Flipkart is set to offer its most intelligent and immersive TBBD experience to date. The following innovation pillars are central to shaping the TBBD 2025 journey:
 

1. App Experience and Interface Design: Flipkart has reimagined its homepage as a dynamic, visually rich environment that enables effortless offer discovery. Enhanced storytelling, high-quality imagery, and subtle motion design guide users intuitively across categories. Haptic feedback adds a tactile dimension to key interactions, making the app feel more responsive and premium.
 

Post-purchase, the redesigned order details page offers complete shipment visibility through a clean, decluttered interface - reducing customer anxiety and enhancing satisfaction.
 

2. Discovery and Personalisation: Flipkart’s AI-powered semantic search bridges vocabulary gaps and accurately interprets user intent, matching queries with both textual and visual catalog data. Advanced recommendation engines analyze user preferences and product attributes at a granular level to deliver highly relevant suggestions.
 

The Feed - Flipkart’s infinite scroll discovery interface - draws inspiration from visual discovery engines, enabling real-time, snackable product exploration. It adapts instantly to user behavior, encouraging repeat engagement.
 

3. Content-Led Commerce: Recognizing that over 70% of Gen Z shoppers prefer video-assisted experiences, Flipkart is scaling video commerce through two key initiatives:

Creator Cities: Large-format production studios in Mumbai, Bengaluru, and Gurugram for high-quality content creation.

Creatorhood: A digital onboarding platform enabling remote video creation for aspiring influencers.
 

Video content is now embedded across the user journey - from homepage and category pages to search and product detail pages. Dedicated destinations like ‘Play’ and ‘LiveShop’ surface personalized video content based on browsing behavior.
 

4. Loyalty & Rewards: Flipkart Plus now features Silver and Gold tiers, determined by annual transaction volume. Members earn SuperCoins (1% for Silver, 2% for Gold) and enjoy up to 5% savings across purchases. Benefits include Plus Treats and Early Access Days with enhanced bank offers of 12%–15%.
 

Flipkart Black, the paid loyalty program, offers uninterrupted lifestyle benefits such as YouTube Premium, free Cleartrip cancellations, and 5% SuperCoin earnings across Flipkart platforms. Priced at Rs. 1,499/year, it is currently available at an introductory pricing of Rs. 990.
 

5. Fintech and Affordability The Fintech team continues its mission to democratize credit access. Credit For All (CFA) allows both Existing To Bank (ETB) and New To Credit (NTC) users to access instant EMIs. ETB users benefit from one-tap approval, while NTB users undergo eKYC and real-time Flipkart EMI limit approvals.
 

Flipkart has launched a co-branded credit card with SBI to enhance affordability and expand access to formal credit. It offers 5% cashback on Flipkart and 4% on select partners, making everyday purchases more rewarding. Customers can apply digitally via the Flipkart app and receive instant joining benefits worth Rs. 1,250, along with fee waivers and 1% unlimited cashback on other eligible spends.
 

6. Scale and Reliability Readiness: Flipkart ensures platform stability and performance during peak demand through advanced fault simulation. This system rigorously evaluates infrastructure resilience across Kubernetes and virtual machine environments. Supported by strong cross-functional collaboration and a culture of seamless execution, these efforts help maintain reliability, scalability, and a consistent customer experience during high-traffic periods.
 

7. Logistics and Last-Mile Innovation: The Wishmaster App now enables 10-minute self-serve onboarding using real-time document authentication and facial recognition. WhatsApp-based asynchronous communication reduces failed delivery attempts. Earnings are calibrated based on delivery effort and density, while automated payouts help streamline settlements.
 

8. Seller Empowerment and Tools: Flipkart’s Seller Hub has been redesigned for simplicity and speed, built on the MURV (Modular, Upgradable, Reusable, and Versatile) design system. Sellers begin with added benefits such as product quality and delivery speed that helps them to grow their business on the platform. Marketplace fees and settlements have been streamlined to support competitive pricing.
 

The NXT Insights Platform offers AI-powered analytics - covering selection, returns, reliability, pricing, and market trendsfree of charge, enabling informed decision-making for sellers of all sizes.
 

9. Customer Support & Post-Purchase Enhancements: GenAI-powered CX Copilots assist support agents in real time, enabling faster query resolution. A new image-based returns engine uses product visuals and metadata to validate claims, facilitating quicker refunds and reducing fraud.
 

The Experience Centre - ‘Unboxed’: Immersive, Interactive, Informative Attendees were guided through Flipkart’s Experience Centre, ‘Unboxed’ – a dynamic space demonstrating how the Flipkart Group integrates intelligence, infrastructure, and integrity to serve its consumers and empower its sellers.
 

The tech walkthrough affirmed the Flipkart Group’s commitment to innovation - fulfilling billions of dreams.

Flipkart, India’s homegrown e-commerce marketplace, today announced a major expansion of its pan-India supply chain infrastructure ahead of its flagship festive event, The Big Billion Days. With the addition of new fulfilment centres (FCs) and last-mile hubs across key states such as Uttar Pradesh (Varanasi, Agra, Ghaziabad), Bihar (Patna), Haryana (Manesar), and Tripura (Agartala), Flipkart is deepening its regional presence, enabling faster festive deliveries, and creating thousands of jobs while powering the rapid growth of quick commerce in India.

Battery operated vehicle at Flipkart's Malur FC

This year’s expansion spans 35 lakh sq. ft., covering 21,000+ pincodes nationwide.

Facilities for all, including Large, Non-Large & Grocery:

• The new operational Varanasi Center is spread across 2.0 lakh sq. ft., generating 3600 direct and indirect job opportunities.

• The newly operational Patna Fulfilment Center, a 4.5 lakh sq. ft. cornerstone facility, serves more than 1,000 pincodes and has created over 1,100 direct and indirect jobs.

• Flipkart is now operating in a Regional Distribution Center (RDC) in Manesar, one of India’s largest state-of-the-art facilities. Spread over 140 acres, the RDC will create over 10,000 direct and indirect jobs, contributing significantly to local employment. The center is expected to cater to a wide range of products, including parcel goods, white goods, and furniture, adapting its assortment dynamically to meet customer requirements and market trends.

• Flipkart expanded its footprint in the Northeast with its first grocery fulfillment center in Agartala, Tripura. Spread over 35,000 square feet and equipped with a daily dispatch capacity of 5,000 orders per day.

In addition to Varanasi, Patna, Manesar, Ranchi, Ghaziabad, Agra and Agartala, Flipkart has gone live with new facilities in Guwahati, Singur, and Saidham, to name a few, strengthening last-mile reach ahead of the festive season. With these additions, Flipkart’s network now comprises over 100 fulfilment centers nationwide, collectively capable of processing millions of festive orders with speed and precision.

Hemant Badri, Senior Vice President and Head of Supply Chain, Customer Experience & Re-Commerce, Flipkart Group, said, “Flipkart’s supply chain blends the scale of large fulfilment centers with the agility of hyperlocal hubs, creating a hybrid network that serves every corner of Bharat. This festive season, our expanded infrastructure spanning 35 lakh sq. ft. across Varanasi, Patna, Manesar, Ranchi, Ghaziabad, Agra and Agartala not only strengthens delivery speed and reliability for millions of customers but also generates inclusive job opportunities at scale. 2.2 lakh+ seasonal job opportunities have been created with a strong focus on women, PwD and first-time workforce hiring. From metros to Tier-2 and Tier-3 cities, our focus remains on delivering convenience, strengthening regional economies, and building a future-ready supply chain powered by technology and inclusivity.”

Complementing its large-scale fulfillment centers, Flipkart is also scaling its quick commerce backbone through nearly 400 new micro-fulfilment centers and dark stores across 19 cities. This network underpins Flipkart Minutes, which has doubled order volumes every 45 days since launch, enabling faster-than-ever delivery of essentials and festive products.

As part of its festive readiness, Flipkart has created over 2.2 lakh additional seasonal job opportunities across warehousing, logistics, and last-mile delivery roles. This includes opportunities for persons with disabilities (PwDs) and other segments of society across its supply chain. With inclusive hiring, tech-led skilling through the Supply Chain Operations Academy (SCOA), and partnerships with social organisations, Flipkart is strengthening both festive operational capacity and India’s broader employment ecosystem.

