‘Digital India Summit 2015’ Paves Way for a Digitally Empowered India

Times Television Network, part of the Times of India Group, hosted the ‘Digital India Summit 2015’ on the 3^rd and 4^th of February 2015, in New Delhi. Based on the theme – ‘Digital India: Bits & Bytes of a Billion Dreams’, the summit brought key policy makers, digital leaders and influential thinkers face-to-face to deliberate suggestions to prepare India to face technological challenges and devise solutions to contribute towards realizing the implementation objectives of Digital India.

The event was inaugurated by Shri. Ravi Shankar Prasad, Hon’ble Minister for IT & Telecom, Ministry of Communications and Information Technology, Government of India, who also delivered the keynote address. “Digital India is an obligation we owe to the people. It is a tool to bridge the divide between the haves and have-nots. A floodgate of opportunities is going to open in India. I welcome concrete suggestions from all for making Digital India a grand success – we have to work together. Wherever it is possible digging will be done, cables will be laid, if we can supplement by satellite or balloon or drones, we will consider that”, he said.

In his keynote address Shri. Ravi Shankar Prasad also added that a 'skilled India' is one of the three priority areas for the government that would complement the ongoing ambitious Digital India and Make in India programmes, saying, “The 3 pillars of digital India that our government will focus on is Digital infrastructure, digital service delivery and digital empowerment.” He added that Digital India is an enabling platform for change and will not be fulfilled without the Make in India initiative.

The two-day conclave saw invigorating discussions on vital subjects including Broadband Highways, Universal Access to Mobile Connectivity, Public Internet Access Programme; E-governance: Reforming the Government through Technology; Net Neutrality; Digital Wallet, E-Kranti: Electronic Delivery of Services; Information for all; Electronic manufacturing; IT for jobs and Early Harvest Programme.

The summit partners were Sterlite Technologies, Global Group. Vennfer was the associate partner. Telecom partner was New Call. Automobile partner was Maruti Suzuki Ciaz.

The initiative carries the support of key govt bodies - DeitY, NeGP, MAIT and NASSCOM and saw extremely encouraging participation from their representatives. EY were the process advisors

The summit also made waves on Digital media with #DIS 2015.On Day 1, the topic trended in Delhi and Mumbai and later went to top charts at a pan India level.

• More than 260 Million impressions across platforms in a one month duration with more than 170 million impressions across the two event days on twitter

• 1100+ twitter followers garnered with #DIS2015 trending in Delhi, Mumbai and India on the day of the event

• More than 46,000 fans on the facebook page with more than 36,000 people actively engaging with the page. The post reach is also 7 lakh + which is phenomenal for such niche content

• 28000+ page views on the Digital india Summit website

About TIMES NOW:

TIMES NOW, India’s No. 1 English News channel for over 6 years.  A channel that stands for credibility and unbiased approach in bringing news and reportage to the viewers. Sharp, incisive and direct, it is the nation’s voice in news. It’s distinctive style and fearless approach makes it different from the others. TIMES NOW engages with viewers in 76 countries across the globe.

About ET NOW:

ET NOW, India’s No.1 Business News channel, helps you make money every day, by providing breaking news that impacts the market, trading strategies, cutting edge analysis and in-depth interviews. ET NOW is supported by the unmatched resources and expertise of The Economic Times, India’s leading business daily. ET NOW engages with viewers in 16 countries across the globe.

About Times Television Network:

Times Television Network is part of India’s largest media conglomerate, The Times Group. It houses upscale brands including ET NOW – India’s No. 1 Stocks and Business News channel; MOVIES NOW – India’s leading English Movies channel; ROMEDY NOW – a unique destination for Love and Laughter; TIMES NOW – India’s No. 1 English News channel; and zoOm – India’s No. 1 Bollywood channel. The network delivers segmented and differentiated content under one umbrella. It informs, entertains and engages over 100 million urban affluent viewers in India and is available in 76 countries across the globe.

About Branded Content at Times Television Network:

Branded Content at Times Television Network creates customized marketing strategies and brand solutions for advertisers looking at developing their India specific content & communication plans.  The team has created award winning and industry acclaimed solutions spanning across integrated mediums of TV, Digital, Social, Print and On Ground on turn-key basis.  Branded Content at Times Television Network currently manages more than 160 properties in various formats within the genres of Real Impact, Business, Lifestyle, Sports and Entertainment.