Nexstgo, a Hong Kong-based laptop company, will sponsor the Hindu College Fest and give out over 300 lucky draw prizes like laptops and exciting IoT products, in an attempt to identify potential brand ‘evangelists’ to become the unofficial spokesperson for their company’s values, missions, and offerings. These brand enthusiasts do more than just talk about products, they create human stories that connect the customer and the brand, and in Nexstgo’s case, on how innovations can make revolutionary, smart living a reality for its end-users.
Targeting the upcoming consumer market is not a bad idea, turning them into your spokespeople is a fantastic way to go! In this digital age where news spreads like wildfire, what the end-user has to say about brands and products matters. So, befriending all target categories of customers, especial... (more)
