Latest News
|
||
Za Now Available on Nykaa.com | ||
|
Dec 01, 2014 14:28 IST
|
||
|
Mumbai, Maharashtra, India Za, the Premium beauty brand from the House of Shiseido will now be available on Nykaa.com, India’s Premier e-commerce destination for Beauty & Wellness.
Since its launch in April 2014, Za is available across multiple retail formats, including Department Stores & Multi-Brand outlets in both Modern and Traditional Trade in Mumbai, Delhi NCR and Bangalore.
“With immense demand for our brand coming from other cities in India and the exponential growth of Indian Beauty & Personal Care e-commerce business, it became imperative that Za becomes available to more Indian Metropolitan women”, said Salman Bukhari, Marketing Director at Shiseido India Pvt. Ltd.
Speaking on this occasion, Mr. Benjamin Suzuki, Managing Director, Shiseido India Pvt. Ltd. said, “We are delighted to partner with Nykaa.com as our first step into the e-commerce channel. This partnership further strengthens our business in India by offering Shiseido India Pvt. Ltd. an exclusive beauty ecommerce platform with a premium imagery and a wide distribution network”.
Founded in 2012, Nykaa.com has emerged as one of India’s leading beauty e-commerce sites with an unparralled assortment of over 250 luxury and premium brands. Nykaa.com founder and CEO, Ms. Falguni Nayar said, “We are excited and thrilled to have partnered with Za, to enhance our portfolio and offer our customers the highest quality of beauty products from the House of Shiseido”.
Mr. Salman Bukhari said, “Our approach has always been to engage the Za woman through mediums that are most relevant to her both online and offline. Being present on Nykaa.com is a perfect fit for us as it is the most preferred online destination for the Za consumer”.
About Za: Shiseido, the international cosmetic giant marked its entry into the Indian beauty market by establishing the wholly-owned subsidiary Shiseido India Private Limited. In April 2014, Shiseido launched its highly acclaimed brand loved by metropolitan women around the world for its high efficacy, sensorials and elegance ‘Za’ (pronounced zee-ei) in the Indian market.
Shiseido has launched three distinctive lines from Za this year – An advanced Whitening range ‘Za True White’, a Youth Retention range ‘Za Perfect Solution’ and a skincare meets make-up pressed foundation range ‘Za True White Two-Way Foundation’.
About Shiseido Founded in 1872 as the first Western-style pharmacy in Japan, Shiseido this year marks 142 years of delivering beauty and wellness. From its beginning, Shiseido has combined the best of Eastern and Western technologies and aesthetics with its own originality to produce cosmetic products of the highest standards. Today, with five regional research centers and more than 1,000 dedicated researchers working around the globe, the company also funds and partners with world-renowned researchers and institutions to achieve the most advanced technology and cosmetic science. In constant pursuit of optimal beauty, health, and wellbeing, Shiseido upholds its "Mission, Values, Way" corporate philosophy in each activity and every customer interaction. As a leading global cosmetic group with more than over 100 brands in its family, including NARS, Bare Essentials, and Beauté Prestige International (BPI), Shiseido totals over $7 billion in annual sales and has presence in 121 countries and regions.
About Nykaa.com: Nykaa.com is a premier online beauty and wellness destination. Nykaa.com offers a comprehensive selection of makeup, skincare, hair care, fragrances, bath and body and luxury products for women and men at the best prices. All products are 100% authentic, sourced directly from the brands or authorized distributors. Visit Nykaa for a hassle-free shopping experience, the virtual makeover tool, beauty advice and assistance on the phone, free expert advice and articles on beauty trends and tutorials and celebrity looks.
For further information contact:
Madhavi Bhagra 9916823683
|
||
|
|
|||||
| |||||