Rasna is a soft drink concentrate brand owned by Pioma Industries which is based in Ahmedabad, India. It was launched in mid-seventies but started gaining popularity in the eighties when the market was dominated by carbonated soft drinks like Thums up, Gold Spot and Limca. Rasna is a family owned business. It was established by Mr Pirozsha Khambatta, the father of Mr. Areez Khambatta and the Grandfather of our CMD - Mr Piruz Khambatta, three and a half decades ago. So far, in this journey, Rasna has become one of the largest manufacturers of instant drinks. We deliver uncompromised quality offerings at economical rates, and at a fast pace all over the world.
Offers cashback to customers by scanning Paytm’s QR code on Rasna’s 32 glass packs, 10 glass packs and Rs. 5 packs through the Paytm app
Launches ad campaign in various platforms such as TV, social media, print etc. and also features Rasna’s new ambassador, Chhota Bhee... (more)