Ekart, in partnership with NReach Online Services Limited, has launched on-ground health camps under its Suraksha wellness program to support over 6,000 warehouse associates across 21 supply chain facilities. Timed ahead of the festive season and Big Billion Days, the camps offer essential screenings, including blood tests and diabetic, kidney, liver, and cardiac assessments, enabling early health insights for frontline employees. This builds on Suraksha’s broader impact, which has supported 1.7 lakh associates in 2025 and facilitated over 18 lakh minutes of doctor consultations last year. The initiative reflects Ekart’s commitment to caring for the people who help deliver India’s festive joy.

With these expansions, Flipkart reaffirms its role as a pan-India enabler of festive e-commerce and quick commerce, ensuring that The Big Billion Days 2025 brings faster, smarter, and more joyful shopping experiences for customers across the country.

About the Flipkart Group

The Flipkart Group is one of India’s leading digital commerce entities and includes group companies Flipkart, Myntra, Flipkart Wholesale, Cleartrip, and super.money.

Established in 2007, Flipkart has enabled millions of sellers, merchants, and small businesses to participate in India's digital commerce revolution. With a registered user base of more than 500 million, Flipkart’s marketplace offers over 150 million products across 80+ categories. Today, there are over 1.4 million sellers on the platform, including Shopsy sellers.

With a focus on empowering and delighting every Indian by delivering value through technology and innovation, Flipkart has pioneered services such as Cash on Delivery, No Cost EMI, Easy Returns, and UPI payments. Beyond shopping, Flipkart continues to create jobs, empower entrepreneurs, and strengthen India’s digital economy.

Catalyst Brands Business Services will now expand its capabilities to become a high-impact, cross-functional hub supporting the entire Catalyst Brands portfolio. With deep expertise in Information Technology, Stores and Payment Systems, Digital and eCommerce, Supply Chain, Finance, Merchandising, Marketing, and Data and Analytics, Catalyst Brands’ India team will play a central role in driving efficiency, innovation, and growth for over 60 million customers.

"As Catalyst Brands, we bring together the rich heritage of six celebrated brands under a new vision for success that reflects our drive to spark innovation," said Marc Rosen, Chief Executive Officer, Catalyst Brands. "Our customers are at the heart of our business, and the expertise of our Catalyst Brands Business Services team in India is key to helping us expand our global reach and deliver quality and value for our customers."

 With 800 associates and nearly a decade of operational excellence, the Bengaluru center has been instrumental in building global technology and enterprise systems for JCPenney. The impact of Catalyst Brands Business Services will be multiplied to enable faster collaboration and shape the future of a multi-brand retail ecosystem.

“India is not just supporting Catalyst Brands, it is helping shape our future,” said Kevin Harper, Executive Vice President & Chief Operating Officer, Catalyst Brands. “As we embark on a new chapter of growth at Catalyst Brands, our Bengaluru team will be key to streamlining operations, embedding standardization, and driving operational excellence across the board.”

The center will continue to operate from Manyata Tech Park, Bengaluru, with planned growth in capabilities aligned to Catalyst’s long-term global strategy.

“Over the past nine years, our Bengaluru center has proven itself as a strategic growth engine for JCPenney, and we are ready to capitalize on this momentum to take Catalyst Brands to the next level,” said Kaushik Das, Managing Director, Catalyst Brands Business Services Limited. “We will continue to invest in the talent, leadership, and spirit of innovation that we’ve come to rely on from our India-based associates as we begin building for the future.”

About Catalyst Brands
Catalyst Brands ignites America’s most beloved retail brands to make fashion accessible to all. Our portfolio features legendary department store JCPenney, as well as iconic specialty retail brands Aéropostale, Brooks Brothers, Eddie Bauer, Lucky Brand, and Nautica.

Established in 2025, when JCPenney and the former SPARC Group combined, Catalyst Brands today operates 1,800 retail stores, shop-in-shops, and eCommerce platforms throughout the U.S. and Canada. It also serves leading wholesale accounts in North America and beyond.

 For more information, visit catalystbrands.com.

Built entirely in India and powered by NxtQuantum OS, India’s first sovereign mobile operating system, the Ai+ Smartphone combines high performance, affordability, and privacy in one seamless experience. It offers Indian users an alternative to foreign-built devices and opaque software ecosystems, giving them full visibility and control over their data. With this launch, NxtQuantum aims to redefine what ownership, transparency, and digital trust should look like in the smartphone era.

Unveiled by Madhav Sheth and built by his team at NxtQuantum Shift Technologies, the Ai+ Smartphone lineup features two smartphones, Pulse and Nova 5G, each available in five bold colours, all running on NxtQuantum OS, India’s first sovereign mobile operating system. With Ai+ Smartphone, India isn’t just assembling phones anymore. It’s building its own digital foundation. “Ai+ Smartphone is about putting control back in the hands of Indian users,” said Madhav Sheth, CEO, Ai+ Smartphone and Founder, NxtQuantum Shift Technologies. “For years, we’ve relied on phones and platforms that were never made with India in mind. Ai+ Smartphone changes that. These phones are fast, beautifully designed, and most importantly, they keep your data safe,” he added.

Designed in India. Ready for the World.

Ai+ smartphones are manufactured in India by United Telelinks (Bangalore) Limited at their Noida Factory, reinforcing NxtQuantum’s long-term commitment to building sovereign digital infrastructure, starting from the factory floor. Everything from software to supply chain has been aligned to India’s priorities. But what makes Ai+ Smartphone truly different isn’t just where it’s made, but what it’s made for. From long battery life and high-definition displays to dual SIM flexibility and enhanced camera performance, the Ai+ Smartphone is designed with the needs of people in India in mind, focusing on how they live, work, learn, and connect. The phones support regional languages, local content, and a customisable experience through NxtQuantum’s Theme Designer Tool.

Why India Needs Ai+ Smartphones Now

India is the world’s second-largest smartphone market, with more than 800 million users. Yet most smartphones today still run on foreign software and route user data through third-party systems outside the country. That means little visibility and even less control.

Ai+ Smartphone is designed to fix that. Every Ai+ Smartphone runs on NxtQuantum OS, a built-in India operating system with a zero-trust security architecture. All personal data, from app preferences to backups, is stored securely in India, utilising MeitY (Ministry of Electronics and Information Technology, Government of India)-empanelled Google Cloud Regions.

Now Available on Flipkart

The full Ai+ Smartphone lineup is now live on Flipkart and other channels, starting at just Rs 4499*. Phones are available in a variety of bold colours and storage options. “At Flipkart, we’ve seen growing demand for smartphones that are not just affordable but trustworthy,” said Smrithi Ravichandran, Vice President – Mobiles, Flipkart. “We’re proud to bring Ai+ Smartphone to our customers, a product that blends performance, privacy, and purpose.” Ai+ Smartphone isn’t just a new smartphone line. It’s a new way forward. For the first time, Indian users can choose a phone that’s built in India, governed in India, keeps their data safe, and puts them fully in control. With Ai+ Smartphone, NxtQuantum isn’t just launching devices it is building digital confidence.

Product Lineup Overview

 Pulse

• 6.7” HD+ Display, 90Hz | T615 Chip | 262K Antutu score | Expandable Memory – 1TB

• 50MP Dual AI camera | 5000mAh battery | Side fingerprint sensor

• Colours: Blue, Black, Green, Purple, Pink

• Starting at Rs 4499.*

• Flash Sale: 12th July, Starts at 12 Noon

 Nova 5G

• 6.7” HD+ Display, 120Hz | T8200 Chip | 501K Antutu Score | Expandable Memory – 1TB

• 50MP Dual AI camera | 5000mAh battery | Side fingerprint sensor

• Colours: Blue, Black, Green, Purple, Pink

• Starting at Rs 7499.*

• Flash Sale: 13th July, Starts at 12 Noon

Availability: Flipkart

Operating System: NxtQuantum OS

Security: All data stored in India on MeitY-approved servers hosted by Google Cloud

*Offers valid exclusively on Day 1 of the sale.

