Matrimony.com Invests in Matchify, India’s First Women-Centric App for Finding Serious and Meaningful Relationships

Matchify, India’s first mobile app that helps find "like minded" people looking for serious and meaningful relationships, with a strong focus on women, was launched today. The leading matrimony brand, Matrimony.com Limited has invested in a 100% subsidiary, Matchify Services Private Limited that offers this service.

To give full control to the new age Indian women looking for meaningful relationships, the app comes with a host of women-friendly features including verified profiles, secure chat women can initiate with men directly (unlike men who can do it only when there’s a mutual like), control over who can see profile and pictures, and abuse report/ block. Among cool upcoming features for women is one way video chats.

A cool blend of technology and human matching skills, Matchify’s relationship matching algorithm constantly updates itself based on the understanding of "interests" dynamically, as users begin to identify and engage in meaningful relationships. 

As young people move out of their hometowns, individuals spend time alone away from family and work takes up most of the week, the need to find romantic but meaningful relationships is increasing but quality solutions are hard to come by. Matchify was launched to address this specific need and offers an easy way to discover new relationships.

Matchify has inbuilt safety features including mobile verification, photo screening, relationship status check and the ability to report a user.

“We are aware of the growing need of young Indians for meaningful relationships matching their interests and near their current location. Matchify is a robust and secure platform for like-minded people and it’s on mobile. That’s what makes it interesting,” said Sai Chithra, Business Head, Matchify.in

The Matchify mobile app is currently on the Google Play Store and is soon coming on other platforms. Download now https://play.google.com/store/apps/details?id=com.matchify

About Matrimony.com

Matrimony.com is a signature internet conglomerate managing brands such as BharatMatrimony.com. It is today, one of the fastest growing and profitable organizations in both the digital and offline space, with a reputation for innovation, technical excellence and entrepreneurship. Reaching out to South Asians in the UK, US, Dubai, Sri Lanka & Malaysia, it has established a considerable retail presence with over 190 branches across India. The company has pioneered several new matrimony services such as AssistedMatrimony.com, EliteMatrimony.com, Tambulya return gift store, Matrimony Directory, besides CommunityMatrimony.com which is the world's single largest conglomerate of over 300 community oriented portals. With millions of happy marriages till date, the company services 20 million across the globe and has been ranked India's most trusted matrimony brand by The Brand Trust Report 2014.