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Candid Dusting Powder's Festive Brand Activations Illuminate Health and Well-being Across India | ||
Mumbai, Maharashtra, India
Candid Dusting Powder, the flagship product by Glenmark Pharmaceuticals and a market leader in the Over The Counter (OTC) anti-fungal powder category, has concluded a series of impactful festive brand activations, showcasing an unwavering commitment to consumer well-being and innovative healthcare solutions.
Candid Dusting Powder embarked Festive Brand Activations at Mumbai’s Lalbaug Cha Raja and Kolkata Durga Pujo In October, Candid Dusting Powder embarked on a remarkable brand activation campaign at Mumbai’s Lalbaug Cha Raja, a revered institution synonymous with devotion and celebration. Recognizing the importance of forging personal connections and immersing itself in local cultures, Candid Dusting Powder transformed a section of the iconic Lalbaug pandal into an oasis of relief and awareness. Blow fans strategically placed within the pandal not only provided respite from the sweltering heat but also became the backdrop for educating visitors about the adverse effects of sweat on skin health. A physician, courtesy of Glenmark Pharmaceuticals, was also on-site to consult and guide devotees seeking solutions to their skin-related concerns, reinforcing Candid Dusting Powder's commitment to trust, credibility, and equity.
Candid Dusting Powder, an integral part of Glenmark's Consumer Care portfolio, has consistently demonstrated innovation in healthcare solutions. As a thought leader in the consumer care segment, Glenmark's strategy revolves around creating product categories that address unmet consumer needs. With a comprehensive product range covering skin care, scalp care, and the renowned anti-fungal powder Candid Dusting Powder, Glenmark continues to elevate the health and well-being of consumers across India.
Glenmark Pharmaceuticals' Consumer Care division is dedicated to developing and marketing over-the-counter (OTC) products in India. By leveraging cutting-edge consumer research and potent product formulations, Glenmark provides innovative healthcare solutions that empower consumers to lead disruption-free lives.
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