1. Includes Rs. 500 instant discount on Axis Bank credit card and EMI transactions, including Flipkart Axis Bank credit card.

2. 3 months no-cost EMI on Bajaj Finserv

3. Exchange bonus on all phones—working or dead—under the Prexo program.

Flipkart, India’s homegrown e-commerce marketplace, unveiled its inaugural Glam Up Annual Beauty Trends Report at the flagship Glam Up Fest 2025, offering exclusive insights into the fast-evolving beauty preferences of Indian consumers. Launched in partnership with Nielsen IQ, the report showcases how Flipkart is pioneering India’s Next Billion-Dollar beauty boom. The report explores how evolving consumer preferences, rising affluence, and growing demand across new regions are fueling India’s beauty boom, with trends like skinimalism and SPF rituals making beauty more personal, science-led, and socially influenced.

Unveiling the Flipkart Glam up Annual Beauty Trends Report, Sakait Choudhary, Priyanka Bhargav, Manjari Singhal, Kartheek Kanumuru

The report highlights the growing preference for premium quality products, with over 5 beauty essentials sold every second on the platform across haircare, makeup, and skincare. Over 148 million beauty products were sold on Flipkart in 2024, spotlighting Flipkart’s role in strengthening the online beauty revolution in India and continuing to cater to the shifting consumer attitudes towards beauty.

Left to Right: Sakait Choudhary, Priyanka Bhargav, Manjari Singhal, Kartheek Kanumuru at Flipkart Glam Up 2025

Gen Z is leading the beauty revolution, reshaping their routines with a clear focus on active ingredients, simplified steps, and inspiration that starts with social media and creators. Their presence in the online beauty and personal care space is expected to increase from 40% in 2024 to 47% by 2030. Searches for niacinamide, ceramides, and other science-led activities continue to rise. Viral trends like glazed donut skin, and slugging reflect a move towards hydration-first, result-driven routines. Beauty in 2025 is no longer just about products, it is about intentional choices shaped by conscious consumers and creator-led influence.

Commenting on the launch, Manjari Singhal, Head of Business, Cleartrip, FMCG, and General Merchandise, Flipkart, said, “The beauty landscape in India is in the midst of a vibrant transformation, and no one is driving it more than GenZs. Their evolving preferences, digital fluency, and expressive approach to beauty are reshaping the industry as we know it. At Flipkart, we’ve always believed in staying close to the consumer. The Glam Up Trends Report is a reflection of that belief, an effort to listen, understand, and anticipate what beauty means to the next generation. This report is the result of a deep, collaborative effort between Flipkart and NielsenIQ teams.”

Priyanka Bhargav, Senior Director, Research & Insights, Flipkart, said, “Beauty today is bold, expressive, and constantly evolving and no one captures that spirit quite like Gen Z. Whether it’s their focus on skin health, passion for active ingredients, love for nostalgic aesthetics, or embrace of hybrid formats, they’re redefining the beauty playbook. The Glam Up Trends Report helps decode this dynamic shift. With rich data, real consumer voices, and cultural context, it highlights what’s truly resonating. Trends like Hydration Daze, Scientific Obsession, kiSKIN, and Cherry Cherry Lady go beyond surface appeal, they reflect how young India is engaging with beauty in deeper, more expressive ways. This report is the result of a thoughtful collaboration between the Flipkart Insights Team, the beauty and personal Care team, and our intelligence partner, NielsenIQ. We hope it sparks fresh thinking, challenges conventions, and inspires the next wave of beauty innovation.”

Key Trends:

• Skin-First Beauty Becomes the Default: The foundation of beauty is now skincare. Minimalist routines with hydration and barrier repair are dominating both shopping carts and social feeds. Flipkart recorded a 120% spike in gel moisturisers and over 80% growth in face serums, while face wash sales rose 123% year-on-year. Shoppers are prioritising lean formulations with active ingredients such as salicylic acid, niacinamide, and vitamin C, choosing to treat rather than cover. K-beauty products continue to surge in popularity, with sheet masks, snail mucin serums, and hydrating essences seeing over 90% growth year-on-year, reflecting a growing appetite for globally trending skincare routines.

• Scientific Obsession & Hydration Daze: Beauty routines are increasingly rooted in science. Consumers seek efficacy and transparency, gravitating toward ingredient-first formulations like powder cleansers, dew boosters, and barrier-repair creams. 62% of Gen Z search for beauty by ingredients, not brands. Face creams and gels rose 1.4x YoY, and niacinamide searches surged ~70%, underscoring the rising preference for hydration-focused, evidence-backed skincare.

• Hair Game Strong: Hair rituals on Flipkart are redefined, with shoppers moving from traditional oils to performance-driven solutions rooted in science. The demand for peptide-powered serums, K-gloss treatments, rice water-infused rinses, and scalp-balancing treatments has accelerated, reflecting a clear shift toward targeted, ingredient-led care. Flipkart witnessed a 2x growth in sales of hair serum, and searches for scalp-related concerns, like dandruff serums and itch-relief treatments, have grown by over 85%. This signals a new consumer mindset of haircare should be as intentional and effective as skincare, lightweight, functional, and focused on long-term scalp and strand health.

• Scent-sational: Fragrance as a Daily Ritual of Self-Expression: Fragrance on Flipkart has transformed from an occasional indulgence to a daily ritual of identity and mood-setting. Consumers are embracing “smellmaxxing”, layering mists, roll-ons, and perfumes to create personalised scent profiles that reflect their personality and routine. Flipkart recorded a 2.2x growth in overall fragrance sales in Q1'25 vs Q1'24, with searches for attars alone increasing by 2.5x, signalling renewed interest in culturally rooted, artisanal scents. Gourmand notes inspired by desserts like marshmallow, pistachio, and brown sugar are trending across social channels, especially among younger shoppers. Fragrance today is about more than just smelling good; it’s about self-expression, emotional connection, and everyday wearability.

• Cherry Cherry Lady - Makeup That Does More: Makeup on Flipkart is getting smarter, with functional beauty leading the way. Consumers are choosing hybrid formats that deliver both colour and care. Lip oils, SPF-infused tints, and barrier-friendly blush sticks are replacing traditional, single-purpose products. Shoppers are looking for fewer steps and more benefits, favouring products that adapt to their fast-paced, skin-conscious routines. Gloss-forward lip products continue to gain momentum, while searches for Surma-inspired eye looks have surged 33x in Q1’25 vs Q1’24, reflecting a blend of modern utility and cultural revival. Today’s makeup is not just about aesthetics, it’s about ease, efficacy, and everyday relevance

• Sun–In & Stunning: SPF is no longer optional. Daily protection has become a routine essential, with portable sunscreen sticks and gels supporting reapplication habits. Sunscreen sales doubled, and searches for SPF-related products rose by 76% YoY, indicating that sun protection is now seen as both a health and aesthetic necessity

• Korean Street: The K-Beauty Effect: Korean beauty continues to shape Indian skincare. Products like skin blur serums, serum-infused glow boosters, and mini “skintellectual snacking” formats are seeing rapid adoption. Searches for Korean beauty grew ~81% YoY, making it one of the fastest-rising segments on Flipkart.

• From Plains to Peaks, Beauty Speaks: Regional beauty needs are becoming increasingly important. Variations in air quality, water hardness, humidity, and diet are influencing skin and hair concerns across India. Flipkart is addressing these micro-needs with tailored assortments, especially in Tier 2+ cities, to serve a broader spectrum of Indian consumers

The Indian beauty landscape is undergoing a transformation, and Gen Z is at the center of it. With their digital fluency and trend-first mindset, this generation is redefining how beauty is discovered, chosen, and celebrated. Flipkart, through its annual flagship events like Glam Up Fest 2025, is bringing together deep consumer insights, wide reach, and strong partnerships to lead this shift, bridging the gap between global innovation and local access, to help redefine beauty for the next generation of Indian consumers.

About the Flipkart Group
The Flipkart Group is one of India’s leading digital commerce entities and includes group companies Flipkart, Myntra, Flipkart Wholesale, Cleartrip and super.money.

