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Press background on Clovia
Company profile
Clovia is India’s premier lingerie and sleepwear brand backed by Ivy Cap Ventures and Zurich-based Mountain Partners AG. The company designs, manufactures and sells premium fashion lingerie, innerwear, nightwear and shapewear. Clovia’s exclusive online outlet in India is called www.clovia.com. At Clovia, highly skilled designers, fashion experts create exquisite, playful and designer inner wear ranging from bras, briefs, shapewear to nightwear. Sophisticated, sharp and suave, contrasted with flirty, fun and bold prints, and in keeping with international designs and styles, Clovia wants to redefine the Indian lingerie market, and help customers choose beyond standard cuts, shapes and colours. The company’s mantra is – lingerie is a critical part of your wardrobe and it doesn’t need to be drab and boring. The company has been growing at an impressive 100% every quarter and is currently shipping over 250,000 units monthly.
 Recent press releases
Clovia gets you a New BFF to Curse, Cuss and Cuddle with During Your Periods

Let’s face it: Periods are not fun. Every month for four days you feel exhausted, emotional, irritable and crampy. And worst of all they have the potential to ruin your favorite underwear. Clovia, India’s fastest growing lingerie brand is attempting to address this by introducing a new ... (more)
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Clovia Launches “Hotter than the Hottest” Valentine’s Collection

Clovia, India’s fastest growing lingerie brand has launched their hotter than the hottest valentine collection of sexy bras & brief sets, babydolls, satin nighties, robes and much more. These pretty little things are perfect to add a dash of spice to your love life so ditch the boring cho... (more)
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Neha Kant, Founder of Clovia, Wins "Best Woman Entrepreneur" Award at the RBL Bank SME Business Excellence Awards 2017

Neha Kant, Founder of Clovia, has been felicitated with the “Best Woman Entrepreneur” award at the Dun & Bradstreet – RBL Bank SME Business Excellence Awards 2017, in the category “Entrepreneurial Spirit Award - Woman Entrepreneur.”
 
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Re-think Denim with Clovia’s #denimspiration - The Denim Inspired Bra Collection

We all love our denims, don’t we? Well, denim is back in trend and people are rocking it like never before. There are a number of beauty trends revolving around denims. You can see products, trends and even accessories inspired by denim. Clovia, India’s fastest growing lingerie brand ha... (more)
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Clovia Launches All New Comfortable and Stylish Maternity Nightwear Range

Becoming a mother is one of the most special and heartening experiences. Clovia, India’s fastest growing lingerie brand understands the importance of motherhood and the increasing awareness about maternity fashion. To make this experience a beautiful one for you, Clovia has launched their Fee... (more)
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Clovia Launches Beachwear for Women in India

Clovia, India’s fastest growing lingerie brand has launched its new collection of beach/resort wear perfect for the summer holiday season. The collection features an array of beach dresses, sarongs, kimono cover-ups etc. in fun, flirty, comfy and flowy fits going with the theme.
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Clovia Launches New Range of Show-off Bra Collection

Clovia, India’s fastest growing lingerie brand, announced the launch of their latest collection of plush show-off bras with strappy criss-cross backs, funky straps and prints etc. The collection comprises over 25 bras in a variety of styles like push-up, front open, underwired, strapless and ... (more)
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Ravi Dhariwal, Industry Stalwart & Former BCCL CEO Joins Clovia as Advisor

Former BCCL CEO Ravi Dhariwal has joined Clovia, India’s fastest growing lingerie brand as a Mentor and Advisor. He brings on board his vast experience in strategy, organisational development, marketing and brand management.
 
Welcoming Ravi, Pankaj Vermani, Co-Founder an... (more)
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