G D Goenka University Introduces Specialized Course in Online Business Management

• One year post graduate diploma course paves way for a promising career in the booming ecommerce market

• Focuses on enhancing Management Skills and familiarization with Online Businesses

With Internet and Mobile Association of India (IAMAI) and IMRB reports of e-Commerce market in India to nearly double to Rs 2,11,005 crore by December 2016, The School of Management, G D Goenka University, one of the pioneering management education institutions has introduced a unique Post Graduate Diploma in On Line Business. The program aims at familiarizing the students with the online, e-commerce and e-business world and develops them to become effective managers and leaders in the booming world of online business. One of the very few in the country, the one year diploma program with an internationally relevant course module will prepare the students to develop the skills to apply IT, marketing, supply chain and strategic skills in the diverse online business models and develop a global perspective.

Speaking about the programmes, Dr. Deependra Jha, VC, G D Goenka University said, “The e-Commerce industry in India expected to double this year and as a result B2B e-commerce will become a wide platform with immense opportunities for the youth. The PG Diploma in On Line Business from the School of Management, G D Goenka University is slated to train the students to shape up a healthy career with a focused curriculum to develop an understanding of advances in Internet, IT, Online tools and how they challenge consumers, businesses, marketers and society. In the light of the fact that Indian ecommerce is the fastest growing market in the world, our diploma is playing an important role in mentoring tomorrow’s managers and leader who may come from diverse fields and be successful in a career in sectors ranging from FMCG, Consumer durables, service sector and consultancy –be it retail or online.”

During the course emphasis is laid on practical learning which is simulated through case studies, actual projects and learning by doing. Regular industry visits like the recent  tour of Rail Neer Plant, IRCTC Nangloi, Delhi, organized by the School of Management provide for a hands on and 360degree knowledge on various aspects of management. The knowledge and skills of students are assessed by innovative techniques and are professionally developed for each competency. For the job seekers in the industry hefty pay checks wait the skilled aspirants as demand for skilled managers and leaders in the industry are on the rise. To enroll in the course candidates must have an undergraduate degree in any discipline from UGC approved University. In addition, applicants will also successfully complete Goenka Aptitude Test for admission (GATA) and appear for a personal interview.

About G D Goenka University, Gurgaon

Located on 60 acres with the ancient and picturesque Aravalli hills for a backdrop and amidst the corporate hub of the Millennium City of Gurgaon, GD Goenka University is a Private University that is guided by the philosophy that new thinking in the areas of teaching, learning, research and training are pivotal to making students tomorrow’s leaders and giving them a world view. With unswerving focus on providing quality education, GD Goenka University has engaged the best and brightest faculty to guide students, engage their minds and widen their horizon. This is done by creating regular and systematic opportunities for students to interact with a broad range of industries and service sectors. The University’s infrastructure, laboratories, dedicated video conference facilities, virtual learning facilities and fully equipped studios and conference rooms reveal the University’s passion for excellence.

The G D Goenka University (GDGU) established in 2013 heralds a new era in Indian Higher Education. This new-age University transcends traditional education systems and focuses on inter-disciplinary approach to learning and research. Design thinking is all pervasive and emphasis is on ‘Making’ and ‘Creating’.