Established in 2007, Flipkart has enabled millions of sellers, merchants, and small businesses to participate in India's digital commerce revolution. With a registered user base of more than 500 million, Flipkart's marketplace offers over 150 million products across 80+ categories. Today, there are over 1.4 million sellers on the platform, including Shopsy sellers. With a focus on empowering and delighting every Indian by delivering value through technology and innovation, Flipkart has created thousands of jobs in the ecosystem while empowering generations of entrepreneurs and MSMEs. Flipkart has pioneered services such as Cash on Delivery, No Cost EMI, Easy Returns, and UPI. These customer-centric innovations focus on enhancing digital payment offerings for all customers while making online shopping more accessible and affordable for millions of Indians.

For more information, please write to media@flipkart.com

Truecaller and Zepto Partner to Power Trusted Engagement from Onboarding to Delivery in Quick Commerce

Through Truecaller’s Customer Experience Solutions, this collaboration aims to elevate user engagement at every stage of the Zepto journey—from onboarding to doorstep delivery. By leveraging Truecaller’s suite of advanced communication capabilities, Zepto ensures that every user interaction, be it order confirmations, delivery coordination, or support queries is trusted, contextual, and secure.

Using Truecaller’s Verified Business Caller ID, Zepto displays its brand name, logo, and a verified badge during calls, enabling users to instantly recognize and respond confidently, enhancing trust and reducing friction in critical moments of customer interaction.

To further enhance customer engagement or communication effectiveness, Zepto leverages Truecaller’s advanced Customer Experience capabilities like Call Reason to add context to calls, Video Caller ID to deliver branded visuals before a call connects, and the Call Me Back feature, which empowers users to reconnect conveniently, especially valuable for missed delivery or onboarding calls.

Going a step further, Zepto has implemented Verified Campaigns to unlock personalized, high-impact targeted outreach via branded calls and SMS. This enables the brand to connect and engage with high-intent users in a contextual and trusted manner.

At the onboarding stage of the Zepto user journey, Truecaller’s SDK powers a 1-tap, OTP-less login for Zepto and Zepto Cafe, reducing friction at sign-up, minimizing drop-offs, and accelerating conversions during peak demand periods. Commenting on the partnership, Kaivalya Vohra, Co-Founder, Zepto, said, “In the fast-moving world of quick commerce, trusted communication is foundational to every successful transaction. Whether it’s coordinating deliveries or engaging with users, every interaction must be secure, seamless, and reliable. Our partnership with Truecaller enables us to further safeguard these connections through verified communication channels, enhancing both user trust and operational efficiency. Together, we’re reinforcing our commitment to building a safer, more dependable q-commerce experience.”

Speaking about the collaboration, Priyam Bose, Global Head, GTM & Developer Products at Truecaller, said, “Zepto’s promise of speed, convenience, and reliability aligns perfectly with Truecaller’s mission to power trusted and contextual communication at scale. Through our Customer Experience Solutions, we enable Zepto to deliver seamless experiences from secure onboarding to fulfillment while ensuring every interaction is anchored in trust. We’re excited to partner with Zepto as they continue redefining urban convenience in India.”

Truecaller’s Customer Experience Solution is trusted by more than 2500+ businesses globally. It delivers enhanced communication capabilities that promote brand recognition, build trust, and safeguard customers from scams and fraud.

About Zepto
Founded in 2021 by Aadit Palicha and Kaivalya Vohra, Zepto is on a mission to save you time - making every second count towards life's real joys. Our platform has revolutionised rapid commerce in India with cutting-edge technology and strategically optimised delivery hubs. Zepto offers an extensive range of 45,000+ products, from fresh groceries to electronics, beauty essentials, apparels, toys and more, delivering across 80+ cities in 10 minutes*. Zepto Cafe extends our commitment to convenience, featuring a curated menu of over 200 fresh items.

Reach out for any further queries or media assistance: Zepto@prpundithavasred.com.

About Truecaller

Truecaller is an essential part of everyday communication for over 450 million active users, with more than a billion downloads since launch and close to 56 billion unwanted calls identified and blocked in 2024 alone. The company has been headquartered in Stockholm since 2009 and has been publicly listed on Nasdaq Stockholm since October 2021. Visit www.truecaller.com for more information.

AlphaBake, a pioneer in generative AI solutions for the fashion industry is redefining shopping experience with their virtual try-on option for online clothing brands

Launched commercially with brands - www.prasantisarees.com, Jade Blue and www.maatshi.com -  virtual try-ons deliver a scalable and photorealistic try-on experience driving higher conversions, boosting revenue, cutting customer acquisition costs and increasing top-of-funnel traffic. 

Sharing more details, Krishna Sumanth, CEO & Founder of AlphaBake said, “In today’s fast-paced world, virtual try-ons are a boon helping customers see how clothes look on them in different settings, like indoor or outdoor, day or night, by uploading photos with real lighting. Close to 40% of try-ons are shared with others on WhatsApp or Instagram and close to 15% try-ons are added to carts by the customer increasing sales for the brands.  AlphaBake is redefining and enhancing shopping experience by leveraging technology to connect the digital and the physical world, and empowering customers to make smarter decisions. We are on a mission to give new-gen AI-powered experience to all our users targeting Trillion Try-ons over the next 3 years!”

AlphaBake’s efficiency and personalisation give customers better control over selection, allowing users to upload their image and instantly see how the garment looks on them. Clothing brands can integrate this intuitive interface with their websites, and it is especially easy for those brands who have built their D2C website on Shopify. Application Programming Interface (APIs) are also available for non-Shopify platform. 

On the virtual try-ons, Anand Krishnamoorthy, Founder & CEO, Prashanti sarees said, “We have been using Alphabake’s Virtual try-on software for Prashanti, and it has been a game-changer for us. The ability for our customers to visualize sarees on their own photos has significantly enhanced their shopping experience. Since we integrated Alphabake into our platform, the results have been very impressive. Customer engagement has gone up sharply, and we have seen a noticeable improvement in our conversion rates. It genuinely feels like magic when you see the try-on outputs — they are realistic, intuitive, and easy to use. The product itself is very innovative, and it’s clear that the team behind it has continuously refined the algorithm to deliver even better results over time. It’s a strong testament to the capabilities and vision of the founding team. Overall, Alphabake has added real value to our business and to our customers, and we look forward to seeing how it continues to evolve.”

With online retailers continuing to close the gap between digital and virtual spaces, AlphaBake is tackling this challenge by making the virtual try-on experience as real as possible. The new-gen AI-powered technology developed by AlphaBake is detailed and has an increased rate of customer engagement and conversions. With AI models improving rapidly, AlphaBake envisions the try-on experience evolving into a default feature in online fashion shopping, helping businesses boost their experience and conversion.

About AlphaBake

AlphaBake, a pioneer in generative AI solutions for the fashion industry, is driving innovation and efficiency. At AlphaBake, they have combined the best of GenAI foundational models with their proprietary AI models and workflows, to create a seamless and scalable virtual try-on experience. Their solution allows users to upload their image and instantly see how a garment looks on them—within just a few seconds. 

The intuitive interface requires no learning curve, making it easy for users to engage. Brands can easily integrate this solution on to their website within a minute. This is especially easy for those brands who built their D2C website on shopify!

Harsh and Tanvi Somaiya, Co-Founders of The Bear House receive funding from Shark Namita Thapar

The investment deal from Namita, Executive Director of Emcure Pharmaceuticals, who is known for her expertise in scaling businesses, includes Rs. 1 crore for a 1% equity stake and Rs. 2 crore as debt. In the episode, which featured Sharks Namita Thapar, Anupam Mittal, Aman Gupta, Viraj Bahl, and Kunal Bahl, the couple impressed the judges with The Bear House’s profitability, scalability, and product offerings.  Shark Aman even described the brand as ‘too good to be true.’

Shark Kunal Bahl also expressed interest and offered to invest Rs. 3 crore for a 3% equity stake at a Rs. 100 crore valuation. Harsh and Tanvi Somaiya felt Namita Thapar's offer aligned better with their vision and decided to move forward with her when choosing between the two Sharks.

This menswear brand, inspired by European fashion and known for its high-quality, minimalistic, and smart casuals designed for hybrid work cultures, received high praise from the investors.

