Coolpad Dazen and Snapdeal Look to Set Benchmarks for LTE Smartphone Value Proposition in India

Coolpad Group Limited, a global leader in smartphone manufacturing and integrated wireless data solutions announced its exclusive partnership with India's largest online marketplace Snapdeal today.

A leader in 4G/ LTE segment, Coolpad Dazen is one of the world’s fastest growing smartphone players and also the fastest growing online brand in China.

According to Varun Sharma, India CEO, Coolpad Dazen, “The Indian smartphone consumer today is consistently pushing the envelope on value proposition. With Coolpad Dazen, we want to lead the next wave of disruption in the Indian smartphone market, with high quality devices, game-changing specs and innovation designed specially for our Indian customers. This is possible because of our relentless focus on innovation with our in-house R&D and immense manufacturing scale.”

Commenting on this, Tony Navin, Senior Vice President – Electronics and Home, Snapdeal, “We are excited to be partnering with one of China’s leading smartphone manufacturers, Coolpad as they enter the Indian market. The brand is renowned for high quality products and has been first-to-market with many innovations including curved screen phone, dual rear camera and unibody inside phone. At Snapdeal, we are committed to making Coolpad’s maiden launch in India a big success. We are positive that we will see a tremendous response from our wide user base towards this launch. ”

The company recently announced its entry into the Indian market, along with roping in Varun Sharma as the Chief Executive Officer who will be looking after the India operations.  Coolpad Group globally is a holder of more than 6000 patents including dual sim, dual standby amongst others. Company’s manufacturing facilities produces more than 60 million handsets every year.

About Coolpad

Coolpad Group Limited was founded in 1993, and was listed on the Main Board of the Stock Exchange of Hong Kong in December 2004. The Group is a leading developer and provider of integrated solutions for smartphones, mobile data platform systems and value-added business operations in China. The Group provides its products and services to enterprises, government organisations and mobile operators as well as individual consumers in China. Recently, Chinese internet firm Qihoo 360 Technology Co Ltd has invested $409 million in Coolpad Group Ltd. Their JV will leverage Coolpad's extensive expertise in smartphone design, manufacturing, supply chain management, and aftermarket services, while benefiting from Qihoo 360's strong capabilities in Internet security software, mobile apps development and online marketing.

For more information, please visit www.coolpadindia.com.

About Snapdeal

Snapdeal’s vision is to create India’s most impactful digital commerce ecosystem that creates life-changing experiences for buyers and sellers. In February 2010, Kunal Bahl along with Rohit Bansal, started Snapdeal.com - India’s largest online marketplace, with the widest assortment of 11 million+ products across 500+ diverse categories from thousands of regional, national, and international brands and retailers. With millions of users and 100,000 sellers, Snapdeal is the shopping destination for internet users across the country, delivering to 5000+ cities and towns in India. With its acquisition of Freecharge in 2015, a leading mobile transactions platform, Snapdeal has become the largest mCommerce company in the country. In its journey till now, Snapdeal has partnered with several global marquee investors and individuals such as SoftBank, BlackRock, Temasek, eBay Inc., Premji Invest, Intel Capital, Bessemer Venture Partners, Mr. Ratan Tata, among others.

For further information, visit www.snapdeal.com