Source Name: Pureit
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HUL's Pureit Launches New Range of Water Purifiers to Solve the Increasing Concern of Toxic Substances in Drinking WaterNew Pureit Vital Series water purifier is powered by FiltraPower Technology, which removes toxic substances and provides safe drinking water | |
Mumbai, Maharashtra, India HUL’s Pureit announced the launch of its new range - Pureit Vital Series, a new range of RO + UV + Minerals based water purifiers with FiltraPower Technology, which is proven to remove toxic substances like industrial chemicals, pesticides, pathogens, and provide safe drinking water. It meets the toughest safety standards and is tested by international laboratories. The range is turbocharged with superior performance in water recovery and purification speed. Its mineral-essence technology enriches water with essential minerals such as calcium and magnesium. Furthermore, the device is complemented with several convenience and luxury features.
HUL launches Pureit Vital Series Commenting on the launch, Deepak Subramanian, Executive Director, Home Care, Hindustan Unilever Ltd. said, “Consumer studies have often highlighted that water pollution and family health are the key category triggers. Pureit Vital Series has been designed keeping this insight at the core to provide safe drinking water and remove toxic substances.”
Henk in 't Hof, Global CEO, Water & Air Wellness, Unilever said, “Pureit leverages our expertise in global water purification and local insights to deliver solutions that are world-class yet tailored to Indian market needs. The key focus of our product design team is to deliver a high-performance and high-quality product at an affordable price range.”
Pureit Vital Series, starting at INR 13,999, is now available for purchase with details on the brand website, leading ecommerce platforms and physical retail stores. |
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