“Being on Shark Tank and earning the trust and support of the judges is a pivotal moment for The Bear House team! Having them experience our garments and believe in our business model through this investment validates our vision—giving Indian men the freedom to express their unique selves through our clothes, no matter where they go or what they do. This experience has solidified our reputation as a powerhouse in the menswear segment,” said Tanvi Somaiya, Co-founder of The Bear House.

“Our philosophy has always been simple—our product is our brand ambassador!” added Harsh Somaiya, Co-founder of The Bear House.

Having already established an offline presence in Delhi, Bengaluru, and Hyderabad this year, the brand aims to expand into other Tier I, Tier II cities, including Mumbai, Pune, and Chennai. It expects to surpass Rs. 140 crore in net revenue this year, with over 40% YoY growth.

In addition to its strong presence on Myntra—where it holds the top spot in the casual shirts category—the brand is also available on Flipkart, Ajio, Tata Cliq, Nykaa, and Amazon. It is further expanding its reach through collaborations with hyperlocal quick-commerce platforms like Zepto.

“Your story sounds too good to be true—but it’s not just a story, it’s your reality. Despite facing setbacks, you’ve emerged stronger, with a smile on your face and integrity intact. That resilience and commitment make me want to believe in you,” said Namita Thapar while making her offer.

She maintained the brand’s Rs. 100 crore valuation, offering Rs. 1 crore for a 1% equity stake and Rs. 2crore in debt at a 10% interest rate, repayable over five years.

About The Bear House

Founded in 2017 by Tanvi and Harsh Somaiya as a passion project, The Bear House has grown into a premium menswear brand known for its impeccable quality and versatile designs. Catering to discerning Indian consumers who seek effortless transitions between professional and social settings, The Bear House offers a curated range of smart casuals, including shirts, especially popular for its flannel shirts, t-shirts, bottoms, denims, polos, blazers, accessories, and footwear. Designed for modern Indian men who aspire to "Go Everywhere, Do Everything," the brand seamlessly blends international craftsmanship with contemporary style.

The Bear House recently made waves on Shark Tank India, securing investment to fuel its next phase of growth. The brand, expected to cross Rs. 140 crore in net revenue this year with an anticipated 40%+ YoY growth, plans to reinvest the funding into online and offline expansion, along with strategic marketing initiatives leveraging Shark Tank’s reach.

The brand is currently accessible through its e-commerce-enabled website, www.thebearhouse.com, brand’s own app and a growing retail footprint. It operates through Broadway, which is a D2C Multi brand store, present in Delhi and Hyderabad. The brand also recently opened its first EBO in Bhartiya Mall of Bengaluru. Looking ahead, The Bear House aims to launch multiple EBOs in the coming year, further strengthening its presence in India’s fashion landscape—both online and offline.

In addition to its existing partnerships with Myntra—where it holds the top spot in shirts—the brand is also available on Tata Cliq, Nykaa, Amazon and other growing marketplace platforms. The brand is expanding further through new collaborations with hyperlocal quick-commerce platforms like Zepto, where it is already available.

‘AC Deals So Good, India Rahega Cool’ - Flipkart Tackles Summer Fury with Humour

Flipkart has launched a new campaign highlighting relatable summer challenges faced by Indian households, from sweltering heat to rising tempers. The campaign showcases everyday scenarios where heat intensifies emotions, and simple cooling solutions provide much-needed relief.

One film captures a family's emotional turmoil as they learn about their son’s scholarship announcement, only for the heat to make the moment feel even more overwhelming. Another film takes a lighthearted approach, with a husband explaining the long-term benefits of energy-efficient BLDC fans as a practical, wallet-friendly choice.

A third film humorously depicts a couple’s vacation reveal going off track due to irritation caused by the soaring temperature. Each story highlights how cooling solutions like air conditioners, fans, and coolers offer respite from both heat and tension.

The campaign is tied to Flipkart Cooling Days, running from March 26–31, offering products like air conditioners starting at Rs. 26,490, energy-efficient fans from Rs. 1,999, and coolers from Rs. 3,999. The campaign aims to make cooling solutions more accessible and affordable as India braces for the upcoming summer months.

Pratik Shetty, Head Marketing & Media, Flipkart, said, “At Flipkart, our focus with the ‘AC Deals So Good, India Rahega Cool’ campaign is on meeting real consumer needs with smart, value-driven solutions. As the summer heat intensifies, it not only causes physical discomfort but also affects people’s moods and daily routines. Through Flipkart Cooling Days, we aim to make affordable, energy-efficient cooling solutions more accessible to households across the country. Our curated selection of top brands, along with attractive exchange offers and flexible payment options, ensures a seamless, value-driven shopping experience that meets the evolving needs of Indian consumers.”

Speaking about the work, Vishnu Srivatsav, NCD, 22feet Tribal Worldwide, said, “It’s not just summer, it’s the season of irritation. We realised everyone is going to talk heat, but we felt there was another story we could tell. And when we realised we had a relatable message to give. We wanted to give it in the most exaggerated and fun way possible. It was great fun shooting it. And the Chalees Chor were awesome partners to work with.”

To make cooling solutions more accessible, Flipkart offers no-cost EMI plans for up to 12 months and instant savings through leading banks. Additionally, with SuperCoins deals and exchange offers, customers can enjoy greater financial flexibility ensuring that financial constraints don’t stand in the way of comfort.

This summer, Flipkart is making it easier, smarter, and more affordable to beat the heat. With deals this cool, India stays cool too!

Link to the films: Flipkart pe AC deals so good, India rahega cool! I 26th-31st March

Flipkart pe Cooler deals so good, India rahega cool! I 26th-31st March

Film credits:

Business

Vanaja Pillai, Shikha Davessar, Zubin Sheriff, Apeksha Pandey, Reet Wadhwani

Strategy

Rachita Goel, Edwin William, Sambhavi Sawant

Content

Vishnu Srivatsav, Deekshith Kaimal

Design

Farhat Shaukat

Finance

Tapas Baral, Ajinkya Kanchavad

Production

Chalees Chor

In a bid to support customers during the first half of the year, the campaign will deliver exciting offers, designed to cater to the festive spirit while making shipping more affordable. As part of this festive campaign, Blue Dart Express will offer attractive discounts to customers on both domestic and international shipments.

During the campaign, customers can enjoy up to 40% off on domestic shipments between 2 kg and 10 kg. Standard rates apply for domestic shipments under 2 kg or over 10 kg. For international shipments, customers can save up to 50% on freight charges for shipments between 5 kg and 25 kg, across all lanes and zones.

Reflecting on the launch of Festive Express campaign, Dipanjan Banerjee, Chief Commercial Officer at Blue Dart said, “This festive season, Blue Dart Express is committed to offering an enhanced shipping experience, combining efficiency and affordability to meet the needs of our customers. By introducing these special festive offers, Blue Dart Express is making it easier and more cost-effective to send parcels across the country and beyond, all while embracing the spirit of the season.”

This limited time offer is available across all Blue Dart DHL stores and Franchisee Collection Centres (FCCs).

For further details on the campaign, customers are encouraged to visit their nearest Blue Dart DHL store. Customers can also contact Blue Dart's Customer Care at 1860 233 1234 or email enquires at: customerservice@bluedart.com.

 For more information or to book shipments, visit www.bluedart.com.

About Blue Dart Express Ltd.

Blue Dart Express Ltd., South Asia's premier express air and integrated transportation & distribution company, offers secure and reliable delivery of consignments to over 56,000+ locations in India. Blue Dart is a provider of choice for its stakeholders due to its customer centric approach and aims to further strengthen this partnership. As part of DHL Group’s DHL eCommerce division, Blue Dart accesses the largest and most comprehensive express and logistics network worldwide, covering over 220 countries and territories, and offers an entire spectrum of distribution services including air express, freight forwarding, supply chain solutions, customs clearance etc.

