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Press background on LEGO® Group
Company profile
The LEGO®Group’s mission is to inspire and develop the builders of tomorrow through the power of play. The LEGO®System in Play, with its foundation in LEGO®bricks, allows children and fans to build and rebuild anything they can imagine. The LEGO®Group was founded in Billund, Denmark in 1932 by Ole Kirk Kristiansen, its name derived from the two Danish words Leg Godt, which mean “Play Well”. Today, the LEGO®Group remains a family-owned company headquartered in Billund. Its products are now sold in more than 130 countries worldwide.
 Recent press releases
Experience the Joy of Building, Playing, and Unleashing your Imagination at the LEGO® Playground this Summer

Were you aware that 9 out of 10 kids express a desire to engage in more playtime with their parents? Furthermore, it is widely recognized that play unlocks vital skills in children. Taking this thought forward, The LEGO® Group has announced LEGO® PLAYground, which will allow both kids and p... (more)
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