Officially incorporated in April 2015 in Gurgaon, Cuberoot is an audience management platform that helps companies including brands, advertisers, agencies, publishers, etc. to leverage the power of their data to grow their business faster than before. It helps advertisers understand their audience better so that they can make the right business decisions about their marketing spends and reach out to the right customers in the best targeted manner.
Every company has access to a lot of data from different sources including CRM, Sales calls, Online leads, online and offline campaigns etc. Yet they don’t know how to truly act on all this data to make smarter decisions. Cuberoot’s state of the art big data analytics driven Audience Management Platform lets them combine all of this data in one place, overlay it with exhaustive and exclusive intelligent 2nd party data, and analyse this with advanced deep machine learning algorithms so that the right message / content / offer can be delivered to the right customer across every device and every channel possible.
Our sole focus as a company is to bring a paradigm shift in the way digital media is bought today i.e. from placement based buying to audience buying.
Cuberoot Technologies, a preeminent data driven technology company, recently raised nearly USD 0.5 million from undisclosed investors. The funds will assist the organization to expand its business across the country and shall further be utilized in scaling up growth parameters such as exp... (more)