The Blue Dart team drives market leadership through its motivated people, dedicated air and ground capacity, cutting-edge technology, wide range of innovative, vertical specific products and value-added services to deliver unmatched standards of service quality to its customers. Blue Dart's market leadership is further validated by its position as the nation’s most innovative and awarded express logistics company for exhibiting reliability, superior brand experience and sustainability which include recognition as one of ‘India's Best Companies to Work For’ by The Great Place to Work® Institute, India, ranked amongst ‘Best Multinational Workplaces in Asia’ by The Great Place to Work® Institute, Asia, voted a ‘Superbrand’ and ‘Reader’s Digest Most Trusted Brand’, listed as one of Fortune 500’s ‘India's Largest Corporations’ and Forbes ‘India's Super 50 Companies’ to name a few. Blue Dart’s Diversity and Inclusion initiatives have also led to it being recognized as one of India’s ‘Best Workplaces for Women’ in 2021 and ‘Best Organisations for Women’ in 2022 by the Economic Times.

Blue Dart fulfils its social responsibility through its Go Programs namely Go Green – Climate Protection, Go Help - Drinking Water, Livelihood, Health, Disaster Management and Go Teach -Education.

TIGC's new stores feature a curated selection of the latest collections, blending streetwear, trendsetting styles, and Korean-inspired designs for a timeless look

The brand inaugurated its first Hyderabad store in Vanasthalipuram on December 7th, 2024. The 2,300-square-foot outlet received an enthusiastic response, drawing over 1,000 customers on its opening day. Following this, The Indian Garage Co. launched its second Hyderabad store at Sarath City Mall on February 15th, 2025, further solidifying its footprint in the city.

The brand also made its debut in Kerala with the launch of its store at the iconic Lulu Mall in Kochi on December 28th, 2024. This opening marks the brand’s first venture into the state and was attended by notables such as Shibu Philips, Director of Shopping Malls, Lulu Group India, Reema Reji, General Manager, Lulu Malls India, Vishnu R. Nath, General Manager at Lulu Malls Kochi, Sanu S., Marketing Manager, Lulu Malls Kochi, and Alka Dembla, Head of Retail, The Indian Garage Co.

These new stores feature a carefully curated selection of the brand’s latest collections, seamlessly combining streetwear, old-money aesthetics, and Korean-inspired designs. The aim continues to set the tone for trendsetting styles that resonate with fashion-forward Gen-Z customers looking for something fresh and innovative.

This expansion is a part of the brand's broader offline strategy, supported by a dedicated 20% budget allocation, with plans for Exclusive Brand Outlet (EBO) sales to contribute to 30% of the brand’s total revenue within the next 3-5 years and aims to reach 100 stores across India with their offline strategy. Through this approach the brand is not only expanding its retail footprint but also providing opportunities for young fashion entrepreneurs to flourish.

Commenting on the expansion, Anant Tanted, Founder & CEO of The Indian Garage Co., stated, “We are delighted to bring The Indian Garage Co.’s distinctive blend of fashion, innovation, and customer-centricity to Hyderabad and Kochi with its EBOs. These launches mark a significant milestone in our journey to make the signature fashion accessible to a wider audience. By creating immersive shopping experiences, we are excited to bring our unique blend of style and innovation to more customers. As we expand our offline presence across India, we remain committed to redefining fashion retail while setting the stage for our entry into international markets.”

Following the Hyderabad and Kochi launches, the brand plans to open new stores in key cities like Lucknow, Pune, two new stores in Bengaluru & Kochi respectively, thereby continuing its nationwide expansion strategy.

"At The Indian Garage Co, we are dedicated to crafting unparalleled shopping experiences that seamlessly blend aesthetics with accessibility," said Alka Dembla, Head of Retail, The Indian Garage Co.. “The launch of our Exclusive Brand Outlets in Hyderabad and Kochi marks an exciting milestone in our journey to connect with fashion enthusiasts. These stores are a testament to our commitment to creating vibrant spaces where fashion enthusiasts can explore, engage, and shop in style. We are excited about this new chapter and look forward to growing our offline presence in key markets across India.”

The brand products are available online via its official website, TIGC.in, as well as on major e-commerce platforms such as Myntra, Ajio, Amazon, Flipkart, Snapdeal and UAE noon. The brand also has a presence in approximately 100 Fashion Factory stores across India.

About The Indian Garage Co
Established in 2012 by Anant Tanted, The Indian Garage Company is an asset-light, EBITDA-positive D2C firm that has grown into a 400-crore enterprise with a rapid growth trajectory. The brand targets 1500 Cr GMV in the next five years.  TMRW, an ecommerce rollup venture owned by the Aditya Birla Group, invested Rs 155 crore in The Indian Garage Co last year.

Operating under the 'House of Brands' format, the company boasts three brands under its umbrella: TIGC (menswear), FreeHand (womenswear) & HardSoda (plus-size menswear). As a company focused on Gen Z consumers, The Indian Garage Co. has evolved into a tech-enabled, digital-first firm, promising its customers access to global fashion trends at an unprecedented pace.

Due to the growing acceptance and popularity of TIGC products, the company intends to diversify its offerings and introduce additional categories under its umbrella.

MG Hector

The study highlights how both petrol and diesel variants of the MG Hector deliver outstanding resale percentages. The diesel variant recorded a resale value of 74.46% in 2019, which surged to 88.76% by 2022, surpassing competitors like the Jeep Compass (43%), Tata Harrier (59%), and Mahindra XUV500 (74%). The petrol variant exhibited a similar trend, with a 72.21% resale value in 2019, climbing to 86.18% by 2022.

"Droom Analysis Team Official Quote: The MG Hector’s exceptional resale value is a testament to its robust build quality, advanced features, and sustained demand in the pre-owned car market. Its ability to retain value significantly better than its competitors makes it a standout choice for buyers looking for long-term value and reliability. The Hector isn’t just an SUV; it’s a smart investment that continues to deliver, mile after mile, year after year.”

Fuel efficiency is another area where the MG Hector shines. With a highway mileage of up to 21 kmpl, the Hector outperforms many of its rivals, including the Tata Harrier, which averages around 18 kmpl. This impressive fuel economy not only reduces the frequency of fuel stops but also lowers overall running costs, making the Hector an attractive option for cost-conscious buyers. Additionally, this fuel efficiency contributes to a greener, more eco-friendly driving experience.

With low maintenance costs compared to premium hatchbacks, the MG Hector stands out as a smart investment in the SUV segment. It also offers reasonable costs for routine servicing and replacement parts, which contributes to its overall lower cost of ownership. These affordable maintenance costs make the Hector an appealing choice for those looking for an SUV that offers both performance and financial peace of mind.

Comparative Resale Value
 

About Droom
Droom is India’s largest AI-driven 21st-century futuristic E-Commerce platform, transforming the Indian automotive market by offering the widest selection of new and used vehicles, from bicycles to planes. With over 2.5 million satisfied customers, Droom provides services like buying, selling, financing, insuring, and certifying vehicles. Its proprietary tech and AI-driven ecosystem, known as DCS (Droom Certification Services), include tools like Orange Book Value for pricing, ECO for vehicle inspection, and History for vehicle records, ensuring trust, convenience, and peace of mind. Droom offers India’s largest online selection of automobiles, with over 250k vehicles across 12 categories in 1,174+ cities, all supported by exceptional trust, diverse options, competitive pricing, and unmatched convenience.

Flipkart, India's homegrown e-commerce marketplace, is enabling small businesses, rural entrepreneurs, and women-led enterprises to thrive in the digital economy through dedicated interventions. It has hosted numerous training, capacity-building and onboarding workshops in particular enabling sellers, entrepreneurs from marginalized sections, areas where in digital literacy, ecommerce awareness has been lacking to ensure through market across & linkages leading to livelihood generation. Flipkart has collaborated with various government bodies, North Eastern Handloom, Handicrafts Development Corporation, National Rural Livelihood Mission, One District One Product initiative, also as partners of Government of Uttar Pradesh participated at the Maha Kumbh Mela 2025, to educate, orient, sellers under the One District One Product initiative and conducted training sessions for rural entrepreneurs.

