WPG*, Microsoft* and Intel Launch NuPC – A Made in India PC Experience

- The two variants are priced at: i3 for Rs. 29999 onwards and Celeron at Rs. 18999 onwards

- Powered by Intel® Processors, runs on Windows 8.1 with bing

WPG^*, Microsoft India^*, and Intel India, today launched NuPC, one of the smallest form factor PC that combines affordability with infinite customization, in a variety of configurations powered by the Intel® Core™ i3 processor or the Intel® Celeron® processor. Both of the variants are also armed with Windows 8.1 and bing. The configurations and variants come priced at:

• For Intel® Core™ i3 processor – 2GB memory 500 GB storage at Rs. 29,999.00 and 4GB memory 1 terabyte at Rs.  32,999.00

• For Intel® Celeron® processor – 2GB memory 500 GB storage at Rs. 18,999.00 and 4GB memory 1 terabyte at Rs.  21,999.00

The NuPC is an energy efficient, fully functional PC that not only fulfills the performance needs of the consumers but also fits into the palm of your hand. The sheer power of Intel® NUC combined with Microsoft Windows^* 8.1 makes it an ideal PC platform for modern day business applications and consumer needs. The device covers the entire gamut of applications. From a home user to discerning enterprise users the variants of  NuPC meets the needs of both. Low power consumption, small space requirement, industry standard components makes it possible to deploy NuPC in any demanding environment.

The NuPC is based on the Intel® NUC which is an energy-efficient, fully functioning PC that not only fits your performance needs—it fits in the palm of your hand. The NUC can be used in kiosks or for digital signage displays and other spaces in which a small, well-featured computer is required and it makes a great unit for home and business computing as well. The NuPC, takes up a roughly 4x4-inch footprint on a desk (117x112mm and 35mm thick), and manages to pack a great configuration, allowing it to be used effectively for everyday office tasks and multimedia.

The launch of the NuPC marks an important milestone in working towards the government’s ‘Make in India’ vision. WPG^* is working with Intel and Microsoft^* to drive form factor innovation by catering to consumer needs and enabling an empowered ecosystem of innovative devices which will cater to the growing computing needs of the new fast developing India.

At the launch of the new form factor, Rajiv Bhalla - Director, Sales - Intel South Asia said, “India finds itself at an exciting turn, especially within the broader context of ‘Digital India’ vision. As the country aligns itself with the government’s technology vision, ‘Make in India’ will play a vital role. We are excited to embark on this journey with WPG along with the support of Microsoft to strengthen our commitment towards empowering India with technology. We will continue to work with local OEMs, ODMs and the ecosystem to bring relevant technology to the market across price points and innovative form factors.”

Vineet Durani, Director – Windows Business at Microsoft Corporation India Pvt. Ltd. said, "Companies today are looking at deploying various technology solutions that help them grow in the most efficient and cost-effective way. To meet these requirements Microsoft is focusing its efforts in providing devices that help business and consumers achieve more as well as add to their productivity quotient at affordable price points, without compromising on quality and style. The launch of the Windows-based nuPC is another step towards a great computing experience for small businesses and consumers in India. We will continue to launch more of such devices and drive affordable personal computing."

Rajeev Bajpai, President - WPG C&C Computers and Peripherals said, “We are delighted to collaborate with Intel and Microsoft to revolutionize the NUC market. Our NuPC, powered by the Intel® Processor Family and Microsoft Windows will help us deliver high quality performance, bolstered by energy efficient computing and ease of use. The made in India NuPC, will fulfil the aspirations of Indian customers, who need the best of technology at a reasonable price and we hope to become the first choice when it comes to portable and compact personal computing.”

About WPG

WPG Holdings is No.1 Global Semiconductor Distributor and the largest electronics distributor in Asia, headquarters in Taipei, Taiwan (TSE:3702). WPG Holdings operating through four leading semiconductor components distributors (WPI, SAC, AIT, and Yosun) serves as a franchise partner for nearly 250 world-wide suppliers. WPG Holdings optimizes its sales and service team to provide value-added services like demand creation, turnkey solution, technical support, warehousing, logistics and e-commerce to meet diverse needs of OEM, ODM, EMS and SME.

About Microsoft Corporation India Pvt. Ltd.

Founded in 1975, Microsoft (Nasdaq “MICROSOFTFT”) is the worldwide leader in software, services, devices and solutions that help people and businesses realize their full potential. Microsoft set up its India operations in 1990. Today, Microsoft entities in India have over 6,000 employees, engaged in sales and marketing, research and development and customer services and support, across nine Indian cities - Ahmedabad, Bangalore, Chennai, Delhi NCR, Hyderabad, Kochi, Kolkata, Mumbai and Pune. Microsoft is committed to touching and transforming lives and businesses in India through technology. 

About Intel

Intel (NASDAQ: INTC) is a world leader in computing innovation. The Company designs and builds the essential technologies that serve as the foundation for the world’s computing devices. As a leader in corporate responsibility and sustainability, Intel also manufactures the world’s first commercially-available “conflict-free” microprocessors.

Additional information about Intel is available at newsroom.intel.com and blogs.intel.com, and about Intel’s conflict-free efforts at conflictfree.intel.com.

Intel, Intel Atom and the Intel logo are trademarks of Intel Corporation in the United States and other countries. *Other names and brands may be claimed as the property of others.