With rampant digitisation and the indomitable power of the internet, the world is at our fingertips. The paradigm has shifted, and e-tail platforms have left an indelible footprint on society and how we do online shopping. With e-tailers becoming more prominent, the Indian Start-up ecosystem is also gaining a solid foothold. This or That, India’s first e-tail platform, is made exclusively for start-up products. This Or That is solely committed to selling start-up items that are distinctive, original, and intriguing to appeal to millennials and Generation Z. These hand-picked, one-of-a-kind start-ups are authentic and inspiring. The platform provides equality of opportunity for start-ups to build a sustainable ecosystem and broaden their reach.
With rampant digitisation and the indomitable power of the internet, the world is at our fingertips. The paradigm has shifted, and e-tail platforms have left an indelible footprint on society and how we do online shopping. With e-tailers becoming more prominent, the Indian Start-up ecosystem is als... (more)
