Spice Mobility Expands into International Markets with Android One

• Android One launched in Indonesia, Nepal and Sri Lanka

• Launched in Indonesia under brand name Nexian Journey One, first brand in world to launch Android One with Android Lollipop 5.1

After an impressive launch in India, leading Indian mobile internet conglomerate Spice Mobility today launched the revolutionary Android One smartphone internationally in Indonesia, Nepal and Sri Lanka. In line with the company’s vision to introduce latest technology products at affordable prices, Spice Mobility has launched Android One beyond India to increase its international footprint and cater to the fast growing mobile phone markets in Asia. With an increasing demand for smartphones in these countries, the company anticipates an excellent response from customers towards the popular Android One smartphone, launched in association with Google.

Commenting on the announcement, Mr. Prashant Bindal, CEO, Spice Mobility Ltd, said “We are delighted to expand our reach into international markets of Indonesia, Sri Lanka and Nepal with the revolutionary Android One smartphones. We are pleased with the customer response towards the Android One phone in India and are confident that the product will be equally successful in these markets as well, enabling us to strengthen our position in the international mobile market ”

In Indonesia, Spice Mobility has launched the Android One phones under the brand name Nexian Journey One, which will be the first brand in the world to launch Android One with the latest version of Android Lollipop 5.1. The latest version of the operating system offers improved battery life, enhanced security features and smarter notifications.

The Android One smartphone is a dual SIM 3G smart device, powered with an impressive 1.3 GHz Quad core Processor. The phone has a sleek design with a 11.43 cm (4.5 inch) IPS display and features an expandable storage capacity of 32GB to store a large amount of music, movies, photos and video files. The 5 MP Auto Focus rear camera clicks sharp images while the 2 MP front camera will appeal to selfie lovers.

Spice Mobility also recently announced an investment of Rs 500 crores to set up a local manufacturing unit in Uttar Pradesh to expand its operations in the country and cater to export markets. The company has a strong market position in India, primarily catering to Tier II and Tier III markets with an innovative and affordable range of phones. 

About Spice Mobility Ltd.

Spice Mobiles, the Devices business of Spice Mobility Ltd is one of the fastest growing mobile internet devices company in India. With a customer base of over 20 million and an annual volume of over 8 million devices, the BSE/NSE listed, Spice Mobiles has market share of nearly 4-5% of the Indian mobile devices market. With a brand ideology that seeks to be the catalyst enabling the common man in believing in their abilities, keeping pace with the social change through technology, Spice has been the bridge connecting the small town aspirations with big dreams. Spice Mobiles has been gradually consolidating its stand in the smartphones business while having already been a strong player in the feature phones segment. Known for innovation, Spice has been the first to launch a smartphone with a 5MP Wide Angle Front Camera, the Pinnacle Pro, for which, it also won the prestigious Golden Peacock Innovation award in 2014. It was also the first Indian brand to launch a Full high definition smartphone, the Pinnacle FHD. The company has to its credit several firsts including the Dual SIM phones – across GSM, CDMA, Triband & Touch Screen PDA and smart devices on Android platform. Spice Mobiles had won the Golden Peacock Innovation award for India’s 1st 3D phone in 2010 and the country’s 1st Dual sim phone in 2007. Spearheaded by Mr. Dilip Modi, Chairman, Spice Retail Ltd, Spice has business operations spanning across India, Singapore, Malaysia, Thailand, Indonesia, Nepal, Uganda, Zimbabwe and Sri Lanka. Spice Mobiles has also been featured in Forbes 2010 Asia’s 200 ‘best under a Billion dollar’ Companies.

Website – www.spicesmartphones.com