Exhibition booth at Prayag Maha Kumbh 2025 showcasing Flipkart and One District One Product’s (ODOP) collaboration

In 2024 alone, Flipkart has conducted over 40 workshops across India covering rural belts supporting over 1500 rural women entrepreneurs, self help groups and micro, small entrepreneurs, sellers across India. Through strategic collaborations with NSDC, DPIIT, and the National Rural Livelihood Mission (NRLM), Flipkart has hosted orientation and training programs across India, in Jammu Kashmir, West Bengal, Assam, Tamil Nadu, Madhya Pradesh, Uttar Pradesh, Haryana, Goa and more. These further equip rural women, artisans, and micro-entrepreneurs with digital skills and marketplace access. By leveraging technology, partnerships, and financial inclusion, Flipkart continues to fuel the growth of India’s MSME ecosystem, fostering self-reliance and economic empowerment at scale.

Rajneesh Kumar, Chief Corporate Affairs Officer, Flipkart Group, said, “Flipkart remains committed to strengthening India’s e-commerce ecosystem, enabling millions of MSMEs, entrepreneurs, and SGHs to scale through technology, innovation, and a robust marketplace. Through our PAN-India workshops, we are enabling small businesses and entrepreneurs to thrive, driving self-reliance and inclusive growth. As we innovate constantly, we continue to explore new ways to leverage e-commerce to uplift and empower all sections of society, ensuring MSMEs play a key role in India's journey towards a leading economy.”

The company is committed to driving MSME growth through technology-driven solutions, financial inclusion, and digital empowerment. Programs like Flipkart Samarth enable artisans, small businesses, and rural entrepreneurs to scale, while Flipkart’s commitment to ‘Made in India’ products strengthens local industries. The Flipkart Samarth initiative, launched in 2019, has positively impacted over 1.8 million livelihoods across 28 states & union territories in India, preserving over 100 traditional art forms and fostering growth among thousands of sellers. The program has expanded its seller base by 300%. By leveraging AI, supply chain innovation, and deep marketplace insights to help MSMEs grow, Flipkart is driving inclusive economic growth and shaping the future of India’s digital commerce landscape. 

Shop Now at the Great Indian Pleasure Fest by Love Depot, India's largest pleasure superstore

As part of the Great Indian Pleasure Festival, Love Depot has unveiled three captivating films that beautifully celebrate the joy of pleasure and the excitement of winning. Each film highlights a unique aspect of intimate wellness: Couples Pleasure, focusing on deepening intimacy and connection; Solo Pleasure for Him, celebrating self-discovery and fulfillment for men; and Solo Pleasure for Her, empowering women to embrace personal joy and exploration. These films encapsulate the spirit of the festival, inspiring everyone to celebrate pleasure in their own way while enjoying the thrill of winning big during the event. These films perfectly capture Love Depot’s mission to bring high-quality, discreet, and innovative pleasure products to the forefront, inviting everyone to embrace pleasure in their own way. (Video Playlist)

Deals Too Good to Miss:

• 60% Off Sitewide: Unmatched discounts across the entire range of products

• Happy Hours: Buy 1 Get 1

• Pleasure Saturdays: Indulge in the biggest discounts on select collections

Arjun Siva, Business Head, Love Depot, says, “The Great Indian Pleasure Festival by Love Depot is all about helping you discover and celebrate your pleasure potential. This season of love, we're here to nudge you toward meaningful connections and exciting new experiences. GIPF isn’t just another sale event —it’s our way of inspiring you to explore, connect, and indulge with irresistible deals for yourself and thoughtfully curated gifts for your partners or friends. It’s about creating moments that make you smile, feel good, and celebrate love in all its forms.”

With a wide assortment of products across categories, Love Depot caters to individuals across all genders and sexual orientations. The store features products from across the globe and from countries like the

USA, Canada, Germany, Japan, China, and Austria. These include internationally celebrated brands such as Satisfyer, plusOne, Honey Play Box, Le Wand, We Vibe, and Je Joue, alongside TTK Healthcare’s own home-grown brands, Skore and MsChief. Explore the world of pleasure and discover your perfect fit at Love Depot today!

Above Love Depot  

Love Depot, India's largest e-superstore for sexual pleasure products, is the ultimate one-stop destination for all things pleasure. Launched in 2022 by TTK Healthcare, it offers a sophisticated and trustworthy platform for individuals and couples to explore and enhance their intimate lives, setting new standards for accessibility, variety, and customer satisfaction.

With an extensive catalogue of over 250 products across 20+ categories, Love Depot caters to a wide range of desires and preferences. It stocks internationally celebrated brands such as Satisfyer, plusOne, Lovehoney, We-Vibe and Je Joue, along with TTK Healthcare's own brands like SKORE and Mschief among others. This diverse selection ensures quality and variety for every customer, with products spanning an impressive price range-from wallet-friendly items starting at INR 299 to premium offerings priced up to INR 30,000.

Attracting around 1 million unique visitors monthly, Love Depot has quickly established itself as a prominent leader in the Indian pleasure market. Their success underscores a commitment to making pleasure a fearless and joyous aspect of life. Whether exploring solo or with a partner, Love Depot invites everyone to discover new dimensions of intimacy and enhance their experiences.

For more information, visit www.lovedepot.com

Unicommerce's Comprehensive SaaS Platform
 

These transactions include order management by brands and sellers to process orders received on their own websites & apps and across multiple marketplaces. The Uniware platform allows users to manage multiple warehouses and make automated inventory management decisions to optimise inventory utilisation and adhere to desired SLAs. It also allows brands to seamlessly serve customers across their physical and online stores through its omnichannel solutions.

At present, 7000+ clients in India, Southeast Asia, and the Middle East utilize the Unicommerce platform for comprehensive management of their e-commerce operations, including Some of Unicommerce’s marquee clients include FabIndia, Lenskart, Timex, TCNS, Mamaearth, Sugar, Emami, Urban Company, Blue Star, Cello, Symphony, VIP Bags, Healthkart, GNC, boAt, Portronics, TMRW, Mensa, Landmark Group, Edamama and many more.

Uniware by Unicommerce currently powers 11860+ client facilities, including 8900+ warehouses and 2900+ omnichannel-enabled stores across India, the Middle East, and Southeast Asia.

The volumes on the Uniware platform have been rising rapidly and have doubled from over 500 Mn order items processed in FY 23. The current annualised run rate on its platform is 1.036 Billion order items.

Unicommerce’s platform enables automation across the entire value chain of e-commerce and retail, making it a one-stop shop for brands and businesses. Its product suite comprises three platforms, namely, Convertway, a marketing automation platform that enables customer engagement; Uniware, which streamlines operations by managing inventory across locations and processing orders for online and offline channels, and Shipway, a courier aggregation and shipping automation tool to power smart courier allocation, tracking and return & exchange management.

Commenting on the key milestone, Kapil Makhija, MD & CEO of Unicommerce, said, “Technology is a key enabler of modern-day trade. At Unicommerce, we are privileged to help build and advance e-commerce technology solutions that drive business efficiencies and enhance user experience not only in India but also in the Middle East and Southeast Asia. Our 1-Billion-milestone is a reaffirmation of the power and potential of e-commerce and the role of technology in its growth.”

Incorporated in 2012, Unicommerce is listed on the National Stock Exchange India and the Bombay Stock Exchange.

Raipur’s Gift Kya De (GKD) Shines Among India’s Top D2C Start-ups
 

Recognised among India’s Best

Gift Kya De has achieved a major milestone by being selected among the Top 54 D2C start-ups in the prestigious Amazon Propel Start-up Accelerator Season 4. This achievement becomes even more significant considering that over 900 entries were received, out of which only 54 visionary brands made it to the exclusive list. This recognition solidifies GKD’s position as a key player in the eco-friendly and customised gift industry.
 

What is Amazon Propel?

The Amazon Propel Start-up Accelerator is the flagship program of Amazon Global Selling. It is designed to identify and support promising direct-to-consumer (D2C) start-ups, helping them achieve global expansion. Often likened to India's popular Shark Tank TV show, Amazon Propel selects entrepreneurs based on the strength of their ideas, business model, and potential for growth. Participants gain access to mentorship, resources, and a platform to showcase their products to a wider international audience.

A Result of Team and Customer Efforts

The directors of GKD credit this success to the trust of their customers, the relentless efforts of their team, and the unwavering support of their investors. They also expressed heartfelt gratitude to the Amazon Global Selling Team for providing this incredible platform that allows GKD to establish a global presence.
 

