Aircel Wins ET Telecom Award 2014 for Customer Service

Aircel, of India’s leading innovative mobile services providers, has received the coveted The Economic Times Telecom Award 2014 in the ‘Mobile Customer Service’ category for its innovative customer preference research model- The A.E.L (Acquisition, Engagement, Loyalty) index. This award comes in quick succession of ‘Aegis Graham Bell Award 2014’ that Aircel won for ‘Innovation in Customer Care’ recently.

On receiving the award, Alok Kumar, Head- Customer Service Delivery, Aircel said, “We are honoured and elated to have received this award. This recognition is a testimony of Aircel’s customer centric philosophy and further reiterates our unwavering commitment towards delighting our customers and offering them an unprecedented customer experience. We wish to continue on this path and achieve further excellence in providing seamless customer service to our subscribers.”

The ET Telecom Awards 2014 constituted of 14 categories which received over 100 nominations from telecom operators, OEMs, Telecom Infrastructure Providers etc. The jury constituted of senior leadership members from leading organizations in India.

About Aircel Limited:

Aircel is one of India’s leading innovative mobile service providers. The company has 3G spectrum in 13 circles and BWA spectrum in 8 circles and is credited with the fastest 3G roll out ever in the Indian telecom space. As a young data led telecom player, Aircel has constantly been at the helm of introducing innovative and value for money products and services for its customers, which are industry firsts, be it the Aircel Pocket Internet, taking the first step in making 3G affordable for the masses, being the first telecom player to introduce Facebook Voice Updates on Aircel, and many more. The Smart Pocket Internet data plans by Aircel truly changed the way mobile internet was perceived and consumed. The company has been the proud recipient of coveted awards such as Asia Responsible Entrepreneurship Awards (AREA) 2012 South Asia by Enterprise Asia, ‘Excellence Award for Security in Telecom 2012’ by Data Security Council of India (DSCI) an institution setup by NASSCOM® and ‘Best in class Learning and Development Awards’ for ‘Innovation in Learning’ and ‘Best Training Venue’ by World HRD Congress 2013. For more information, please log onto our website www.aircel.com.

For further information, please contact:

Govind Mahadevan | Astha Ghai

08447027399 | 09871708750

Govind.mahadevan@digitaslbi.com | astha.ghai@digitaslbi.com