Launched in 2020, Saaki is a D2C ethnic fashion brand from the house of ‘Merch Brands'. Inspired by the Indian aesthetic with a refined modern touch, Saaki is a brand co-created with South Indian actor Samantha Ruth Prabhu & Former Miss India winner Sushruthi Krishna.
Saaki has scaled to a revenue of 2-digit crores annually, in less than 2 years of launching, with 70% of revenue coming in organically through its much loved community. The brand is now shipping to over 15+ countries internationally. Saaki is growing very rapidly with new categories launches and new distribution channels.
Saaki merchandise has an Indian essence with a contemporary global appeal.
Saaki, the leading homegrown D2C fashion brand by Sushruthi Krishna and Samantha Ruth Prabhu, celebrated its 2-year anniversary by launching a consumer and community-led campaign called "Saaki & You.”
Saaki celebrates 2nd year anniversary with 'Saaki & ... (more)
Saaki, the leading homegrown D2C Fashion brand by Sushruthi Krishna and Samantha Ruth Prabhu joins hands with Relove (a fashion recycling technology platform) to launch the Relove Saaki initiative to establish their commitment towards ‘Responsible Fashion’.