Speaking about this milestone, the GKD team shared, “This wouldn’t have been possible without the trust of our amazing customers, the relentless efforts of our incredible GKDians team, the belief of our investors, and the constant support from our well-wishers.”
 

Redefining Eco-Friendly and Customised Products

Gift Kya De is known for producing environmentally friendly and completely safe products. Additionally, the company specialises in customised products that are not only of superior quality but also captivate customers with their unique designs. Their offerings cater to modern consumer demands for sustainability and personalisation, making them a standout in a competitive market.
 

Vision for the Future

Amandeep Singh Bhatia and Suyash Chandel, Directors of GKD Solutions Pvt. Ltd., shared their thoughts on this milestone, “This is just the beginning. Together, we will continue to redefine the world of eco-friendly products and gifting while maintaining our customers' trust.”
 

This journey of Gift Kya De is not just an achievement but an inspiration for how Indian start-ups can make a mark on the global stage. With its commitment to sustainable practices and customised solutions, GKD aims to further strengthen its mission and explore new dimensions in the realm of eco-friendly and customised products. As the brand continues to propel forward, it remains committed to redefining the future of gifting with sustainability and innovation at its core.

For additional information, please visit 

linktr.ee/giftkyade

giftkyade.com/

www.amazon.in/giftkyade
 

Reference link Amazon story

surl.li/tenbd

Shoppers Stop, India’s premium fashion, beauty, and gifting omnichannel destination, is thrilled to announce its groundbreaking revolution in the beauty world – Glamfluencer 2025 by SSBeauty. India’s first-ever beauty reality show is designed to discover India's next Super Beauty Influencer. This pioneering concept marks a transformative moment in both the beauty and entertainment industries, combining passion, education, and storytelling to create an unforgettable platform for aspiring influencers.
 

Glamfluencer by SSBeauty
 

This one-of-a-kind IP by SSBeauty promises unmatched drama, thrilling challenges, and transformative training. Contestants from across the country will undergo rigorous training in beauty techniques, content creation and digital trends while participating in challenges that test their creativity, knowledge, and resilience. Covering all aspects of beauty, the show will encompass makeup, skincare, fragrances, and haircare & styling, ensuring that contestants are equipped to inspire across every facet of the beauty industry.
 

The winner will claim the ultimate opportunity to cement their place as India’s next beauty icon, redefining what it means to inspire and influence in the beauty space.

Why Glamfluencer?

• India’s First-of-its-Kind: A beauty influencer reality show where talent meets opportunity.

• Exclusive Mentoring: Industry leaders, digital mavens, and beauty experts will guide contestants.

• Big Rewards: More than just a title – it’s a launchpad into the dazzling world of beauty and influence.

Commenting on the launch, Mr. Biju Kassim, Customer Care Associate and CEO of Beauty, Shoppers Stop said, “At SSBeauty, we believe in empowering individuals to redefine beauty and creativity in the Indian market. The launch of this unique IP aims to give India its very own Super Beauty Influencer. With Glamfluencer, we are not just launching a reality show – we are creating a transformative platform that celebrates talent, fosters innovation, and sets new benchmarks for the beauty industry, while positioning our country globally. This initiative aligns with our vision to inspire, educate, and amplify voices, bringing consumers and brands closer through unforgettable experiences.”

Stay tuned as the search for the Super Beauty Influencer unfolds on your favorite OTT channel. Glamfluencer – where beauty meets drama and dreams turn into reality!

Think you’ve got what it takes? Stay tuned for audition details and exclusive behind-the-scenes content. The glam revolution is here – and it’s yours to own.

About SSBeauty

As a division of Shoppers Stop, SSBeauty is dedicated to empowering every woman to embrace her uniqueness and inspire others. Our ethos of "Inspiring Elegance" defines our innovative approach to beauty retail. Beyond mere shopping, SSBeauty offers a haven of indulgence, it includes dedicated Treatment Rooms, offering indulgent facials and spas, providing customers with a luxurious and rejuvenating experience. Beauty enthusiasts can indulge in the latest nail trends at the Nail Bar, featuring a wide range of nail care and styling options.

At SSBeauty, luxury meets diversity with an impressive lineup of global powerhouses like Dior, Bvlgari, Armani, YSL, Prada, Valentino, Gucci, Burberry, Rabanne ,D&G, Creed, Maison Margiela, Tom Ford, Estee Lauder, Hugo Boss, Carolina Herrera, MAC, NARS, Benefit Cosmetics, Clarins, Clinique, L'Oreal Paris, Maybelline, Max Factor, Adidas, Armaf Perfumes, and many more, alongside Indian favourites like Kama Ayurveda, Forest Essentials, and Joyology.

About Shoppers Stop Limited

Shoppers Stop Ltd. is the nation's leading premier retailer of fashion and beauty brands, established in 1991. As of September 30, 2024, Shoppers Stop is spread across 112 department stores in 65 cities, the Company also operates 11 premium home concept stores under the name Home Stop, 87 Specialty Beauty stores of M.A.C, Estée Lauder, Bobbi Brown, Clinique, Jo Malone, Too Faced, SSBeauty, and 20 Airport doors, 50 INTUNE Stores occupying an area of 4.4 M sq. ft.

Shoppers Stop is home to one of the country's longest-running and most coveted loyalty programs 'First Citizen'. The Company's one-of-a-kind shopping assistance service, 'Personal Shopper' is revolutionising the way Indians shop, bringing more value, comfort, and convenience to customer experiences. The brand's diversified Omni channel offers over 800+ recognized and trusted brands across an incomparable range of products that together serve our overarching objective of delivering customer delight.

Amazon India Gadget Awards 2024

“At Amazon, we strive to provide unparalleled value and convenience. With a vast selection of tech products, affordability options, and the ease of shopping anytime and anywhere, we ensure our customers have a seamless shopping experience. Through these awards, we have enabled them to vote for their favourite tech products across various categories and celebrate excellence in consumer technology. This initiative underscores our commitment to offering a diverse selection of high-quality products and adapting to the dynamic preferences of technology enthusiasts. As we unveil the winners of these awards, we are excited to celebrate the innovations that have resonated with our customers. We congratulate our partner brands and products chosen as the best in their respective categories,”  Saurabh Srivastava, Vice-President, Categories, Amazon India.

Below are the 19 winners across categories from top brands such as Apple, Sony, Samsung, HP, JBL and more

1.Budget Laptop Award Winners - HP 15s Ryzen 5 5000

2.Premium Laptop Award Winners - Apple MacBook Air M1 chip

3.Mainstream Gaming Laptop Award Winners - ASUS TUF Gaming A15 Ryzen 7 7435HS

4.High Performance Gaming Laptop Award Winners - HP OMEN Ryzen 7 7840HS

5.Budget tablets Awards Winners - Samsung Galaxy Tab A9+

6.Premium tablets Awards Winners - Apple iPad (10th Generation)

7.Budget Smartwatches Award Winners - Fire-Boltt 4G Pro

8.Premium Smartwatches Award Winners - Samsung Galaxy Watch Ultra

9.Fitness Smartwatches Award Winners - Apple Watch Series 10

10.Budget TWS Award Winners - Boat 280 ANC

11.Premium TWS Award Winners - Sony WF 1000XM5

12.Best Active Noise Cancellation Headphones Award Winners - Sony WH-1000XM5

13.Premium Over Ear Headphone Award Winners - Sony WH-CH720N

14.Best Portable Speaker Award Winners - JBL Flip 6

15.Best Party Speaker Award Winners - JBL Partybox 110

16.Best Soundbar Award Winners - JBL Cinema SB190 Deep Bass Dolby Atmos Soundbar

17.Best Mirrorless Camera Award Winners - Sony Alpha ILCE-7M4K

18.Best Action Camera Award Winners - GoPro HERO13

19.Best Car Dash Camera Award Winners - REDTIGER F17 4K 3 Channel Dash Camera

Note: The nominated products in every category were selected based on the ratings and positive reviews in collaboration with 91 mobiles, which ensured credibility and expertise from the reputed media house. The voting on Amazon.in was conducted over three weeks and people’s top choices were selected as the winners in their respective categories.

About Amazon.in                                                                                                             

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For more information, visit www.amazon.in/aboutus

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