FreeCharge Witness Fuel Transactions Enough for 200 Trips Across The Globe

FreeCharge, India’s leading digital payments company today announced its phenomenal performance in the fuel category within 6 months of the category launch. The company shared the value of transactions on FreeCharge for fuel purchases was enough for a tourist to take 200 trips round the earth on road.

FreeCharge had ventured into the fuel category with HPCL, starting with a pilot programme which now covers nearly 60% outlets of HPCL. FreeCharge had recently announced signing a pan-India arrangement with IOCL, HPCL and BPCL for deployment of its payment solution at their outlets. As a part of the tie-up, FreeCharge has already gone live at more than 10,000 outlets across nearly 1,000 cities in India. FreeCharge is aiming to double this count by end of the month and cover all the 53,000 petrol pumps of the country at the earliest.

While consumers can use FreeCharge to pay for fuel at leading outlets across all the metros, the major win is in the activation of outlets in locations such as Assam, J&K, Pondicherry and other tier II and III cities as well. In order to make the payment at the outlet, a consumer just needs to enter his phone number and punch in the On-The-Go-Pin in the POS machine at the outlet to complete the transaction.

In the past 6 months alone, FreeCharge has seen enough transaction value to cover 8.2 million kms, which is nearly 200 times the circumference of our planet. Another interesting trend is that the average value of these transactions is close to Rs 210-220, which shows habit building tendency for consumers.

Speaking on the development, Govind Rajan, CEO, FreeCharge said, “It’s heartening to see so many consumer transactions in the first six months of the category. We are thrilled to be building cashless habits for frequent expenses like fuel. We are soon expanding our presence to thousands of petrol pumps across the country and see the trend going upward driven by our seamless experience.”

About FreeCharge

FreeCharge is India’s fastest growing digital payments platform. Consumers across the country use FreeCharge to make prepaid, postpaid, DTH and Electricity bill payments for numerous utility service providers, fuel payments, travel & commute bookings, food delivery and dining, movie and events tickets, both online and offline shopping in addition to other leading online and offline merchants. FreeCharge has millions of registered users, is PCI DSS compliant for information security and is at the forefront of the mobile commerce revolution with over 90 per cent of transactions originating from mobile. FreeCharge Go, the virtual card was launched in January 2016, making FreeCharge wallet the universally accepted wallet in India.

For more details, please visit www.freecharge.com or download the FreeCharge app.