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US Cranberry Marketing Committee (CMC)

RECA to host India’s Biggest Gourmet and Cuisine Competition in association with U.S. Premium Agricultural Products

A one of its kind event to showcase the uniqueness of U.S. Cranberries, Washington Apples, USA Pears, California Walnuts and U.S. Pecans

Aug 21, 2017   17:45 IST 
Mumbai, Maharashtra, India

Food lovers in the city have a reason to rejoice as the Restaurant and Catering Show (RECA) Show has collaborated with U.S. Premium Agricultural Products to showcase the most delectable variety of fruits and nuts from America. Get revved as the three day show from 21st-23rd August, 2017 at the Bombay Exhibition Center is ready to tickle your taste buds with a Gourmet & Cuisine Competition, one of the biggest one ever in India.

 

The event aims to create awareness and knowledge of the availability, versatility and utilization techniques of U.S. Cranberries, Washington Apples, USA Pears, California Walnuts and U.S. Pecans. The collaboration serves as a huge platform to engage with star hotel chefs and mixologists who will showcase their exemplary gastronomic skills using these products as the main ingredient. The competition will be organized as a special event in concurrence with “Hospitality First” with technical from Western India Culinary Association (WICA). It will be judged jointly by reputed industry members and WICA & Hospitality First representatives.

 

Talking about the initiative, Ms. Alyson Segawa, Manager, International Marketing Accounts from Bryant Christie said, “We are happy to be associated with the RECA Show, one of the most sought after event dedicated to creating an enriching experience for chefs, members of trade and consumers. Through participation in the show, the idea is to reach our core target audience and introduce them to the freshness, versatility and taste of U.S. Premium Agricultural Products.  We truly hope our invitees will enjoy this exquisite three-day extravaganza."

 

So what are you waiting for? Block your dates to savour the premium range of agricultural products from USA!

 

About The Cranberry Marketing Committee (CMC):

The Cranberry Marketing Committee (CMC) USA is focused on promoting the use and consumption of cranberries worldwide. The CMC was established as a Federal Marketing Order in 1962 to ensure a stable, orderly supply of good quality product. The Marketing Order has been amended several times since its inception to further the CMC's ability to expand market development projects in domestic and international markets. Currently, CMC conducts generic promotion activities in the United States, China, India, Mexico, Pan-Europe and South Korea.

 

About Restaurant & Catering Show

Restaurant & Catering Show is the biggest and the only event in India exclusively serving the restaurant and foodservice industry. This is a must-attend event for anyone involved in the restaurant, foodservice or hospitality industry with a chance to network with Independent Restaurant Owners, Quick Serve Establishment Operators, Caterers, Chefs, and others from across all segments and concepts, plus bars, nightclubs, hospitals, hotels and commercial foodservice operations. This very successful show has seen an 80%+ repeat participation and registered a consistent growth rate of 30% y-o-y. Last year, this show had 150+ exhibitors with over 300 brands and more than 7,000 focused trade visitors. Organized by Hospitality First, an organization which brings over 30 years of industry expertise and specialization in events and publishing in the hospitality, foodservice and tourism industry. The Hospitality First team is involved in executing specialized events for many leading hospitality industry associations and trade show organizers in the country.

 

About The SCS Group:

The SCS Agribusiness Consultants Pvt. Limited (referred to as THE SCS GROUP) is an agribusiness-consulting firm based in India providing services in the disciplines of marketing, logistics, strategy, policy, communications and training. The firm was established in 1998 with the conviction that the highly competitive global agricultural products' trade scenario demands in-depth research, sophisticated marketing strategies and meticulous implementation.


 
 
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