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Press background on LEGO® Group
Company profile
The LEGO® Group is a privately held, family-owned company with headquarters in Billund, Denmark, and main offices in Enfield, USA, London, UK, Shanghai, China, and Singapore. Founded in 1932 by Ole Kirk Kristiansen, and based on the iconic LEGO® brick, it is one of the world's leading manufacturers of play materials. Guided by the company spirit: "Only the best is good enough", the company is committed to the development of children and aims to inspire and develop the builders of tomorrow through creative play and learning. LEGO® products are sold worldwide and can be virtually explored at LEGO®, the LEGO® logo, the Minifigures, and the brick and knob configuration are trademarks of the LEGO® Group. © 2017 the LEGO® Group
 Recent press releases
This Children's Day, The LEGO Group Promises an Extravagant Children's Day Fiesta for all the Little Ones out there

The idea of ‘all work no play’ surely makes Jack and all the little ones out there dull and bored. But how about some creativity and fun pepped up to it to make the play, exciting and informative? Here’s what’s got the young guns and parents covered! In its endeavor ... (more)
The LEGO Group Collaborates with Save the Children and NITI Aayog to Support Children Impacted by COVID-19 in India

The outbreak of the COVID-19 pandemic and resulting lockdown has had a particularly adverse effect on children, impacting their mental, physical and psycho-social well-being. The LEGO Group, the world’s leading toy brand, in collaboration with two highly reputed organisations, NITI Aa... (more)
LEGO® to Launch its Iconic ‘IDEAS’ Collection in India on Amazon Prime Day

World’s leading toy brand, LEGO® will launch an exciting gamut of 08 iconic products exclusively on Amazon Prime Day starting 15th July 12 am. Yet again, the brand is set to induce an adrenaline rush amongst the Indian fan community with the launch of its acclaimed LEGO® IDEA... (more)
LEGO® Unveils their Grandest Event ‘Train Style Christmas’ at Seawoods Grand Central Mall in India this December

As the countdown to Christmas and New Year season begins, iconic toy brand LEGO® in association with Nexus Malls announces the unveiling of India’s grandest LEGO® Christmas Carnival at Seawoods Grand Central Mall, Navi Mumbai yesterday. Standing tall as the brand’s bigg... (more)
LEGO® Bolsters Market Presence in India with New Iconic Launches

Iconic brand LEGO® announces the launch of their most awaited products in India at New Delhi today. The launch unveiled the LEGO® Harry Potter™ range, LEGO® Technic Bugatti Chiron, LEGO® City Arctic exploration range and robotics powered LEGO® BOOST in India.(more)